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Hello!I am Amit Paunikar
You can find me at @paunikar
Find your inner Product Manager
What is a Product
Manager?
“
Product manger is the CEO of the product
- everyone
“Product Manager’s job is to discover a product that is valuable, usable and feasible
- Marty Cagan
“Product manager investigates, selects, and drives the development of products for an organization
- Wikipedia
Product Manager is someone who takes ownership for the failure of the product
Product does not sellProduct does not scaleProduct does not delightProduct looks like c$#p
"Paris Tuileries Garden Facepalm statue" by Alex E. Proimos - http://www.flickr.com/photos/proimos/4199675334/. Licensed under CC BY 2.0 via Commons - https://commons.wikimedia.org/wiki/File:Paris_Tuileries_Garden_Facepalm_statue.jpg#/media/File:Paris_Tuileries_Garden_Facepalm_statue.jpg
Blame the Product Manager
flickr: https://www.flickr.com/photos/a2gemma/
Octopus at Kelly Tarlton's.jpghttps://upload.wikimedia.org/wikipedia/commons/f/ff/Octopus_at_Kelly_Tarlton's.jpg
What should we build?Why should we build it?Who will buy it?How should we build it?How should it look?How do we market it?How should we sell it?How do we support it?
CustomersEngineeringDesignMarketingLegalPRSalesSupport
10 WAYS TO THINK LIKE A PM
Empathy
Think like the customerInternalize basic needsBe the customers voice
Triple vision
Blue sky: 5 -10 year disruptorsHorizon: 6 month -1 year changesBattlefield: Next release
"Four antennas ALMA" by ESO/José Francisco Salgado (josefrancisco.org) - http://www.eso.org/public/images/potw1108a/. Licensed under CC BY 4.0 via Commons - https://commons.wikimedia.org/wiki/File:Four_antennas_ALMA.jpg#/media/File:Four_antennas_ALMA.jpg
Story tellerResponsibility with no authorityInfluence and seek buy-inInspire and motivate
"One Ring" by User:Osa 150 - http://upload.wikimedia.org/wikipedia/commons/archive/b/b7/20100301162258!Unico_Anello.png. Licensed under Public Domain via Commons - https://commons.wikimedia.org/wiki/File:One_Ring.png#/media/File:One_Ring.png
Venture outGo to a BD meetingSell your productSit on support calls
By Xof711 (Own work) [CC BY-SA 3.0 (http://creativecommons.org/licenses/by-sa/3.0) or GFDL (http://www.gnu.org/copyleft/fdl.html)], via Wikimedia Commons
Plan A, B and CFind ways to unblock and progressBe pragmatic, not emotionalLove the best solution (not your solution)
"Ridderkerk interchange" by Mawijk - Own work. Licensed under CC BY-SA 3.0 via Commons - https://commons.wikimedia.org/wiki/File:Ridderkerk_interchange.jpg#/media/File:Ridderkerk_interchange.jpg
Love thy dataData are apoliticalData > opinions Thought + instrumentation = Data
The WebGL Globe is an open platform for visualizing geographic data. • Get the code • By the Google Data Arts Team
Eat your dogfoodSolve your problemUse your productBe your own customer
Don’t assume; Test & analyzeAllow for surprisesBreak things (innovation is the fruit of failure)
Get your community involved
10X not 10%Embrace a new way of thinkingChallenge conventional wisdomSometimes 10X is easier than 10%
Credit:NASA
Pluto 2015
Pluto 1995
Embrace chaos
Credit:NASA
Credits:Presentation template by SlidesCarnivalPhotographs by UnsplashIndividual photos attributed accordingly
Questions?You can find me at @paunikar & [email protected]