Embed Size (px)
DESCRIPTION
Sharing Hard Lessons learnt while transforming a traditional printing business into E-Commerce, Personalized Maraketing and Digital Asset and Collateral Management Business.
Citation preview
Hard Lessons
Learnt while Renewing Capabilities
Our ProfileEstablished in 1965 93 Committed People
Our New Capabilities
Cross Media Personalised
Marketing that Drives Results
Reduce Inventory
Cost
Digital Asset Management
• Logos, Pictures, ALL Collaterals,…• 24/7 Designing, Editing & Ordering• Inventory Management• Multi-level Approval & Budget Control
Lesson 1:Technology is NOT a Magic Pill
Lesson 1: Technology is NOT a Magic Pill
Learnt to formulate our Strategy First
Lesson 2:Strategy is SEXY… Execution
is KING!1% Vision
99% Alignment
Lesson 3:Bottleneck is usually at the TOP
Change begins with ME!
Lesson 4:People is the KEY
企业 人- = 止
Enterprise will cease without People
Enterprise People Stop
Lesson 4:People is the KEY
People are resistant to change!
“NO! I can’t see any Salesman..we’ve got a battle to fight!”
Lesson 4:People is the KEY
Training is only the beginning!
Lesson 5: Change takes
much L o n g e r & Cost a lot more…
There is no Finish Line!
Packagin
g P
rintin
g
Co
mm
ercial
Prin
ting
Ph
oto
-bo
ok
Positive CultureValues & Purpose
1 to
1 X
Me
dia
Marke
ting
Vision
BHAG
Great Game of Business
Mastering Rockefeller
Habits
Lean Manufacturing
Practice 1:Invest in Building Positive Culture
Co
llateral
Man
agem
en
t
Practice 1:Invest in Building Positive Culture
Highlighted a lot of mistakes that
we made…
Practice 2:Invest in People
Practice 3:
1% Vision 99% Alignment…
All our KPIs must be aligned
Critical Number
CriticalStarting Point
The journey is
more Important
…
Practice 3:1% Vision 99% Alignment…
The Power of
Repetition
Sit Sit Sit
Sit Sit Sit
Sit Sit Good Dog
Practice 3:1% Vision
99% Alignment…
Practice 4:Keep Score & Follow the Action
Make it Fun
Practice 5:Daily & Weekly Huddles
Our people keep their own scores
