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Introduction
July 2016
**Confidential and proprietary – not for distribution**
1
If we want to increase breastfeeding rates, we
have to be there when it’s hardest.
Mothers receiving telephone-
based support breastfeed 3x
longer than control
Sources: State of Motherhood and Media 2015, American Journal of Clinical Nutrition
95% of new moms own smartphones
90% of mothers reporting
feeding issues on day 3
postpartum
2
Pacify is lactation consultants, dietitians, and
nurses, available 24/7 through a beautiful app
Moms connect
in 3 minutes or
less, 24/7
Video enabled
to enhance
support
Providers have
the highest
qualifications
in their fields
3
We work with WIC, Medicaid, and physician
practices across the country.
DC
Under
contract
In
conversation
• WIC contracts in 4
states (thousands of
licenses)
• Working with Medicaid
in WA; LOI signed for
expansion to other
states
• In conversations with
large, self-insured
employers and
foundations
Moms learn about us in clinics; they use us
at 3am when no one else is available
4
Moms love us.
“So amazingly
helpful, supportive
and a great way to
get awesome advice
right when I needed
it. thank you!”
-Amy C.
“Loved it! excellent
and very helpful.
Answered all my
questions.”
-Alba M.
Average star
rating of ~4.8
across thousands
of calls
Average time to
answer:
26 seconds
Utilization >20x
higher than
traditional warm
lines
5
We look forward to working with you!
Ben Lundin
CEO, Co-Founder
Melanie Silverman
Chief Clinical Officer
George Brandes
COO, Co-Founder
Laura Stokes
Community Director
Supported by a nationwide clinical network
and a world-class technology team based in
Washington, D.C.
• Five years in
McKinsey’s
healthcare practice
• MBA (Oxford,
Rhodes Scholar)
• Former State
Medicaid official
(TennCare)
• VP of health tech
programs (JTAX)
• IBCLC / RD with
15 years of
experience
• Renowned expert
on Prader-Willi
• Former CDC
manager with
core focus on
community and
women’s health