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You had me at hello How marketing automation can help you build
real connections
Michal Leszczynski@mrleszczynski | @GetResponse
DigitalMarke,ngSummitAsia2016
Michal Leszczynski Content Marketing Manager at GetResponse @mrleszczynski
And they want it quickly…
Source: Econsultancy
The user average attention span in 2015
The average attention span of a gold fish
8.25 sec 9 sec
Source: StatisticBrain
Happy customers who get their issue resolved tell about 4-6 people about their experience. – White House Office of Consumer Affairs
A dissatisfied customer will tell between 9-15 people about their experience. Around 13% of dissatisfied customers tell more than 20 people.
– White House Office of Consumer Affairs
Source: Shopify
Marketing Automation lets you
• automate your communication • communicate in a relevant way
and at the right time • engage more • sell more
Source: metro.co.uk
And not just any connections…
Remember:
• Start slow and get to know your audience • Build your list and segment it • Test, test, test • Run drip campaigns • Grow your workflows as you grow
Thanks!
Michal LeszczynskiContent Marketing Manager [email protected] @mrleszczynski