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Marketing versus Opportunity by Eddie Choi

Eddie Choi_teaser Milan presentation_20 march 2014

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Page 1: Eddie Choi_teaser Milan presentation_20 march 2014

Marketing versus

Opportunity

by Eddie Choi

Page 2: Eddie Choi_teaser Milan presentation_20 march 2014

In an expo world, what do we miss?

Page 3: Eddie Choi_teaser Milan presentation_20 march 2014

Our marketing needs are based on:What does a buyer need vs. what do we want?

Page 4: Eddie Choi_teaser Milan presentation_20 march 2014

Is our marketing just about a

Booth?

Page 5: Eddie Choi_teaser Milan presentation_20 march 2014

Are you just collecting badges and name cards?

Are you happy for this?

Page 6: Eddie Choi_teaser Milan presentation_20 march 2014

I know it can scan, but can it help?

Page 7: Eddie Choi_teaser Milan presentation_20 march 2014

What does it mean for our exhibition

marketing?

Page 8: Eddie Choi_teaser Milan presentation_20 march 2014

Eddie ChoiA renowned digital marketer in Asia and the developer of iLead, who’ve spent his time to study today's marketing sphere and discovers how do all the marketing actions widely spread across the physical world and the virtual world.

Page 9: Eddie Choi_teaser Milan presentation_20 march 2014

20.03.2013Exhibitionist brings you Eddie Choi to unveil digital marketing tactics for leads generation, shows you how to gain the opportunity that you’ve missed at the convention floor.