IoT NowFrom Things to Business Outcomes

@Etherington_CMO

Hype #1

30B

Reality - #IoT_Now

30M

25M

20M

15M

10M

5M

4000

3500

3000

2500

2000

1500

1000

500

# of Enterprises

20162015

# of DevicesAdding 1M+ monthly

2014201620152014

Adding 120+ monthly

Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar

4,000+ Enterprises on Cisco Jasper Platform

Control Center

Hype #2 IoT is about Things

and Connections

IoT is about Business Outcomes

Increased productivity1Improve Product/Time to market2Faster Decision Making3Reduce Costs4Improve Customer Experience5Competitive Differentiation6

Source: IDC’s Global IoT Decision Maker Survey, August 2015

Business Outcomes

Networks IoT Apps / IT

CRM, ERP, etc.

DevicesService Lifecycle

Software

Req

uire

s de

ep in

tegr

atio

ns

IoT Now Challenge

Provision

Monitor Performance

Meter Usage Rate

Manage Carrier Interconnects

Activate

Security

Policies

Deliver Support

Deactivate

Diagnose FaultsBilling

CRM, ERP, etc.

Devices

Control Center

IoT Apps / IT

Cis

co J

aspe

r dee

p in

tegr

atio

n

Service LifecycleSoftware

Pre-built software as a service• Low cost (pay as you go)• Fast to market (launch in weeks)

Tele2/Cisco Jasper

Networks

Hype #3 IoT is about Product(s)

Transforming a Product Business

to a Connected Service Business.

RealtimeSoftwareUpdates

Safety & Security

Usage Based

Insurance

Wi-Fi Internet

Cloud Music and Video

One time Revenue Recurring & Incremental Revenue

Lower Operations Cost

Higher Customer Loyalty

Unconnected Product Business Connected Service Business

Product to a Service Business

Yieldforecast

+

Real-timeweather

information

+

Machineperformance

+Remotediagnostics

+

Real-timesoil analysis

+

Improved Customer Experience

Recurring & Incremental Revenue

Ongoing engagement

Tractor to Farmer Productivity

One time Revenue

Unconnected Product Business Connected Service Business

www.titansofiot.com www.jasper.com

www.tele2.com/iot/stories

IoT Customer Success

Where Do I Start?

Summary

IoT Now1Business Outcomes2Transforming Product to Connected Services Business3Limitless Possibilities4IoT Now Starter Kit5

THERE’S NEVER BEEN A BETTER

TIME