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• Using local day-care center 8 hours every weekday.
• Dementia Patient.
• 82 years old.
• Lives in Gangnam, Seoul.
Current Product
Patients have to REMEMBER:
• to Carry it.
• to Charge it.
• How to use it.
SafePatchSEAMLESS INTEGRATION
2 years 2 days
1 year
GPS Sticker
SafePatch’s Advantage
Market Opportunity
Total Addressable Market:
$31,000,000
650,000Dementia Patients in Korea
436,000Early and Mid-stage
Dementia
87,200At the point of
diagnosis
Unit price New patient / year
87,200people
$360 / year
5 patches
annual subscription
Today
Gangnam Center for Dementia
Product Pilot
Product Completion
Care center outreach
Roll out 25 centers in Seoul
Korean Nationwide rollout 288 centers
Product Development
Sales
Distribution
2M 4M 12M
Pilot/ modification for Japanese Mkt
36M
Japanese market
Go-to-Market
Financials$396
$132
0
50
100
150
200
250
300
350
400
450
Year 1 Year 2 Year 3 Year 4 Year 5
LTV COCA
$396$356
Management Team
Jeff Lai Shoko TakahashiLee Sanghyeon
Dorian Buksz Benjamin Eu
Chief Technology Officer11 years, IBM, Microsoft, AMAX
Customer Relationship Manager10 years, Honda (Asimo)
Finance ManagerThree-time Serial Entrepreneur
Chief Executive OfficerFounder
Product DesignerHardware Entrepreneur
minutes45Meeting of
To raise a round of $500,000
Q&A
Why Safe Patch?
*Indoor Positioning
Outdoor Positioning Partner Alliance
Full Financials
$3 million
$20.5 million
$3 million
$5.4 million
0
5
10
15
20
25
Year 1 Year 2 Year 3 Year 4 Year 5
Positive Diagnosis (hundred thousand) Convertion to Sales (thousand)
Total Customers (hundred thousands) Total Revenue (millions)
Current Revenue (millions) Reccuring Revenue (millions)
Total COCA (millions)
Lifetime Value per CustomerYear 1 2 3 4 5
Price of SafePatch $360 $360 $360 $360 $360
Next Product Purchase Rate 80% 80% 80% 80%
Gross Margin 60% 60% 60% 60% 60%
Profit of SafePatch $216 $172 $138 $110 $88
Lifetime Value per CustomerCost of Capital Rate 50% 50% 50% 50% 50%
Net Present Value Factor 100.00% 50.00% 25.00% 12.50% 6.25%
Present Value above cost of capital $216 $86.40 $34.50 $13.80 $5.50
Net Present Value of Profits $356.30
Cost of Customer AcquisitionNumber of
centresCentres per personnel
Number of personel Total cost
Total customers COCA
COCA (Year 1) 25 5 5 $300,000 757 $396COCA
(Year 2) 150 7 21 $1,285,714 4542 $283COCA
(Year 3) 288 10 29 $1,728,000 8720 $198COCA
(Year 4) 288 10 29 $1,728,000 13080 $132COCA
(Year 5) 288 10 29 $1,728,000 13080 $132
