Upload
livestorm
View
788
Download
1
Embed Size (px)
Citation preview
B2B Growth Hacking Tac2cs for Lead Genera2on
07 JUIN 2016 - #LIVESTORMTALKS - EN - 35MIN
Gilles Bertaux • CEO @ Livestorm
Gilles Bertaux CEO @LIVESTORMAPP
Ex. Growth @ Mention + Designer @ TOTEMS My twitter: @gillesbertaux
🖖
What we’ll cover• Why you have to be legit and how
• How to find a good source of leads
• How to automate. Wisely.
We’re Livestorm. We do browser-based webinars for sales and user training.
Click to learn more.
Highest conversion % Lead genera2on scalability Content repurposing Huge amount of data*
*When done right!
Aut
omat
ion
leve
l
Risk of high volume of crappy leads
Sweet spot Too much waste
You’re doing it wrong
You’re not doing anything
=IMPORTXML(https://mattermark.com/companies/DOMAIN.COM;XPATH)
Quick version using Spreadsheet
Comment this webinar on Twitter: #rumblewebinars
Enrich a profile and reach out in less than 5 minutes.
javascript:var xhr =
new XMLHttpRequest();
var data = JSON.stringify({ lead: document.domain, title: document.title });
xhr.open("POST", « https://zapier.com/hooks/catch/XXXX/XXXX/« );
xhr.send(JSON.stringify(data));alert("Pushed " + document.domain + "to Zapier successfully!");
=HYPERLINK(« https://docs.google.com/forms/d/XXX/viewform?entry_2080418920="&IF(ISERROR(F6);"";F6)&"&entry_345377770="&IF(ISERROR(G6);"";G6)&"&entry_1746975410="&IF(ISERROR(E6);"";E6)&"&entry_1028134012="&IF(ISERROR(D6);"";D6)&"&entry_1480464520=Technology%20-%20Software%20%26%20Services";"Push to form")
Long story shortYou should find the right balance between automation,
control over your data and time consumption.
Don’t lose your focus on the product.
We’re Livestorm. We do browser-based webinars for sales and user training.
Click to learn more.
Q: Can I have the slides?
Q: Who are you again?
Gilles Bertaux (@gillesbertaux)
CEO @ Livestorm
Notre produit : https://livestorm.co