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5 Inbound Link Strategies Every Business Should Use

5 inbound link building strategies every business should use

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Page 1: 5 inbound link building strategies every business should use

5 Inbound Link StrategiesEvery Business Should Use

Page 2: 5 inbound link building strategies every business should use

Online Marketers Make Link-Building Too Complicated

• If you focus on too many different strategies, you’ll have trouble getting any of the strategies to pay off.

• Condense your efforts and focus on effective link-building techniques that work.

Page 3: 5 inbound link building strategies every business should use

Make Sure That You HaveQuality Content

You need content.

The higher the quality, the better you can gain inbound links.

Create a schedule for releasing new blog posts, share links on social media and wait for the inbound links to start pouring.

Page 4: 5 inbound link building strategies every business should use

Spread Your Link-Building Strategies Out Across Your Entire Website

• Your links should be diverse.

• This applies to both:• Sources of your inbound

links• Pages that they’re

linking to

Page 5: 5 inbound link building strategies every business should use

Do Not Link To The Same Pages

When you include a link while commenting on a forum, don’t link to your homepage, product page or top-level pages.

Instead, link to blog posts and newly created pages.

Page 6: 5 inbound link building strategies every business should use

Not everyone is tech-savvy.

Some people don’t know how to share a link to a web page unless there are social media share buttons on the page.

Use social media share buttons to enable people to share your content and link to your pages.

These buttons can be easily added using a code that you copy-paste to your pages.

Make Sure That Your Website Is Easy To Link To

Page 7: 5 inbound link building strategies every business should use

You want to make sure that people see these buttons.

Don’t use floating buttons as they don’t always work properly and may block some of your content.

Best recommendation: Place them above or at the end of your content.

Place These Share Buttons Above Or Below Your Content

Page 8: 5 inbound link building strategies every business should use

Do Guest Posts• Find the top blogs in your

industry and find out if they accept guest posts.

• You’ll be surprised by the number of sites that accept guest posts.

• It’s beneficial for both parties as the website gets to release more content, without having to pay a writer. You get to increase exposure and gain more backlinks.

Page 9: 5 inbound link building strategies every business should use

Before You Submit A Guest Post,Read The Website’s Guidelines

• Each site will have different requirements for guest posts.

• Examples: Length, topic, format and other details.

• If you follow their guidelines exactly as prescribed, you’ll have a better chance of getting published.

Page 10: 5 inbound link building strategies every business should use

Get Rid of Bad Links

• Some of the links on your site may be keeping you from climbing the search engine rankings.

• Use free online tools to search for questionable inbound links. You can contact the administrators of these sites and kindly ask them to remove any links to your site.

Page 11: 5 inbound link building strategies every business should use

Start Implementing TheseLink-Building Strategies

• You need quality content.• Spread your links across

your entire site.• Use social media share

buttons.• Submit guest posts.• Get rid of bad links.

Page 12: 5 inbound link building strategies every business should use

These Strategies Rock!More Next Week!