View
4
Download
3
Embed Size (px)
Citation preview
+44 (0)7538 732566 [email protected]
BENJAMIN JOSEPH WARDELL01 : 06 : 83
A multi-faceted strategic marketer with a cross industry background and passion for innovating user experiences that drive engagement to help meet business objectives.
Using analytics, data, and research/insights to better understand customers, users and market trends to advise and adapt business activity to ensure agile accountable approach with a measured return on investment. Integrating the best technology solutions to meet the needs of the customer and assist operational efficiency.
Marketing & Technology Strategist Abbvie | Jan 2015 – Dec 2016 | Maidenhead, UK
Responsibilities Business Technology Advocate Strategic Consulting (Brand/Comms/Digital/Multi-Facet/Infrastructure) Conceptual Planning (Brand/Product/Experience/SaS) User Experience Strategy (Patient/Practitioner/Public) Product Development (Existing/Brand/New/Trials/Launch) Project Scoping (Brief/Budget/Time/Stakeholders) Project Management (Scoping/Team/Stakeholder
Management/Reporting/UAT/Demo) Solution Development (RWD/App/Mainstream/Custom) Solution Management (Maintain/Report/Evaluate/Evolve) Communications (User/Admin/Maintenance/Stakeholder)
DETAILED CAREER EXPERIENCE WWW.HEY.DIGITAL
+44 (0)7538 732566 [email protected]
To view all key achievements use on the following link:www.hey.digital/hire/cv-online/cv-online-marketing-technology-strategist-abbvie
Senior Digital Project Manager Quintiles Healthcare Agency | May 2014 – Dec 2014 | Reading, UK
Responsibilities Lead UK Digital RFP/Pitch Respondent - All Clients Project Inception (Technical Enquiries/RFI/RFP/Proposals/Pitches) Project scoping (Brief/Budget/Time/Pre-Planning/Stakeholders/) Budget development/management (Avg 100-1mil+) End-to-end project delivery management (Project Tracking/Stakeholder
Management/Reporting/UAT/Client Demos/) Responsive Modular Portal Development App development (Medical/Learning/Data) Elearning/Training development Research & Focus Groups
To view all key achievements use on the following link:www.hey.digital/hire/cv-online/cv-online-senior-digital-project-manager-quintiles
Digital Brand ManagerAddingValue Integrated Agency | Oct 2012 – Apr 2014 | Twickenham, UK
Responsibilities New Business Development Pitch/Proposal Management Proposition/Strategy Development Digital Project Management Website development - Planning | Wireframing | Site Mapping | IA |
Conceptual | Build | Post Production Hosting Management - Domain Management | Solutions Management Communications - HTML | Conceptual | Data | Build | Management |
Reporting Social Media - Strategy | Channel Development | Content
Management/Development | Reporting
To view all key achievements use on the following link:www.hey.digital/hire/cv-online/cv-online-digital-brand-manager-addingvalue
DETAILED CAREER EXPERIENCE WWW.HEY.DIGITAL
+44 (0)7538 732566 [email protected]
Digital Brand ExecutiveBluesky | Dec 2010 – Oct 2012 | Guildford, UK
Responsibilities New Business Development Pitch/Proposal Management Proposition/Strategy Development Digital Project Management Website development - Planning | Wireframing | Site Mapping | IA |
Conceptual | Build | Post Production Hosting Management - Domain Management | Solutions Management Communications - HTML | Conceptual | Data | Build | Management |
Reporting Social Media - Strategy | Channel Development | Content
Management/Development | Reporting
To view all key achievements use on the following link:www.hey.digital/hire/cv-online/cv-online-digital-brand-executive-bluesky
Marketing ExecutiveRomans | May 2010 – Nov 2010 (CONTRACT) | Bracknell, UK
Responsibilities Marketing Campaign Activity Strategy, Design & Build - Sales | Flower IFA |
Boyer Planning Divisions Brand Collateral Development - Sales | Flower IFA | Boyer Planning Divisions Digital Marketing - Web | SEO | PPC
To view all key achievements use on the following link:www.hey.digital/hire/cv-online/cv-online-marketing-executive-romans
Marketing & Events CoordinatorCIM | Dec 2007 – May 2010 | Cookham, UK
Responsibilities Redevelop, launch and maintain the Mailing List Service (eMarketing & DM
service) Generation of new leads through integrated communications projects (full
marketing mix) Education and redevelopment (conversion) of lapsed, inactive and warm leads
(full marketing mix) Development and marketing of CIM’s central events portfolio
To view all key achievements use on the following link:
DETAILED CAREER EXPERIENCE WWW.HEY.DIGITAL
+44 (0)7538 732566 [email protected]
www.hey.digital/hire/cv-online/cv-online-marketing-events-coordinator-cim
Account CoordinatorPMI |Jun 2005 – Nov 2007 | Maidenhead, UK
Responsibilities Manage UK strategic team for Scottish & Newcastle client Manage live results, reporting and presentation of all strategic activity
(Scottish & Newcastle) Monthly field accompaniments with field staff to develop/monitor team and
ensure accuracy of field work Account management of the Innocent Drinks account Assist in tactical and strategic on other team accounts where required
(Kodak, P&G & Universal) Management of company events team
To view all key achievements use on the following link:www.hey.digital/hire/cv-online/cv-online-account-coordinator-pmi
Account CoordinatorReach | May 2004 – June 2005 | Maidenhead, UK
Responsibilities Co-manage UK strategic team for Nestle Rowntree client Management of team of 20 Managers & 200 staff, fleet and logistics Monthly sales reporting
To view all key achievements use on the following link:www.hey.digital/hire/cv-online/cv-online-account-coordinator-reach
FLEXI-SKILLSET
Marketing Strategy (Global/Local) | Solution Scoping/Management/Project Management/ Reporting | UX | UI | Campaigns & Communications | Digital Marketing | SEO | SEM | PPC | Digital Audit & Optimisation | Business Insights & Analytics | Content Strategy/Development/ Optimisation | Social Media Strategy/Development/Maintenance /insights | Design Conceptual/Digital/ Optimisation
INDUSTRY EXPERTISEAutomotive | Entertainment | Financial Services | FMCG | Manufacturing | Pharmaceuticals Prescribed/Generic | Retail | Tech | Telecommunications | Utilities
DETAILED CAREER EXPERIENCE WWW.HEY.DIGITAL
+44 (0)7538 732566 [email protected]
CLIENT PORTFOLIOAbbvie | Adam Phones | AstraZeneca | Barclays | Barclays Wealth | Boheringer Ingelheim | British Gas | Canon | Formica | Homeserve | Innocent Drinks | Kaspersky | Leaseplan | Lilly | Mylan | McNeil | P&G | Roche | Rolls Royce | Scottish & Newcastle | Universal | Vodafone
DETAILED CAREER EXPERIENCE WWW.HEY.DIGITAL