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EXPLOITING THE BRAIN Alena Holligan @sketchings sketchings.com Wife and Mother of 3 young children PHP Teacher at Treehouse PHP Users Group Leader Women Who Code Leader for Fun and Profit

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EXPLOITING THE BRAIN

Alena Holligan@sketchings

sketchings.com

Wife and Mother of 3 young childrenPHP Teacher at Treehouse PHP Users Group Leader Women Who Code Leader

for Fun and Profit

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YOUR MOST IMPORTANT TOOL

Perception

Physical

Learning

Memory

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EVERYONE WITH A BRAIN STAND UP

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RUN IN PLACE

“AWAKE AND ALERT”

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PUNCHES

“LISTEN, PAY ATTENTION,

FOLLOW THROUGH”

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READ ALOUD

enthusiastic

motivational

fascinating

enjoyable

fun

humorous

useful

beneficial

simple

profitable

valuable

easy

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REARRANGE SENTENCE

talk this beneficial is fascinating

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PRIMING

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ELDERLY PRIMING

Words: Old, Gray, Florida

Significantly longer to walk to the elevator

Done on psychology students

Did the priming influence you? NO

Why? Make things up

We don’t say “I don’t know”instagram.com/ginalee/

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The Brain Makes Things Up

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WE DON’T EVEN REALIZE IT!

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I’m always right. I remember things wrong.

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How do we use this to our advantage?

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Two TruthsEveryone is the same Everyone is different

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PHYSICALPresence, Sleep, Food & Exercise

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Power PosesAmy J.C. Cuddy

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SLEEP

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-Leo J. Burke

"People who say they sleep like a baby usually don't have

one."

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Question:

How much sleep do you get?

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SLEEP EXPERIMENT

5 days mimicked Alzheimer's

hallucinations and paranoia

30% loss in cognitive ability after 1 night

Physical Affects: blood pressure, immune system, body temp

Factor to obesity trouble metabolizing glucose feel hungry get cravings longer to feel full

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DIDN’T FEEL IMPAIRED

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Some people need lessinsomniac gene

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Probably NOT You!

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ANALYZE

How much do you need, sleepcycle.com

Wake up at the same time everyday, even weekends - go to bed when you’re tired

Go to bed at the same time everyday - wake up without an alarm

Write down how you feel, multiple times - both physically and emotionally

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morning lark (1/10)

night owl (2/10)

play to your strengths

When are you at your best

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SLEEP HACKS

90 minute cycles

Create a routine

Turn off electronics or f.lux

Stop caffeine

Cool and Dark

Room/Bed is Sacred

SOUND

SMELL

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Quick Tip

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NAPS IMPROVE PERFORMANCE26 min nap = 34% improvement ~ army

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EVERYONE WITH A BRAIN STAND UP

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Exercise

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WHY EXERCISE

improves blood flows

clears waste (in your brain)

improves performance

actually makes brain bigger

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Walking Desks

Walking Meetings

Boeing

Mayo Clinic

Start your day with Yoga

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Quick TipTime Out App

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Exercise for 75 minutes to maximize mortality reduction per minute 20%

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Food

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-Bill Phillips

"Food is the most widely abused anti-anxiety drug in

America, and exercise is the most potent yet

underutilized antidepressant."

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FOOD AS FUEL

Brain adores glucose

2% of mass

20% of energy

Your brain needs fat

Balance: carbs, proteins and fats

Supplements

Caffeine and Alcohol are drugs, use carefully

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Quick TipChange the way you think about food.

Find a good supplement

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Learning

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EVERYONE WITH A BRAIN STAND UP

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KNOWLEDGE

Learned

Integrated with existing knowledge

Remembered over time

Deployed as Behavior

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LEARNED

Use multiple modalities

Attention needs engagement

Elaborate, Meaningful, Context

Stories and Examples

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INTEGRATED WITH EXISTING KNOWLEDGE

Make it yours - do something with it

Teach

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REMEMBERED OVER TIME

Forgetting stuff is a feature not a bug

Take frequent breaks

Follow up

Spaced Repetition - Increased knowledge and retention - Timing is key - Information decay - computers can help - The Mnemosyne Project

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DEPLOYED AS BEHAVIOR

Have the right attitude

Make it a habit - habitica.com

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QUICK TIPS

Make up crazy story

Smells and Sounds

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Managing Information

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new languages

new technologies

new approaches

books

articles

blogs

podcasts

twitter

conferences

Bombarded with

Information overload

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Continuous Partial Attention

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We can’t multi-taskCell phones prove this

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EMAIL IS LIKE GAMBLINGvariable reinforcement

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ATTENTION IS PRECIOUS

Be Selective

Information Diet

Selective Ignorance

Pick something you care about

Skim the rest

Use your friends

Prune Aggressively - if you’re not reading it delete it

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Turn off InterruptionsTV

Email Facebook Cell Phone

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PRODUCTIVITY

Inbox Zero (declare bankruptcy)

Getting Things Done (GTD)

Pomodoro Technique (Agile)

Sounds (focusatwill.com)

Location, Location, Location

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Quick Tip

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External BrainCapture ideas to generate more ideas.

We Forget. No, you wont remember.

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Computers Don’t

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Paper Doesn’t Either

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Wiki is a great tool for teams

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Final Review

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EVERYONE WITH A BRAIN STAND UP

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Mindfulness

Try new things

Write it down

Quality over Quantity

Balance

Breathe

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Resources

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BOOKS

Predictably Irrational

A Whole New Mind

Getting Things Done

Your Brain: The Missing Manual

Pragmatic Thinking and Learning

Brain Rules

Mind Hacks

Sway

Nudge

Drive

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WEBSITES

brainrules.net

lifehacker.com

43folders.com/izero

MindHacks.com

FocusAtWill.com

ted.com

Personal Brain Scan

emotiv.com

OpenBCI.com

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THERE’S AN APP FOR THAT

sleepcycle.com

f.lux

dejal.com/timeout/

habitica.com

coach.me

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-Ralph Keeney, Duke University

America’s top killer isn’t cancer or heart disease, nor is it

smoking or obesity. It’s our inability to make smart

choices and overcome our own self-destructive behaviors.

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Choose One Small Step Today

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Alena Holligan@sketchings

sketchings.com

Wife and Mother of 3 young children PHP Teacher at Treehouse PHP Users Group Leader Women Who Code Leader

https://joind.in/18814