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Spring 2013Investor Presentation
Cautionary Note Regarding Forward Looking Statements Certain statements in this presentation are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. The words “believe,” “may,” “estimate,” “continue,” “anticipate,” “intend,” “should,” “plan,” “could,” “target,” “potential,” “is likely,” “will,” “expect” and similar expressions, as they relate to us, are intended to identify forward-looking statements. We have based these forward-looking statements largely on our current expectations and projections about future events and financial trends that we believe may affect our financial condition, results of operations, business strategy and financial needs. Important factors that could cause actual results to differ from those in the forward-looking statements include: The emergence of the social discovery category, anticipated growth of the mobile market, including prospective mobile device adoption, use and revenue, our ability to monetize our mobile offerings, our ability to launch a new products and features, our ability to roll-out feed advertising, issues that affect the functionality of our mobile application with popular mobile operating systems and other unexpected issues which could adversely affect usage on mobile devices, the effectiveness of our mobile software on smartphones and tablets, the willingness of our users to purchase virtual credits on their mobile devices and the willingness of users to try new product offerings, the risk that unanticipated events affect the internationalization of our mobile products, and the acceptance of our new brand internationally. Further information on our risk factors is contained in our filings with the SEC, including the Form 10-K for the year ended December 31, 2012 and the Current Report on Form 8-K filed with the SEC on May 1, 2013. Any forward-looking statement made by us herein speaks only as of the date on which it is made. Factors or events that could cause our actual results to differ may emerge from time to time, and it is not possible for us to predict all of them. We undertake no obligation to publicly update any forward-looking statement, whether as a result of new information, future developments or otherwise, except as may be required by law. Regulation G – Non-GAAP Financial Measures This presentation includes a discussion of Quepasa and myYearbook combined company revenues and Adjusted EBITDA from continuing operations which are non-GAAP financial measures. Reconciliations to the most directly comparable GAAP financial measures are provided on the Investor Relations section of the MeetMe corporate website at http://www.meetmecorp.com/investors/non-gaap/.
© 2013, MeetMe, Inc.
Slide 2
Ticker: MEET
Exchange: NYSE MKT
Current Share Price: $1.65
Market Capitalization: $62.91M
Insider Ownership: 48%
Investment Highlights
#1 most visited social network for meeting new people in the US.1
#1 Top Grossing Social App on Android.2
150% growth in mobile revenue in Q1 2013 vs. Q1 2012.
34% growth in mobile daily active users in Q1 2013 vs. Q1 2012.
Addressable market of over 1.5 billion people globally.
1comScore US, March 2013. MeetMe vs. Tagged and Badoo.2Android Market Top Grossing Social App as of May 6, 2013.
Stock information source: Yahoo! Finance, May 29, 2013.
Slide 3
Our mission is to build the leading social network for meeting new people.
We are the digital coffeehouse, a re-imagination of the bar, a social gathering place. We intend to transform the way people meet in a mobile-first world.
Slide 4
Pioneering the Next Category of Social Networking: Social Discovery
Slide 5
MeetMe is available on iOS, Android, and tablet
Slide 7
Focused on the Fastest-Growing Segment of MobileApps projected by Forrester to be $50 billion a year business by 20151
1http://www.forrester.com/Mobile+App+Internet+Recasts+The+Software+And+Services+Landscape/fulltext/-/E-RES58179?objectid=RES58179 and http://www.slideshare.net/avinash.raghava/forrester-8840580. Chart Source: http://www.businessinsider.com/mary-meeker-2012-internet-trends-year-end-update-2012-12#-17
Source: Gartner, eMarketer, Strategy Analytics, CAGR is compound annual growth rate. Note: Apple has paid >$6.5N $’s to developers as of 9/12, implying gross app market revenue > $9B in 4 years: Google indicated during CQ3 earnings call that it expects $8.0B mobile ad revenue in 2012E, up from $2.5B in 2011.
Slide 8
Leader in Mobile Monetization
Footnote: Facebook’s Mobile ARPDAU is an estimate based on Facebook’s Total DAU to Total MAU ratio. Average Revenue Per Daily Active User (ARPDAU) is calculated by dividing average daily mobile revenue by the average daily active users (DAUs) for mobile.
Slide 9
1H 2013 Mobile Initiatives
Launched MeetMe+ Mobile Subscription Service– Drives added value to users through enhanced abilities in the app
Launched native feed ads– Partnered with Flurry, Tapjoy, and Hooked to deliver native feed ads into MeetMe’s
popular mobile news feed
Launched additional freemium products– MeetMe users can now use their virtual currency, MeetMe credits, to unmask
questions in the popular AskMe app or Go Stealth when viewing photos and profiles
Slide 10
Dramatic Mobile Revenue Growth
Slide 11
Mobile Traffic Growth
DAU charts refer to total DAU of MeetMe, previously myYearbook.
Slide 12
Smart phone and tablet usage are still in their infancy
Source: eMarketer, Piper Jaffray.
Slide 13
Top Mobile Activities(Ranked by Share of Mobile Time, Aug, 2012)
0.9%
2.8%
3.3%
4.4%
5.3%
5.5%
10.2%
14.1%
0.0% 5.0% 10.0% 15.0%
Camera
Maps/Location Apps
Browser
Music
Email/IM
Dialer
Social Networks
Text
Social and Mobile are Converging
Source: NielsenSource: eMarketer, Piper Jaffray
Slide 14
Financial HighlightsQ1 2013
Q1 Highlights
Q1 ‘13 Mobile MeetMe Platform revenue grew 150% from Q1 ’12 to $1.9M
27% of MeetMe Platform revenue from mobile in Q1 ’13
Launch of Mobile Subscription product, MeetMe+, on iPhone and Android
Subsequent to quarter-end, MeetMe closed on a line of credit from Western Technology Investment (WTI)
Avg. Revenue per Daily Active User (ARPDAU) represents MeetMe Platform mobile revenue divided by average daily active users (DAUs) for mobile.
Slide 16
Q1 2013 Financial Summary
Slide 17
Full Year 2012 Financial Summary
Slide 18
Balance Sheet
Slide 19
MeetMe Platform MAU
MAU charts refer to total MAU of MeetMe, previously myYearbook.
Slide 20
We are closing the mobile monetization gap: Mobile App Revenue
– Deep pipeline of premium, subscriber- only features validated through survey of over 20,000 users
– New subscription-based products and new freemium products launched Q1; additional features and products launched Q2
– Mobile users are 5-10x more likely to pay for virtual currency than a web user
Mobile Ad Revenue– Native feed advertising and new
advertising units launched Q1, enhancements Q2
Avg. Revenue per Daily Active User (ARPDAU) represents MeetMe Platform web and mobile revenue divided by average daily active users (DAUs) for web and mobile. Results presented above include data from prior to the merger of Quepasa with myYearbook on November 10, 2011.
Slide 21
MEET Investment Highlights
#1 most visited social network for meeting new people in the US.1
#1 Top Grossing Social App on Android.2
150% growth in mobile revenue in Q1 2013 vs. Q1 2012.
34% growth in mobile daily active users in Q1 2013 vs. Q1 2012.
Addressable market of over 1.5 billion people globally.
1comScore US, March 2013. MeetMe vs. Tagged and Badoo.2Android Market Top Grossing Social App as of May 6, 2013.
Stock information source: Yahoo! Finance, May 29, 2013.
Slide 22