1. HOW SPONSORS CAN USE SOCIAL WALLS DURING LIVE EVENTS?
2. What is a Social Wall/TweetWall? Where are Social
Walls/TweetWalls used? Sponsoring opportunities Mobile World
Congress NFL Games in London Q&A Agenda Raphal LinartRaphal
Linart - @raphlienart
3. A tool to Increase the digital presence on social media
Create a buzz Create engagement Generate revenue A modern way to
communicate and much more! What is a Social Wall? Raphal
LinartRaphal Linart - @raphlienart
4. What is a Social Wall? Raphal LinartRaphal Linart -
@raphlienart
5. Lets take a closer look on a Social Wall Animation Animated
Tweet display Background Messages User Profile picture Text (140
characters) Shared picture (if included) Hashtag/number Parameter
used to pull in messages Raphal LinartRaphal Linart -
@raphlienart
6. Where are Social Walls used? Raphal LinartRaphal Linart -
@raphlienart
7. Where are Social Walls used? Concerts & Festivals Raphal
LinartRaphal Linart - @raphlienart
8. Conferences and Congress Where are Social Walls used? Raphal
LinartRaphal Linart - @raphlienart
9. Exhibitions & Trade Fairs Where are Social Walls used?
Raphal LinartRaphal Linart - @raphlienart
10. On TV Where are Social Walls used? Raphal LinartRaphal
Linart - @raphlienart
11. At Sports Events Where are Social Walls used? Raphal Linart
- @raphlienart
12. Concerts Conferences Trade Shows Corporate Meetings
Restaurants Bars & Nightclubs Product Launches Sports Events
Brand Activations Shopping Malls Hotels Universities . Anywhere
theres a screen! Where are Social Walls used? Raphal Linart -
@raphlienart
13. Sponsoring opportunities Advertisments/Announcement Basic :
One single display Regular : Displayed at a regular interval of
time Enhanced : Multiple advertisements Specific time or intervals
Raphal Linart - @raphlienart
14. Sponsoring opportunities Contest Different level of
customization Bronze : logo integration Silver : background
integration Gold : fully customized contest Raphal Linart -
@raphlienart
15. Sponsoring opportunities TagCloud Different level of
customization Bronze : logo integration Silver : background
integration Gold : fully customized contest Raphal Linart -
@raphlienart
16. Sponsoring opportunities Highlighting Standard Highlight
Standard highlight options : White flash Avatar blink Branded
Highlight Highlighted in brand colours Priority Highlight The only
Tweet displayed at that time Custom Highlight Tweet appears on
custom background to the brands specification Raphal Linart -
@raphlienart
17. Mobile World Congress Highlight Key benefits for sponsors:
Increase messages visibility Raise profile of brand username Key
message delivery via social media on the big screens Visibility of
the brands usernames venue-wide Raphal Linart - @raphlienart
18. Sponsoring opportunities Logo integration Raphal Linart -
@raphlienart Permanent solo logo Permanent multiple logo Logo
loop