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Presentation forPrevention for Health Caucus

Massachusetts State HouseJuly 17, 2012

Agenda

• About WWCMA

• Best Practices in the field of Worksite Health Promotion

• Massachusetts Perspective

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Mission• The Worksite Wellness Council of Massachusetts aims

to:– promote worksite wellness within the business community– create a community and peer group of worksite health promotion

professionals– represent health promotion professionals as a common voice on

professional matters– implement quality professional development activities– facilitate communication and networking about health promotion

matters amongst worksite health promotion professionals, business and education communities, and general communities.

– grow by increasing membership, improving services and continuing innovation

– liaise with other Massachusetts and national professional organizations focused on worksite health promotion.

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WWCMA Accomplishments• Established a 501c3 non-profit MA corporation• Established governance structure and

committees• Recruited over 50 volunteers• Held seven educational events in 2011 and five

events and one certification program in 2012• Building relationships with like-minded

organizations• Recruited 35 MA companies as members in the

first 60 days of membership drive

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Our Sponsors

Silver Level Sponsor

Gold Level Sponsor

Bronze Level Sponsor

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Our Members

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Programs

• Practitioner Focused Programs

• Training/Certification Programs

• Annual Conference

• Collaborative Events– New England Human Resources Association– New England Employee Benefits Council

– International Society of Certified Employee Benefit Specialists - Boston Chapter

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WWCMA First Annual Conference

Save the Date: Wednesday, September 19th

Dee Edington, Ph.D.University of Michigan, Health Research CenterAuthor – “Zero Trends

John Auerbach, MBACommissioner, MA Department of Public Health

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Best Practices in Worksite Wellness

• Strategic Planning

• Leadership Engagement

• Program Level Management

• Comprehensive Programs

• Engagement Methods

• Measurement and Evaluation

Source: Health Enhancement Research Organization, www.the-hero.org

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Strategic Planning

• Gathering data as basis for the plan

• Formal, written strategic plan with measurable objectives

• Plans to address population segments, i.e., hard to reach segments

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Leadership Engagement

• Commitment and support from senior leadership• Managers at all levels involved and supportive• Leadership structure:

– Wellness Champion– Wellness Committee or Reps

• Supportive environment• Support policies• Creating a culture of health

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Program Level Management

• Program and benefits integration• Health benefit design supports prevention and

consumer accountability/decision making• Health benefit design support overall program

goals and objectives

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Comprehensive Programs

• Comprehensive programs include:– Data Gathering (Health Assessment)– Educational Resources and Campaigns– Lifestyle Management/Behavior

Modification– Consumer Medical Decision Support– Disease Management– Evidence or Science-based Behavioral

change principles

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Engagement Methods

• Communications practices

• Awareness and education programs

• Incentives

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Measurement and Evaluation

• Established plan for measurement and evaluation

• Areas of measurement:– Participation– Program cost– Impact

• Communicating performance data regularly

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The HERO Scorecard

• Free, publically available assessment to monitor and manage your program

• Uses for the scorecard:– Inventory to guide strategic planning– Indicator of program success– Comparative/benchmarking tool

• www.the-hero.org

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Accreditation Program

• New workplace health promotion accreditation program – Released July 2, 2012

• US Healthiest is a nonprofit, public-private collaboration co-founded by CDC and state and local public health organizations

• Focused on 3 key areas:• Organizational Engagement and Alignment• Population Health Management and Well-being• Outcomes Reporting

• www.ushealthiest.org

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Massachusetts Initiatives

• Healthy People/Healthy Economy Report Card = B grade

• Public Health Initiatives– Mass in Motion/Working on Wellness Program

• 48 organizations/50,000 MA employees• 2012-2013 cohort – 15 employers, 12,000 employees

• Legislative Initiatives– Group Purchasing Collaboratives– Connector Wellness Track– GIC

• Non-profit initiatives– The Alliance for Business Leadership

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