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This is the presentation I gave at the Bitcoin Expo in Shanghai on September 2014. For more information visit http://99bitcoins.com
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Bitcoin Marketing for Startups
Who Are You Targeting ?
8%
92%
Gender
0
10
20
30
40
18-24 25-34 35-44 45-54
Age
Curiosity and profit
Enable this…
#1 - Education Marketing
“Bitcoin is a software-based online payment system…Payments are recorded in a public
ledger using its own unit of account… Payments work peer-to-peer without a central
repository or single administrator… a decentralized virtual currency”X
#2 - Bitcoin Freebies
Over deliver - Before and after the purchase !Now you can request a favour…(raving fans)
#3 - Long Tail SEO
UberSuggest
#4 - Create Free Online Tools
#5 - Public Relations
HARO
Rapporto
#6 - Be Transparent
#7 - Affiliates / Referrals