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There has never been anything like heme iron available before

Opportunity for distributors

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Page 1: Opportunity for distributors

There has never been anything like heme iron available before

Page 2: Opportunity for distributors

Current oral iron is artificial

• All regular iron supplements are synthetic or artificial. They feature chemically bonded iron.

• All forms of iron, except heme iron, is where the iron is chelated or bound to for instance salts (as in vegetables), starch, citrates or other chemical compunds.

Page 3: Opportunity for distributors

There are many problems of current medications

• Iron is absolutely vital and has to be supplemented for life to continue.

• Oral iron therapy with non-heme iron will give problems with efficacy and tolerance over time.

• The remaining alternatives, intravenous therapy and blood transfusion are costly, inconvenient and have risks.

Page 4: Opportunity for distributors

Oral non-heme iron

• Uptake is only 2 – 4 % of administered.• Non-heme iron has to disintegrate before

uptake can happen.• Since uptake is low, toxic and reactive free

iron ions remain in the gut. • This causes side-effects such as constipation,

diarrhea and stomach cramps.

Page 5: Opportunity for distributors

Intravenous therapy

• Expensive and inconvenient therapy.• There are potential risks with repeated iron

injections over a longer perod of time: overdosing and increased oxidative stress.

• Intravenous iron injections causes periods of exacerbation of oxidative stress in the circulation. This can be fatal.

Page 6: Opportunity for distributors

A working therapy is urgent

• The consequences of iron depletion is serious and universal, not only for youngsters.

• Iron deficiency is a huge problem all over the world with not least economic consequences.

• Many of the available therapies put the patient and therapy sucess at risk.

• Therapies are too often abandoned, to the detriment of the sufferers.

Page 7: Opportunity for distributors

Long-time usage• Heme iron supplementation will not have

changes in efficacy or tolerance over time.

”I have a number of patients that have taken heme iron preparations for years. They have kept a satisfactory iron balance without the unfortunately all-too-common side effects that are often assocated with iron preparations”.Dr. Lars Ehn, MD. Stockholm, Sweden

Page 8: Opportunity for distributors

Heme iron is natural• Historically meat courses have always been

the main and most important dietary source of iron for humans.

• Heme iron is efficiently absorbed as a whole structure. It is is taken up via a separate non-competitive mechanism and will disintegrate only within the intestinal cell before the iron is being transported to where it's needed.

Page 9: Opportunity for distributors

A new type of therapy

• Today oral iron therapy using heme iron is available, where all iron is in heme form.

• Efficacy and tolerance are superior for heme iron supplementation.

• Reasonable pricing and convenient dosage is central.

Page 10: Opportunity for distributors

Opportunity for You

• The OptiFer® series of heme iron supplements is unique.

• Approved in the EU and by the U.S FDA• Best tolerance and efficacy among oral iron

supplements.• Opportunity for Market Exclusivity to

Distributors• Find out more at www.optifer.international

Page 11: Opportunity for distributors

Superior heme iron supplements