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QEDbaton Inc. is an award winning, innovative B2B marketing and demand generation agency that enables its global client base of technology companies to achieve high performance prospecting across the entire sales & marketing funnel. Our in-house team of 350 tele-prospecting agents assist B2B tech companies in driving impactful programs that include: 1. Audience Generation - Webinar Registrations/On Demand Webcasts 2. Lead Generation - Content Syndication/Lead Profiling 3. Sales Appointment Setting – Highly Qualified Sales Appointments to help drive Revenue Furthermore, LeadEnrich, our customer data management platform, helps automate data aggregation, deduplication & standardization.
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• Lead Generation & Content Syndication
• Appointment Generation
• Enterprise Marketing Data Management
• Market Research
Complete B2B Demand Generation Services Accelerate Revenue Growth
www.QEDbaton.com
QEDbaton We are an innovative & pioneering provider of B2B demand generation solutions to global technology companies & IT enabled companies across segments ranging from software services, software products, engineering services and automation.
Our Vision Our vision is to be a leading player in the global demand generation industry, recognized for the value we deliver through innovative products & services, strategic partnerships and talent.
Our Mission Our mission is to increase the return on sales & marketing investments and accelerate revenue growth.
Our Values•We go deep - Our expertise is only matched by our commitment to deliver revenue growth for our clients.
•We are partners, not vendors - We see ourselves as anextensionofourclient’sorganization.
•Our Integrity defines us - In all our actions, we strive to be fair.
Team Size: 350+Brands Represented: 200+Geography Coverage: US 75% Europe 15% (UK, Benelux, Nordic, Germany, France) APAC/ ME/ India 10%
www.QEDbaton.com
Company Profile
www.QEDbaton.com
Lead Generation Services
Got content? QEDbaton has extensive experience in leveraging content for clients to deliver the leads you need at a cost that you want to pay.
Prospects looking for solutions to their business problems begin their buying cycle by searching for trusted opinions and sources to validate their decisions. Access to whitepapers and industry press is the most helpful at this time in the buying cycle. More than 90 percent of technology buyers consult a white paper or case study before contacting a vendor regarding a purchase.
Content syndication can be one of the most cost- effective ways to leverage your investment in white papers, webcasts, case studies, analyst reports by making those documents instantly accessible to millions of technology buyers searching for information related to your category or the business problem that your product solves.
Highlights of our Lead Generation Capability:• 20,000 leads generated monthly.• Zero Rejection Rate for all leads delivered.• On time submission of deliverables for all campaigns.• Pay Per Lead Model. You pay only for the leads generated. Cost per Lead depends on nature of campaign, type of companies targeted,levelofcontactsandfilters applied.
Email + Phone Based Content Syndication
Leads where prospects have agreed to receive content and meet the desiredsetoffilters.
Audience Generation
Driving attendance to your webinars and in-house or 3rd party events
Lead Profiling & B2B Surveys
Understand the exact sentiments of the target markets towards any products / services and get a crystal clear picture of the potential customer.
Got Content? Talk To Us Today!
www.QEDbaton.com
Appointment Generation ServicesSuccessful appointment generation campaigns form the backbone of a strong and healthy sales pipeline. As a sales manager, you want to maximize face time with prospects through a consistent stream of good quality meetings lined up for your team week after week. QEDbaton engages with your sales team and becomesavirtualextensionofyourfieldsalesteam,securing quality time with decision makers in your prospect organizations. Whether your prospects are CXO’s,middlemanagementoranylevelinbetween,QEDbaton’shighlyexperiencedtelemarketingteamuses a blend of research techniques, probing skills and consultative selling, to ensure that your sales teams are present at the right place at the right time.
Our team of 350+ is trained to deliver complex technology sales messages into markets ranging from the USA & United Kingdom to Europe, Middle East,India&AsiaPacific.Ourteamdeliversover500appointments every month and has generated in excess of a billion dollars in sales pipeline for our clients.
Core Verticals Covered•Banking,FinancialServices&Insurance•Manufacturing,Retail&Distribution•Travel&Hospitality•Healthcare
Core Business Areas Covered•EnterpriseApplicationServices•InfrastructureManagement•BI&Analytics•EnterpriseProducts•BPOServices•ProductEngineeringServices
Key Objectives •MarketPenetration•AwarenessCreation•GatheringMarketInsights•SalesSupport&PipelineAcceleration
We Deliver Appointments!
Enterprise Marketing Data ManagementWhat is Bad Customer Data costing your business?
According to Sirius Decisions, “An organization with a strong commitment to data quality can produce nearly 70% more revenue than a company with only average data-quality procedures.”
If you have bad data in the form of missing data fields,orinaccuratecontactdetails,youwillseeadropintheefficiencyofyourmarketingandoutreach campaigns and subsequent sales ready opportunities.
At QEDbaton, we have a relentless focus on pro-viding clean data to our customers and using clean data on behalf of our customers for lead generation campaigns.
www.QEDbaton.com
True Cost of Bad Data?
of companies are using unreliable marketing data directly affecting lead generation efforts and potentially the performance of marketing & sales departments.
of companies have been negatively impacted, mostly through wasted marketing budget. On average 12% of the department budget was wasted, from data accuracy issues such as wrong contact details and duplicates.
64%
93%
25% of database records becomes outdated after just 1 Year.
Incomplete Records50% of B2B data records within USmarketing databases are incomplete.
Poor Data Entry25% of data quality issues are due topoor data entry by customers.
Fast Deterioration2.1% of contact records in adatabase deteriorate each month.
www.QEDbaton.com
QEDbaton’s LeadEnrich – Data Management PlatformQEDbaton’sproprietaryLeadEnrich platform is designed to help alleviate the pains and challenges of dirty data and to help you conserve and stretch your marketing dollars through the following applications:
DataEnrich Keeping Your Marketing Data Updated
Data Append–Back-fillallfirmographicand demographiclevelfieldsforyouremaildatato a high degree of accuracy.
Volume–The platform can process 20,000 records per day, and can ramp up the volumes on a need basis. EasyLead 30% Higher Form Conversions EasyLead is a key capability of the LeadEnrich platform that can enrich data captured by forms embedded in your websites/landing pages/CMS in real time. This allows you to achieve a higher conversion rate andtorecoverdataforvisitorswhopart-fillyourforms.
DataDoc Data Health Monitor
The LeadEnrich platform can ensure that your data repository is kept clean and relevant at any given point of time. A dashboard provides you with real-time information about the health of your data repository.
Reduce Your Data Acquisition Cost By 50%When you procure new data through the LeadEnrich platform,thesystemfirstchecksyourexisting repository to avoid duplicate purchases.
We Do The Heavy Lifting To Keep Your Marketing Data Clean & Usable
Custom Organizational Maps: Be it mining your existing clients for further business, or a strategy to penetrate your prospective client organizations through multiple avenues, we make sure thatyouaren’tlosingbusinessopportunitiestothecompetition for lack of visibility.
Market Sizing & Penetration Analysis: Get ideas to create business plans, launch a new product/service,finetuneexistingonesandexpandinto new markets.
Competitor Profiling & Competitive Analysis: Customized reports for existing accounts, prospect and competitors. Get key intelligence like vendor and IT landscape,financialanalysis,M&A/Growthstrategies,customer base and org structures.
www.QEDbaton.com
Market Research Services
Stay updated and get the inside scoop
on your key markets, competitors and
companies that you want to sell to!
At QEDbaton, our Market Research
Services aims at delivering just that to your
Sales & Marketing organization.
Never Underestimate Your Competition!
www.QEDbaton.com
DemandFarm – Unlock The Potential of Key AccountsDemandFarm is the only specialized B2B tool to unlock the true business potential of your Key Accounts by transforming the way they are managed, grown and harvested across the organization. It is tailoredtothespecificneedsoflargeB2Bservice providers, their KAMs and their most valuable customers.
IfKeyAccountsdrivealion’sshareofyourbusiness,then they deserve a strategic tool specially developed tonotjustmanagethembutto‘farm’them.
DemandFarm goes beyond the existing crop of CRM software, Sales Force Automation & collaboration tools to deliver the most comprehensive, focused, expert Key Account growth capability.
Why DemandFarm? 1. Absolute micro and macro level clarity on the current status of all facets of your key account relationship with unique views for various organizational stakeholders. 2. Optimizes the potential of the current relationship and ensures all need gaps and opportunities within thecurrentambithavebeenfirstfilledoraddressed.3. Tracks and evaluates the latent Key Account potential and helps approach opportunities in the
most appropriate chronology to strategically engage the Key Account. 4. Ability to spot or create new opportunities and go after them appropriately based on the FARmING® Engine.
The FARmING® ENGINEDemandFarm’sFARmING® Engine lies at the heart of DemandFarm & drives the results that you can achieve with this powerful tool. We understand that Key Accounts are constantly evolving. This tool is designed to give you insights that can be leveraged in the short, medium and long run by delivering and tracking intelligence on 6 core areas that determine ongoing success with Key Accounts.
www.demandfarm.com
DemandFarm It’saspecializedB2Btooltounlockthetruebusiness potential of your Key Accounts by transforming the way theyare‘farmed’—managed,grownandhavested—overshort & long-term.
Hunting Demand GenerationMarketing,InsideSales,LeadManagement,MQL’s
Sales SAL, Proposal, Negotiation, Deal
Farming Sow, nurture, and harvest opportunities on an ongoing basis across the length & breadth of Account including diverse sub accounts.
QEDbaton Inc.web: www.QEDbaton.com | email: [email protected] | follow us on: twitter.com/QEDbaton
USA IndiaQEDbaton Inc. QED Enabled Services Pvt. Ltd. 425, 2nd Street, Suite Number 100, Kumar Cerebrum IT Park,Tower No. B-3, 2nd Floor, San Francisco, CA 94107 Kalyani Nagar, Pune 411014, Maharashtra, India
Phone: +1.415.238.9923 Phone: +91.20.6729.0400
Ready For Revenue Acceleration? Connect With Us Today!
• Jointheworld’slargestLinkedIngroupforsales,marketing& business development professionals. • This group is moderated by QEDbaton and currently has over 190,000 members from across the globe. • Copy and paste the following link into your web browser: http://www.linkedin.com/groups/Business-Development-25005/about
