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EffEctivE rEtargEting on your own display inventory
Quarticon.com© Copyright 2015
DiD you hit this problEm?
inventoryon effective retargeting on your own display inventory
✓ You don’t know how to squeeze maximum benefits out of your own promo inventory✓ You buy ads on external publisher’s inventory or/and on RTB …✓ but traditional adserver’s solutions are focused on advertisement emission✓ … not on CTR optimization✓ your audiences are hammered with repetitive ads
How to turn you retargeting advertising into REAL conversion?
usE ExamplE
inventoryon effective retargeting on your own display inventory
✓ You are a big online retailer, right?✓ You pay a tremendous sum of money on web campaigns (premium, affiliation, RTB)✓ There is a big chance that your customer will be exposed to your retargeting act
so…Why don’t you let us tell you more about him and set for your customers highly relevant, targeted and personalized advertising?
inventoryon effective retargeting on your own display inventory
InventoryON: ✓ automatically personalizes and optimizes any advertising campaign based on retargeting
✓ gives you opportunity to create dynamic ads based on our recommendation engine in our drag&drop studio (without any help of your graphic designer team)
✓ event&trigger campaigns e.g abandoned cart
✓ recognizes users needs based on their behavior and then creates a set of marketing related automations
✓ increases your campaign effect with integrated RTB technology
invEntoryon: what Can it do for you
hoW WE can Do it
inventoryon effective retargeting on your own display inventory
our automagic tools&features
inventoryon effective retargeting on your own display inventory
AutomAtic event logging
cAmpAign optimizAtion RtB ADSeRveR integRAtion eASy RepoRting DASHBoARD
AutomAteD tARget gRoup ARtificiAl inteligence DynAmic BAnneRS cReAtoR
InventoryON automatically log users behavior on a website, by collecting(among many) certain types ofinformation:• product page visits• adding a product to the shopping cart• purchase• shopping cart abandonment• product category page visits• source webpage leading to the visit
All the campaigns served by Invento-ryON can be automatically optimized. Based on the data collected the system is able to add a higher priority to the most effective ads and websites.
You could link your own inventory withRTB You create your own advertising network.
InventoryON easily integrates withpopular adservers by just replacingadserver creatives with the QuarticONcode snippets.
All the reports generated in the real time.
E.g. a group created based on:• page views and purchases• products category/content• manufacturers and brand name• time spend on a webpage• engagement and intensity of web browsing
We use artificial intelligence and data mining algorithms to estimate what is the highest possibility of user reaction for ongoing campaign. This way InvntoryON decides to whom is it worth to show the ad and exclude those users who most likely will not react on your advertising.
Dynamic ads can be built with easy to use tool working as a WysiWyg/Drag&-Drop editor. You can choose among predefined sets of templatesavailable through the QuarticON templates library, all are optimized for higher conversion and significantly speed up the banner creation process. You won’t need any support of your graphic designers team.
rEliablE rEsults you Can Count on
inventoryon effective retargeting on your own display inventory
✓ we increase CTR by 1125%✓ we increase your income by 50% by delivering more effective ads on the inventory you will buy anyway :)
What else?
BiggeR Roi WitHintHe SAme
cAmpAign coSt
BetteR ecpmAnD ecpc
conveRSion RAte incReASeD By SeveRAl
timeS
peRSonAlizeDcommunicAtion
geneRAteD By ouRRecommenDAtion
engine
FEEl FREE TO CONTACT us!
Quarticon.com© Copyright 2015
Katarzyna haberkiewiczinternational Business development manager
m +48 664 446 033e [email protected]
Quarticon.comszarotki 10/16, 02-609 Warsaw, poland
Quarticon offices are based in poland, the usa, and China.we are active all around the world.
ThANk yOu!