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How to think like a startup Loic Le Meur

How to think like a startup

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Page 1: How to think like a startup

How to think like a startupLoic Le Meur

Page 2: How to think like a startup

How do startup entrepreneurs find ideas?

Page 3: How to think like a startup

“In the beginner’s mind there are many possibilities, but in the expert’s mind there are few”

- Shunryu Suzuki

Page 4: How to think like a startup

Meditation and mindfulness is popular in Silicon Valley and now in Davos

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Provide benefit to the customer - anything else is a waste

Learning to see waste and then systematically eliminate it

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“I am still learning.”

- Michelangelo, at age 87

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Airbnb started because of a shortage of hotel rooms in San Francisco

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Uber started because of a shortage of cabs in Paris

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Ryan Hoover, Product Hunt

Started just from an email list

Gathered a small community of people addicted to new products

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Naval Ravikant, Angel List

Weekly email of curated angel investors

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Craig Newmark, Craigslist

Request and Gives from Craig’s friends

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Jamie Siminoff, Ring

Tried 3 different ideas in his garage

Struggled to find initial funding

Now approaching 1,000 employees

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The Ring founding story

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Create an environment for creativity - Further future

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Create an environment for creativity

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Create an environment for creativity

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Create an environment for creativity

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Create an environment for creativity

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Millennials don’t want to own anything and care about improving the world

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Improve the world

“I just wanted more electric cars on the road”

- Elon Musk

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“Make the world better”

“All business should make the world better”

- Leila JanahLXMI

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They don’t care about copying ...and making it better

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Instagram stories and Snapchat stories

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Snap's Spectacles are the beginning of camera-first future

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SV entrepreneurs surround themselves with investors who provide more than $

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Teams are remote, own the business and don’t feel like employees

Mix of highly experimented professionals and very creative millennials

Matthew Mansfield

Dami Dina

Kevin Wolf

Jean-Jacques Borie

“We’re too slow and too old in this company”

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SV entrepreneurs launch their product really fast

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"If you're not embarrassed by the first version of your product, you’ve launched too late"

- Reid Hoffman

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Entrepreneurs iterate quickly

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Entrepreneurs break the rules

Travis Kalanick and Uber got sued non stop but kept going

Uber and Airbnb were illegal from day one in many places but kept operating

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Entrepreneurs make everything transparent

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Even your own company is rated

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Entrepreneurs acknowledge issues and respond quickly

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Elon Musk turns a tweet into a company wide change in 6 days

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Elon Musk turns a tweet into a company wide change in 6 days

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#1 Advantage of a start up... Speed

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“We’re going in full throttle. That ought to keep those fighters off our back.”

- Luke Skywalker

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Speed is the #1 competitive weapon

Rapid product beats competition

Rapid results builds team morale which leads to more success

Rapid results generate more interest

Rapid results increases valuation

(NFX Guild)

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Always keep momentum.

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- Henry Ford

The competitor to be feared is one who never bothers about you at all, but goes on making his own business better all the time.

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Set the time, not the output

What product can I build in:

3 months? (Directhit, Xfire)

8 days? (Hot or Not)

30 days? (Jiff)

1 month? (Meerkat)

(NFX Guild)

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Twitter’s MVP

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Linkedin’s MVP

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Facebook’s MVP

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Google’s MVP

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How startups win

No QA

No Usability Studies

No Focus Groups

No Politics

No Endless Debates

No Board of Directors

No Bus Dev Deals

No PR

No Marketing Spend

No Budgeting Process

(NFX Guild)

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“At Google X, we embrace failure.”

- Astro Teller

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Most Startups Fail

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Entrepreneurs fail fast

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And pivot

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Startups ranked by number of years from founding to $1 billion valuation

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Flickr should have built Instagram but they did not move fast enough

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Entrepreneurs work with an ecosystem of developers

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Twitter decided developers weren’t so important anymore

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Entrepreneurs Embrace wikipedia style volunteer collaboration

Slush and their 2,200 volunteers

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Entrepreneurs challenge the current players by re-inventing the modelMetromile charges insurance protection per mile

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Entrepreneurs constantly reinvent their businessUber selling data

Tesla next?

Page 58: How to think like a startup

Thanks!Loic Le Meur

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