NOW! Get the internet to work for you!

www.sevenquestions.com

aggregate|analyse|share|exploit

an in

trodu

ctio

n to

act

ive|

watc

h


active|watch is a cloud-based indexing, search & analysis platformactive|watch provides our clients with powerful behind the scenes capability and accessible, shared cloud-based, easily adjusted, dashboards for the consumption and sharing of information.

active|watch is driven by proven world class software.

The software engine behind active|watch is trusted by over 130 organizations, including Government and Fortune 100 companies

to provide them with internet intelligence and insight for their key decision makers and teams.

active|watchworld-class search and indexing capability


indexing technology; not searchEach document collected by active|watch is indexed by the software’s algorithms. This indexing is similar to ‘reading’ each piece of information and identify key phrases (either automatically or with reference to defined databases).

The software uses these identified phrases and concepts to compare documents, analyzing occurrences and links between thousands of seemingly disparate pieces of information.

It is these linkages and the indexing of each and every piece of information collected that makes active|watch such a powerful tool.

Not a basic internet search;

Not a scraping programme;

An internet insight and intelligence tool.

superior indexing technologyso much more than internet search

Translate into English at the touch of a button. The software supports 10+ languages natively, more can be added.

Quickly search each document

The native indexing automatically algorithm identifies noun phrases of potential interest (‘significant expressions’) within each document. These terms can be compared across thousands of collected documents to identify trends and insights.

Databases of key terms (places, concepts, organizations, people etc) are developed in conjunction with clients to focus the search, indexing and subsequent analysis on their precise needs and issues.

Location of this document within the cloud archive


background analysisactive|watch uses its indexing algorithms to make and analysis connections between documents. It does this automatically, efficiently and ‘in the background’.

The outputs from this indexing are a wide array of charts and analytical tools. Whilst the manner of display is important, it is the content of this analysis that is powerful.

The key function of background analysis is to identify ‘weak signals’ – the genesis of future trends and the source of competitive success. Early identification of weak signals in conjunction with other background analysis outputs, such as identification of relationships between concepts, people or organizations, provide out clients with exploitable intelligence for commercial advantage.

Most of our clients opt to leave the set up and runnign of th ebackground analysis to us. We peridolically share the results and are alwasy able to step up trainign for key memebrs of the client team in order to transition background analysis competetncies ot the client team.

comprehensive analysisexploiting the indexing capabilities of active|watch


the active|watch open source intelligence collection cycle

+subscribed

what is the process?active|watch uses its indexing algorithms to make and analysis connections between documents. It does this automatically, efficiently and ‘in the background’.

The outputs from this indexing are a wide array of charts and analytical tools. Whilst the manner of display is important, it is the content of this analysis that is powerful.

The key function of background analysis is to identify ‘weak signals’ – the genesis of future trends and the source of competitive success. Early identification of weak signals in conjunction with other background analysis outputs, such as identification of relationships between concepts, people or organizations, provide out clients with exploitable intelligence for commercial advantage.

Most of our clients opt to leave the set up and running of the background analysis to us initially. We periodically share the results and are alwasy able to step up training for key memebrs of the client team in order to transition background analysis competetncies ot the client team.


inputs & outputsit’s all about sources & terms

what are the inputs?active|watch is driven by sources & terms.

Sources are selected to deliver optimum content. A source can be a single RSS feed or social media stream. A source might be ‘all blogs’ mentioning a certain term. A source could be an aggregated group of feeds, the sum of which deliver the most meaningful content on any given subject. Sources can include purchased subscriptions or forum posts surrounding a certain issue.

Terms are concepts, ideas, organisations, people relevant to the intelligence collection requirements of the client. Terms drive the collection plan and shape the subsequent analysis and display of information.what are the outputs?The primary output of active|watch is analysed data from the focused collects which are displayed on dashboards for the client’s users.

Secondary outputs include email bulletins, RSS feeds and email alerts.


bulletins & alertsregular email bulletinsEmail bulletins can be set up to send the content of specific searches to email addresses on a daily or more frequent basis.

Email alerts provide a focused and automated information sharing capability to improve situational awareness across teams and locations.

These bulletins significantly improve overall team efficiency and awareness whilst reducing duplication of effort.

RSS feeds can also be set up to stream the output of specified daily information collections.email alertsEmail alerts are set up according to rules and are sent when the conditions are met.

These bulletins remove the requirement for websites to be revisited to check for updates and allow large numbers of sites and sources to be monitored automatically.

Never miss an ITT, RFP, key appointment or crisis warning again.


cloud-based searchable archiverapidly accessible precise information - anywhereThe results of every search are collected and stored in user-defined folder systems within the cloud (it is these folders that are analysed on a daily basis).

A variety of search options are available through the dashboard interface to interrogate this archive and receive timely, precise information.

Multiple users can search specific archives saving time on inefficient and imprecise ‘google-style’ searches.

The cloud-based nature of the archive and accessibility of the dashboards from mobile devices mean that this information is available to users on the go.

Key decision makers will always have precise and timely information at the fingertips about the competition

Tailor search criteria to ensure oprecise results

Easily accessible user-defined number summaries of most recent documents from within the archive displayed in chronological order.

Listed documents are displayed according to the search parameters used.

A bespoke tag cloud is created according to the contents of the archive.

This tool enables users to rapidly identify key themes and concepts.

Rapid search is further enhanced by the ability to selected an individual ‘tag’ which will then call up all relevant documents.


tailored analytics & chartsvisual displays of informationactive|watch offers users the ability to have their analysed information displayed across a rage of dashboards. Within each dashboard information can be displayed using a range of charts and graphs.

The graphical displays of information allow users to identify themes and gain insight quickly.

Every element of the chart can be selected and the supporting documents reviewed. This capability allows users to see behind the numbers, make their own judgments about the veracity of the information and understand how trends are building or why certain indicators & warnings are emerging.


twitter analysis & regressional search twitter analysis

Social media, and Twitter in particular, remain an important source of open source information.

The greatest value of most social media is in time-sensitive situations (such as crisis management) or issues concerning reputational risk.

Although most social media, including Twitter, is seeking to monetize privacy and closing down access, it remains possible to exploit valuable information from open source tools.

Twitter remains an important source and active|watch is able to make considerable use of Twitter feeds, and their analysis, in its support to the open source intelligence collection strategies of our clients.


tailored newsfeeds & source analysis newsfeeds

Newsfeeds (from RSS, mainstream news outlets, specialist providers or social media) form a core capability with active|watch.

The ability to aggregate selected feeds into a single stream and place that stream on a dashboard increases efficiency and understanding within teams.

Add to this the ability to search those streams and analyse the sources and situational awareness becomes a capable search tool as well.

Aggregated user-defined newstreams enable teams to identify influential sources and target their resources for maximum effect in influencing the narrative.

Conversely, the same capability enables clients to independently test the impact of paid PR and strategic communications campaigns and verify figures produced by suppliers.

active|watch also allows users to add subscribed feeds to their open source feeds – all copyright issues are taken care off. Paid feeds such as Bloomberg and Reuters can be added through the design of bespoke connectors.


integrated & customizable GIS geomapping informationThere may be occasions when it is useful to plot specific pieces of information geographically.

active|watch offers the capability to integrate open source information collection with geo plotting using bespoke GIS databases.

This capability offers our clients a useful additional methodology for visualizing information and has particular application in crisis management and for verifying and tracking the effect and impact of paid for strategic communications campaigns.


insight – getting ahead of the curve looking ahead

One of the core benefits of active|watch is the delivery of insight to our clients.

Insight is the ability to exploit open source information to obtain an understanding of future trends within the market, the possible/probable options for competitors and an understanding of clients and customer needs.

Insight is the ability to anticipate threats to business assets and reputations and to put sufficient mitigation measures in place just in time to prevent a loss of revenue or reputation.

We work with or clients to understand their industry and apply military planning and intelligence collection techniques to determine what information to look for. We then collaborate to collect, and analyse that information to deliver an understand of future possibilities.


information sharingusing dashboards & widgets to improve situational awareness vertically & laterally between ‘readers’ and ‘analysts’active|watch is more than a software tool. In order to maximise its effectiveness and for our clients to gain maximum value active|watch needs to be integrated with the clients organisation's structure and decision making processes.

As part of our service we work with our clients to apply our military planning and intelligence integration experience is transferred to our clients.

active|watch offers flexible and incremental adoption options. Information can be shared, elevated up the management structure and shared between disciplines and timezones. This structure can be adjusted quickly to suit to changing requirements of the client.


benefits of internet intelligence support

all-informed

interoperability – full spectrum media intelligence

>efficiency + same level of confidence

cloud-based document archive

collaboration

scalable, mobile & deployable

measurement = management

multi-lingual

search selected sources or archive

what could active|watch offer you?The range of benefits is as broad the the spectrum of active|watch’s application.

We offer bespoke, tailored projects to help each of our client’s achieve their requirements and to maximise the full benefits from the active|watch system.

next steps …For a straightforward, no obligation, no nonsense discussion about the benefits to your organisation of deploying active|watch please get in touch.

We are confident that there is not a single enterprise, sector or organisation that will not benefit from active|watch.

We look forward to working with you.


Seven Questions Insight LimitedRegistered in England & Wales 9812992

22 Wenlock Road, London, N1 7GU, UK

[email protected]

+44 (0)2076 177140

aggregate|analyse|share|exploit

©2016 seven questions insight limited

Internet

NOW! Get the internet to work for you!