The PULSE -- Tasmania

Shifting the Training Paradigm

How to Develop a World Class Group Fitness Team

What are the two inextricably linked fundamentals of life?

The PULSE forces of life?

Let’s focus on these fundamentals for a moment to the exclusion of all other

distractions

The PULSE point of a Health Club is a well managed Group Fitness Division.

Let’s spotlight some problems we face.

PROFIT or LEASE Liability?

Good Morning exerciser . . . How was the footy last

night?

Are we in the People to People business?

Machines cannot:• Gauge how you are

feeling• Deliver a workout based

on how you are emotionally

• Nurture and care for you

• Relate to your specific needs intuitively

Nor can a under trained, ignorant or miss informed instructor or one that is so over worked they simply teach by the numbers.

Where can I find good instructors?

Do You have a list?

I need them yesterday.

What we are being asked is:“I need someone who is fully qualified, completely experienced, totally insured, with memberships to all the industry bodies and ready to walk in my club’s front door ready to give me 100% loyalty and be able to do any class on my group fitness timetable.”

Looking for the perfect instructor is usually right under your

nose.

ONBOARDING (HR Buzz word)

If a new employee is successfully RECRUITED, TRAINED AND

MENTORED for the first three months they are 67% more likely to stay

with that company for three years or greater.

RESULT

How do we duplicate great instructors?

I hear CLUBTRAINER is the answer.

• How do we achieve this magic mentorship?• How do we get an R.O.I. on staff training?• How do we get effective training in rural areas?• How do we save the high costs of travel,

accommodation and loss of income?• How do we get results focused teachers?• How do we find instructors who advocate?• How do we find teachers who innovate?

• Is a three-day comprehensive advanced training package that equips senior instructors and club owners with the skills and tools to help grow and develop the heart & soul of a health club’s operation.

• Is not restricted to only BTS licensees• Has skills explored that extend beyond Group Fitness realm• Creates career pathways and extends the life cycle of top

fitness industry operators to do what they love doing –helping people grow.

• Is delivered in adult learning contextual methodology

So here is the:

Are you a victim?Or

Are you in control?

PLEASE TICK THE BOX IF, YES I AM IN CONTROL

Do you have in place effective succession planning strategies for your Group Fitness team?

Are you or do you have a senior group fitness instructor performing the role of Group Fitness Manager?

Does your Group Fitness Manager have the necessary management training to recruit, train and mentor staff?

Do you have several “apprentice” instructors in various stages of development keen to take any of your “shoulder” timetable classes?

IF YOU TICKED FOUR OUR FOUR CONGRATULATIONS YOU ARE AN INDUSTRY LEADER IN AUSTRALIA

PLEASE TICK THE BOX IF YOU FEEL, YES I AM NOT IN CONTROL

Does your Group Fitness Manager have any management training or are they fundamentally really good group ex. teachers?

Do you often find yourself scrambling to find fills for classes because one of your teachers calls in sick?

Do you feel anxious when the leaving the gym in the afternoon that your evening and weekend class teachers will show?

Do you get chest pains when your phone rings ten minutes before a scheduled class and BEFORE ANSWERING you recognise an instructor’s phone number?

Are you often wishing you could get some of your fit “front rowers” trained but the costs to them and you out weigh the effort so you maintain status quo?

Do you ever think: “ if only I had a highly trained recruitment specialist in house my life would be so much EASIER?”

IF YOU TICKED ANY OF THESE BOXES YOU HAVE INDENTIFIED YOUR PROBLEMS AND UNDERSTAND THAT YOUR BUSINESS SOLUTIONS ARE NOT

INSURMOUNTABLE

Recruitment Training

Mentorship

The ONBOARDING Experience

Schedule At A Glance

FRIDAY

Getting To Know You Getting to Know BTS The Business of BTS

Trainer Essential – Branding/Managing Marketing Who is the Brand called YOU? Love marks Review Program Specific Branding CT Practice presenting Feedback

LUNCH

Trainer Essential – Coaching What will be your legacy? Stages of Learning VAK Why, What, How Review Program Specific Coaching CT Practice Presenting Feedback

Homework

SATURDAY

Trainer Essential – Science ofExecutingRole Model from beginning to endIdentifying Training ObjectivesThe Training PyramidReview of Program SpecificExecutingCT Practice PresentingFeedback

Club Trainer MedleyCTs enjoy the teamwork of groupclass

LUNCH

Trainer Essential -- Connecting Refinement of all senses = 100%presentEmpathetic connection – examineourselvesDISCThe Art of FeedbackEnsuring social/emotional wellbeingReview Program SpecificConnectingCT Practice PresentingFeedbackHomework

SUNDAY

BTS Breakfast – Coffee & Croissants

Compass Time

Trainer Essential – Entertaining

Beyond stating them

Dodging Dogma

Shelf Life

Varying Releases

Voices as instruments

Hosting

LUNCH

Final CT Practice Presentation

BTS Assessment

12 week challenge

Pathways to success

BTS Club Trainer Protocols

Manuals, paperwork & videos

Alumni network

Recruitment Manual

Q & A

Flash Back – Change Creation

• Think of a person who has had

a significant impact on you in

your life (a

teacher, coach, mentor)

• Why was it so significant?

• Training is about creating

change, what do you think it

takes to create change in

people?

• Branding

• Executing

• Coaching

• Entertaining

• Connecting

• Managing

6 Trainer Essentials

Branding

We must be the change we wish to

see in the world

Gandhi

Who is the Brand

called YOU?

Branding

Branding

~ A brand that captures your mind gains

behaviour. A brand that captures your

heart gains commitment. ~ Scott Talgo

LOVE MARKS

♥Lovemarks inspire loyalty beyond reason.

♥Lovemarks are about attitude, belief and

action.

♥Lovemarks are personal.

♥Lovemarks stand out from the crowd.

♥Lovemarks are charismatic brands that

people love and fiercely protect

Taking Personal Inventory

• What makes me

memorable?

• What makes me distinct?

• What does my personal

packaging communicate?

• Am I inspirational?

• Am I a role model? Who for?

Training In The Sweet Spot

Instructor

focused

motiveClub

focused

motive

BTS

focused

motive

Global

focused

motive

Self focused

motive

The sweet spot

Trainer Essential : Coaching

To be a great coach you need to:

1. Understand the stages of learning

2. Understand learning styles

3. Recruit effectively

4. Mentor supportively

5. Understand how to give effective feedback

The Stages Of Learning• Unconscious incompetence

• Conscious incompetence

• Conscious competence

• Unconscious competence

• Conscious unconscious competence

Multiple IntelligencesLinguistic – Words & Language

Logical/Mathematical – Logic & numbers

Musical – Music, sound & rhythm

Body Kinaesthetics – Body movement & control

Spatial/visual – Images & space

Interpersonal feelings – Other people’s feeling

Intrapersonal – Self awareness

Naturalist -- Environment

Three Learning Styles:

Visual

Auditory

Kinaesthetic

Principles Of Great Executing

1. Understanding training objectives

If you don’t know where you are going you

will probably end up somewhere elseLaurence J Peter – from his book The Peter Principle

2. Understanding the Training Pyramid

The Training Pyramid

4. Check Learning

3. Teach And Learn

2. Create Impact

1.Understand The Objective

Overall Objective of Initial Training

Never forget

The primary purpose of

training is to create long

term, committed and

active instructors that fill

the room

Trainer Essential : Connecting

• Successful Trainers (People for that matter)

– Understand themselves and how their behavior affects others

– Understand their reactions to other people

– Know how to maximize on what they do well

– Have a positive attitude about themselves

– Know how to adapt their behaviour to situations and people

– Are situationally effective

Connecting

Machine members are by definition, high risk members.

They belong, as it were, in every club’s “intensive care”.

Connecting

• The saying is not:

“Do unto others as you would have them do unto you”

• Rather it is:

“Do unto others as they would have you do unto them”

Why?

So . . . How to connect?

To understand oneself helps us understand others.

Let’s explore Behaviour

Adaptability

The Art of Effective Feedback

To see the sculpture in every

piece of stone

Interpretations of Entertaining

•Making Exercise Fun

•Interpreting the music physically and emotionally

•Interpreting the musical character of the dance

•Creating a musically dynamic experience

•Marrying movement & music

•Ensuring the musical experience

•Matching music and movement = Exertainment

These categories all relate to assessment of . . .

But does Entertaining just mean being a Performer?

Or does Entertaining mean having friends over to be

entertained?

Does Entertaining mean being someone people like to spend

time with and want to bring their friends along to meet you?

Group Fitness Teachers are Paid Talkers

When all is “said & done” Group Ex.

Teachers need to help train their voices

like they train any other body part – with

care and practice.

Voice Projection and Protection

•Vocal folds

•Breathing

•Voice is your instrument

•Lubrication & nutrition

•Projection Drills

•Humming to Cool Down

12 Week Challenge

• Steps to Success

• BTS Assessment

• This is where effective mentorship is vital

Two trainings September 2011 & October 201118 people trained18 Health clubs now have an in-house recruitment specialistOver 40 new instructors now being mentoredOne Club Trainer is a high school teacher using BTS programs

in their Certificate 3 in Fitness course for year 12 students. That would be another 20 new and potential instructors.

All in the past three months.New instructors that those clubs would have had to pay big

dollars to get trained.

The training paradigm.Take control of all levels of business operationNever again say: “Where can I find new instructors”.

Tasmania Club TrainerMarch 16th, 17th & 18th