A2P SMS Market Report- global trends and forecasts, 2016-2022

A2P SMS MARKETGlobal Market Drivers, Opportunities, Trends, and Forecasts, 2016-2022

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Over past few years, there are drastic changes in the mobile messaging

market. The traditional SMS market is moving to declining stage, where

the telecom players are drastically seeing a negative impact on their

SMS revenue.

With the increasing demand for the mobile applications (mobile banking,

mobile health, mobile payment, e-commerce), mobile subscriber base

are the major drivers for A2P SMS market growth.

The global A2P SMS market is analyzed based on three segments –

services, verticals, and regions. Service segment is further divided into

two core categories – transactional service and promotional service.

Globally, transactional service will hold the major market share in A2P

SMS market compared to promotional service.

Globally, BFSI and retail industry verticals are set to be major verticals

and contribute more than 40% of market share for A2P SMS market

growth. The education and healthcare are set to be emerging verticals.

The global A2P SMS region market is analyzed by six regions – North

America, Western Europe, Asia-Pacific, Central Eastern Europe (CEE),

Middle East & Africa and Latin America. North America is set to be the

biggest market for A2P SMS market growth followed by Asia-Pacific.

Asia-Pacific’s increasing mobile subscriber (feature to a smartphone) and internet user base are expected to

support the A2P SMS market growth. Also, few of the emerging IoT technology such as smart home, identity

verification, connected cars, and mobile commerce will drive the A2P SMS growth in Asia-Pacific.

Due to this, most of the companies are focusing on this region to capture the growth opportunities and business

expansion.

Region wise, Middle East & Africa and Latin America holds the huge business opportunity growth due to

increasing mobile subscriber base and set to be an emerging region for A2P SMS market growth.

The adoption and penetration of A2P SMS technology in various enterprises vertical is

expected to support A2P SMS market in upcoming years. Few of the major players such

as CLX networks, Tanla solutions, Nexmo, AMD telecom are planning to create

innovative products/services to support A2P SMS market. The global A2P SMS

market is expected to reach $78.61 billion by 2022.

TRENDS & FORECASTBase Year: 2015

Forecast Year: 2016-2022

MARKET, BY SERVICESTransactional, Promotional

MARKET, BY VERTICALSBFSI, Retail, IT & Telecom,

Transport, Media &

Entertainment, Healthcare,

Education, Government, Utilities

& Logistics

MARKET, BY REGIONSNorth America, Asia-Pacific,

Western Europe, Central Eastern

Europe, Latin America, Middle

East & Africa

Copyrights © 2015-2016 | Infoholic Research

Global A2P SMS Market Revenue, 2016–2022 ($Billion)

Some of the drivers of the Global A2P SMS market are:

Some of the restraints of the market are:

Key question answered in the report:

ü Increasing Mobile Subscriber Base

ü Cost Effective Communication Channel

ü Internet Mot Required

ü Government Regulatory

ü Lack of Infrastructure

ü What are the major drivers for A2P SMS market growth?

ü The Industry expertise views on A2P SMS market?

ü Which are the leading countries for A2P SMS adoption in the near future?

ü What are the major market trends for A2P SMS market growth?

ü Mobile market outlook, mobile messaging revenue, SMS types, and smartphone shipments market analysis from 2016 to 2022

ü What are the major services which are going to adopt by business in coming years?

ü What are the major opportunities for regional and global players in A2P SMS market?

ü Vertical industry outlook; IT spending, emerging trends, drivers, trends, challenges

ü What are the major trends for countries A2P SMS market growth in coming years?

ü Leading player’s outlook in A2P SMS market in terms of their revenue, strategies,business units, and geographical reach.

Global A2P SMS

COMPANIES COVERED

ü Nexmo Inc.

ü Tanla Solutions Ltd.

ü ClX Networks AB

ü Dialogue Communications Ltd

ü mBlox Ltd.

ü TATA Communications Limited

ü Orange Business Services

ü SAP SE

ü Gemalto NV

ü GinSMS Inc.

ü Tyntec

ü Twilio

ü Anam Technologies

ü Voxox Inc.

ü Routesms Solutions Limited


TABLE OF CONTENTS

1 Industry Outlook 4.4.3.1 Leverages of the Smart Technology

1.1 Industry Overview 4.4.3.2 Mobile Platform is the Enterprise

1.2 Industry Trends Business Strategy

1.3 Pest Analysis 4.4.4 DRO – Impact Analysis

4.5 Porter’s 5 (Five) Forces

2 Report Outline

2.1 Report Scope 5 Services: Market Size & Analysis

2.2 Report Summary 5.1 Overview

2.3 Research Methodology 5.1.1 Market Size and Analysis

2.4 Report Assumptions 5.2 Transactional Service

5.2.1 Market Size and Analysis

3 Market Snapshot 5.2.2 CRM Services (Customer Relationship

3.1 Total Addressable Market (TAM) Management)

3.2 Segmented Addressable Market (SAM) 5.2.3 Interactive Services

3.3 Related Market 5.2.3.1 Unstructured Supplementary Service

3.4 Market Overview Data (USSD)

3.5 Market Segmentation 5.2.3.2 One Time Password (OTP) Interactive

3.6 A2P SMS Market Trends and Impact Services

3.7 Ecosystem 5.2.3.3 Two Factor Authentication (2FA)

3.8 Value Chain Analysis 5.3 Promotional Service

3.9 Key Stakeholders 5.3.1 Promotional Campaigns

5.3.2 Pushed Content Services

4 Market Characteristics 5.3.3 Inquiry and Search Services

4.1 Overview and Evolution – SMS and Types 5.4 Vendor Profiles

4.1.1 Person to Person (P2P) 5.4.1 Nexmo Inc.

4.1.2 Application to Person (A2P) 5.4.1.1 Overview

4.1.3 Person to Application (P2A) 5.4.1.2 Business Units

4.2 Global Mobile Market Outlook 5.4.1.3 Geographic Revenue

4.2.1 Global Mobile Subscriber Base 5.4.1.4 Recent Development

4.2.2 Global Smartphone Shipments 5.4.1.5 Business Focus

4.2.3 Global Tablet Shipments 5.4.1.6 SWOT Analysis

4.2.4 Smartphone vs Feature Phone 5.4.1.7 Business Strategies

4.2.5 Mobile Device Network Technology 5.4.2 Tanla Solutions Ltd.

Evolution 5.4.2.1 Overview

4.3 Mobile Messaging Revenue 5.4.2.2 Business Units

4.3.1 Mobile Messaging Revenue Breakups – 5.4.2.3 Geographic Revenue

By Types 5.4.2.4 Recent Development

4.3.2 A2P SMS Traffic 5.4.2.5 Business Focus

4.4 Market Dynamics 5.4.2.6 SWOT Analysis

4.4.1 Drivers 5.4.2.7 Business Strategies

4.4.1.1 Increasing Mobile Subscriber Base 5.4.3 ClX Networks AB.

4.4.1.2 Cost Effective Communication Channel 5.4.3.1 Overview

4.4.1.3 Internet Mot Required 5.4.3.2 Business Units

4.4.2 Restrains/Barriers 5.4.3.3 Geographic Revenue

4.4.2.1 Government Regulatory 5.4.3.4 Recent Development

4.4.2.2 Lack of Infrastructure 5.4.3.5 Business Focus

4.4.3 Opportunities 5.4.3.6 SWOT Analysis


TABLE OF CONTENTS

5.4.3.7 Business Strategies 6.10.1 Market Size and Analysis

5.4.4 Dialogue Communications Ltd. 6.11 Others

5.4.4.1 Overview 6.11.1 Market Size and Analysis

5.4.4.2 Business Units

5.4.4.3 Geographic Revenue 7 Regions: Market Size and Analysis

5.4.4.4 Recent Development 7.1 Overview

5.4.4.5 Business Focus 7.1.1 Market Size and Analysis

5.4.4.6 SWOT Analysis 7.2 North America

5.4.4.7 Business Strategies 7.2.1 US

5.4.5 mBlox Ltd. 7.2.2 Canada

5.4.5.1 Overview 7.2.3 Market Size and Analysis

5.4.5.2 Business Units 7.3 Asia-Pacific

5.4.5.3 Geographic Revenue 7.3.1 China

5.4.5.4 Recent Development 7.3.2 India

5.4.5.5 Business Focus 7.3.3 Japan

5.4.5.6 SWOT Analysis 7.3.4 South Korea

5.4.5.7 Business Strategies 7.3.5 Market Size and Analysis

7.4 Western Europe

6 Verticals: Market Size and Analysis 7.4.1 UK

6.1 Overview 7.4.2 Germany

6.1.1 Market Size and Analysis 7.4.3 France

6.2 BFSI 7.4.4 Market Size and Analysis

6.2.1 Global BFSI Industry Outlook 7.5 Central Eastern Europe (CEE)

6.2.2 Market Size and Analysis 7.5.1 Poland

6.3 Retail 7.5.2 Russia

6.3.1 Global Retail Industry Outlook 7.5.3 Turkey

6.3.2 Market Size and Analysis 7.5.4 Market Size and Analysis

6.4 IT & Telecom 7.6 Latin America

6.4.1 Global IT & Telecom Industry Outlook 7.6.1 Brazil

6.4.2 Market Size and Analysis 7.6.2 Mexico

6.5 Transport 7.6.3 Market size & Analysis

6.5.1 Global Transport Industry Outlook 7.7 Middle East & Africa

6.5.2 Market Size and Analysis 7.7.1 Africa

6.6 Media & Entertainment 7.7.2 GCC

6.6.1 Global Media & Entertainment Industry 7.7.3 Market Size and Analysis

Outlook

6.6.2 Market Size and Analysis 8 Competitive Landscape

6.7 Healthcare 8.1 Competitor Comparison Analysis

6.7.1 Global Healthcare Industry Outlook 8.1.1 Vendor Analysis By A2P SMS Service

6.7.2 Market Size and Analysis 8.1.2 Niche Player Analysis By A2P SMS Service

6.8 Education

6.8.1 Market Size and Analysis 9 Global Generalists

6.9 Government 9.1 TATA Communications Limited

6.9.1 Market Size and Analysis 9.1.1 Overview

6.10 Utilities & Logistics 9.1.2 Offerings


TABLE OF CONTENTS

9.1.3 Tata Communication in A2P SMS 10.2.1 Overview

Offerings 10.2.2 Twilio Market

9.2 Orange Business Services 10.2.3 A2P SMS Offerings

9.2.1 Overview 10.3 Anam Technologies

9.2.2 Offerings 10.3.1 Overview

9.2.3 Orange in A2P SMS Offerings 10.3.2 Anam Technologies Market

9.3 SAP SE 10.3.3 A2P SMS Offerings

9.3.1 Overview 10.4 Voxox Inc.


9.3.3 SAP in A2P SMS Offerings 10.4.2 Voxox Market

9.4 Gemalto NV 10.4.3 A2P SMS Offerings

9.4.1 Overview 10.5 Routesms Solutions Limited


9.4.3 Gemalto in A2P SMS offerings 10.5.2 Routesms Market

9.5 GinSMS Inc. 10.5.3 A2P SMS Offerings

9.5.1 Overview

9.5.2 Offerings 11 Experts Views

9.5.3 GinSMS in A2P SMS Offerings

12 What Our Peers Are Estimating

10 Companies to Watch For

10.1 Tyntec Annexure

10.1.1 Overview Acronyms

10.1.2 Tyntec Market

10.1.3 A2P SMS offerings

10.2 Twilio

Total Pages Single UserSingle User

Multi User

Enterprise

List of Tables

List of Charts

172 3500

4000

5000

65

129Report Value in $

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