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+44 (0)7538 732566 [email protected]
BENJAMIN JOSEPH WARDELL01 : 06 : 83
A multi-faceted strategic marketer with a cross industry background and passion for innovating user experiences that drive engagement to help meet business objectives.
Using analytics, data, and research/insights to better understand customers, users and market trends to advise and adapt business activity to ensure agile accountable approach with a measured return on investment. Integrating the best technology solutions to meet the needs of the customer and assist operational efficiency.
Marketing & Technology Strategist Abbvie | Jan 2015 – Dec 2016 | Maidenhead, UK
Responsibilities Business Technology Advocate Strategic Consulting (Brand/Comms/Digital/Multi-Facet/Infrastructure) Conceptual Planning (Brand/Product/Experience/SaS) User Experience Strategy (Patient/Practitioner/Public) Product Development (Existing/Brand/New/Trials/Launch) Project Scoping (Brief/Budget/Time/Stakeholders) Project Management (Scoping/Team/Stakeholder
Management/Reporting/UAT/Demo) Solution Development (RWD/App/Mainstream/Custom) Solution Management (Maintain/Report/Evaluate/Evolve) Communications (User/Admin/Maintenance/Stakeholder)
To view all key achievements use on the following link:www.hey.digital/hire/cv-online/cv-online-marketing-technology-strategist-abbvie
Senior Digital Project Manager Quintiles Healthcare Agency | May 2014 – Dec 2014 | Reading, UK
DETAILED CAREER EXPERIENCE WWW.HEY.DIGITAL
+44 (0)7538 732566 [email protected]
Digital Brand ManagerAddingValue Integrated Agency | Oct 2012 – Apr 2014 | Twickenham, UK
Digital Brand ExecutiveBluesky | Dec 2010 – Oct 2012 | Guildford, UK
Responsibilities New Business Development Pitch/Proposal Management Proposition/Strategy Development Digital Project Management Website development - Planning | Wireframing | Site Mapping | IA |
Conceptual | Build | Hosting Management - Domain Management | Solutions Management Communications - HTML | Conceptual | Data | Build | Management |
Reporting Social Media - Strategy | Channel Development | Content
Management/Development | Reporting
To view all key achievements use on the following link:www.hey.digital/hire/cv-online/cv-online-digital-brand-executive-bluesky
Marketing ExecutiveRomans | May 2010 – Nov 2010 (CONTRACT) | Bracknell, UK
Responsibilities Marketing Campaign Activity Strategy, Design & Build - Sales | Flower IFA |
Boyer Planning Divisions Brand Collateral Development - Sales | Flower IFA | Boyer Planning Divisions Digital Marketing - Web | SEO | PPC
To view all key achievements use on the following link:www.hey.digital/hire/cv-online/cv-online-marketing-executive-romans
Marketing & Events CoordinatorCIM | Dec 2007 – May 2010 | Cookham, UK
Responsibilities Redevelop, launch and maintain the Mailing List Service (eMarketing & DM
service) Generation of new leads through integrated communications projects (full
marketing mix) Education and redevelopment (conversion) of lapsed, inactive and warm leads
(full marketing mix) Development and marketing of CIM’s central events portfolio
DETAILED CAREER EXPERIENCE WWW.HEY.DIGITAL
+44 (0)7538 732566 [email protected]
To view all key achievements use on the following link:www.hey.digital/hire/cv-online/cv-online-marketing-events-coordinator-cim
Account CoordinatorPMI |Jun 2005 – Nov 2007 | Maidenhead, UK
Account CoordinatorReach | May 2004 – June 2005 | Maidenhead, UK
FLEXI-SKILLSET
Marketing Strategy (Global/Local) | Solution Scoping/Management/Project Management/ Reporting | UX | UI | Campaigns & Communications | Digital Marketing | SEO | SEM | PPC | Digital Audit & Optimisation | Business Insights & Analytics | Content Strategy/Development/ Optimisation | Social Media Strategy/Development/Maintenance /insights | Design Conceptual/Digital/ Optimisation
INDUSTRY EXPERTISEAutomotive | Entertainment | Financial Services | FMCG | Manufacturing | Pharmaceuticals Prescribed/Generic | Retail | Tech | Telecommunications | Utilities
CLIENT PORTFOLIOAbbvie | Adam Phones | AstraZeneca | Barclays | Barclays Wealth | Boheringer Ingelheim | British Gas | Canon | Formica | Homeserve | Innocent Drinks | Kaspersky | Leaseplan | Lilly | Mylan | McNeil | P&G | Roche | Rolls Royce | Scottish & Newcastle | Universal | Vodafone
DETAILED CAREER EXPERIENCE WWW.HEY.DIGITAL
