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Leadership Training as Shared-Value Creation Process in Indonesia’s Public Service System– Strengthening Curriculum for Change –
PEDULIINOVATIFINTEGRITAS PROFESIONALJakarta, June 1, 2016
Value & Value Creation …
“valoir” (Fr), means “be worth”
VA
LUE
performing activities that increases the value to customers and to the
shareholders
VA
LUE
CR
EA
TIO
N
Source: Source: Source: Source: Soumyalin Santy, Hina Sultana, SumitParida, and Sradhanjali Behera. 2011, Value Creation Through Mergers & Acquisitions.
The traditional view of value creation (Prahalad & Ramaswamy, 2004, in Lorna Uden, “Co-creation of value in Innovation”)
Changing of Costumer Pattern & Its Implication
� Active agents� Dialogue� Consumers as resources� Understanding experiences� Consumer knowledge
� Passive buyers � Listening � Consumers as buyers � Researching need.� Reliance on experts.
MISSION DRIVEN PUBLIC SERVICESo Led by target
o Inside out perspective
COSTUMER DRIVEN PUBLIC SERVICESo Led by costumer’s need
o Outside in perspective
Leadership training (LT) as a paradigm shift
LTBlue Ocean
StrategyRed Ocean
Strategy
� Creating and capturing new demand;� Breaking the value-cost trade off;� To see where you are and how you can
make a difference;� Creating competent leaders and new
values for stakeholders.
� Exploiting & fulfil existing demand;� Making the value-cost trade off;� To see where you are and what you
need;� Providing competent leaders.
Paradigm shift works along the tool-box …
Adopted from Reinhold Rapp, “How to get out of here?”, Open House of Innovation GmbH
ERASE
What factors should be eliminated
RAISE
What factors should be raised beyond the organization’s standard?
REDUCE
What factors should be reduced below the organization’s standard?
What factors should be created that the organization has never offered?
CREATE
6 Paths of CREATION:� Across organizations.� Across strategic groups;� Across the chain of
stakeholders;� Across complementary
offerings;� Across functional or
emotional appeal;� Across time and trends.
Value PropositionA
lon
g t
he
Tra
inin
g P
eri
od
Leadership training should improve trainee’s competency in designing value proposition
���� Strengthening curriculum for LT (1) P
ost
Tra
inin
g P
eri
od
Public officials have to be able to define their values, understand the characteristics of costumer, and comprehend the way of delivering values to the costumer
Characteristic of Leaders
CHANGE LEADERS
PHRONETIC CHANGE LEADERS
o Effectively innovate
organization
o Successfully deliver new
values
Create change, innovate
organization, and deliver
new values in a phronetic way …
Strengthening curriculum for LT (2)
Phronetic “Change” Leaders
Ikujiro Nonaka, Knowledge Creating Company
ABILITIES KEY WORDS
Judge Goodness Personal Value, Belief, Relentless Pursuit
Grasp the Essence Empathy, Holistic Perspective, Hypothesis,
Create Shared Contexts “Ba”, Team Work, Mutual Learning
Communicate the Essence Narrative, Rhetoric, Dialogue
Exercise Political Power Dialectic, Coordination, Motivation, Demotion
Foster Practical Wisdom in
Others
Leadership Distribution, Mentoring