Be Healthy DE @ Your WorksiteBe Healthy DE @ Your WorksiteMarianne Carter, MS, RD

Delaware Center for Health Promotion

Health Habits of DelawareansHealth Habits of Delawareans

Smoking is down to ~18%

64% overweight/obese

Fewer than 50% get enough activity

Only 21% get adequate amounts of fruits/vegetables daily

The State of the StateThe State of the State’’s Healths Health

Delaware ranks #32 out of 50 states.United Health Foundation, 2009

The First State Can Do Better!

Delaware Center for Health PromotionDelaware Center for Health Promotion

Est. 2007 – former Lt. Gov.

Joint initiative - UD and the state

Mission to encourage healthy lifestyles

Educational arm of the Healthy Delaware Foundation (HD 2010)

Types of ProgrammingTypes of Programming

Worksite seminarsCommunity talksLarge-scale behavior change programsE-mail based programsMedia placements

Key MessagesKey Messages

Be Healthy DelawareBe Healthy Delaware

1. See your doctor regularly.

Be Healthy DelawareBe Healthy Delaware

2. Get Moving!

Be Healthy DelawareBe Healthy Delaware

3. Choose to Lose

Be Healthy DelawareBe Healthy Delaware

4. If You Smoke, Get Help to Quit

Delaware Quitline1-866-409-1858

www.de.quitnet.com

Be Healthy DelawareBe Healthy Delaware

5. Choose foods wisely

Worksite WellnessWorksite Wellness

Successful Worksite ProgramsSuccessful Worksite Programs

Multiple componentsCommitment by top administrationHealth assessmentsMatch programming to needsIncentive-based programsEnvironmental and policy changesEvaluation

Worksite/noontime seminarsWorksite/noontime seminars

Variety of topics offered

Key messages Link between behavior and health

Health as valuable assetPrevention vs. treatmentQuality of life issue

Resources offered

Be Healthy Delaware @ Be Healthy Delaware @ ““ ““

12-week e-mail based program

Focus on 1 behavior change/week

Piloted at IFS and Croda

Results

LargeLarge--scale programs @ workscale programs @ work

At Work Advantage At Work Advantage

Water Cooler Effect

ResistanceResistance

Fear of disclosing health info.

Time constraints

Lack of interest

Low self-efficacy

Tips from the TrenchesTips from the Trenches

Know your audience

Cultivate internal “ambassadors”

Start gradually and build program

Make the environment supportive

Be Healthy DelawareBe Healthy Delaware

State funding was discontinued in July 2009

Current Sponsors: (-July’10)

U.D. College of Health Sciences

Healthy Delaware FoundationChristiana Care Health SystemBlue Cross Blue Shield of Delaware Astra Zeneca

Any questions?Any questions?