12
Day of the Seafarer 25th June 2014 HOW YOU CAN JOIN THE CAMPAIGN

Day of the seafarer toolkit for 2014 campaign

Embed Size (px)

DESCRIPTION

Day of the Seafarer, on 25th June 2014, is a celebration of Seafarers across the globe. This toolkit will be made available on the IMO website (www.imo.org) to help everyone to participate. It will include details of the campaign, how to use the hashtag and call to action, and notes on how to use the content, logos and other material created.

Citation preview

Page 1: Day of the seafarer toolkit for 2014 campaign

Day of the Seafarer25th June 2014

HOW YOU CAN JOIN THE CAMPAIGN

Page 2: Day of the seafarer toolkit for 2014 campaign

Thank you for supporting the Day of the Seafarer campaign.

This toolkit outlines how you can use Facebook, Twitter, Youtube, blogs and other platforms to celebrate the Day of the Seafarer.

If you have any questions or ideas, please

contact Karine Langlois [email protected]

THANK YOU FOR YOUR HELP.

IntroBackgroundAimsWhyHow

Social Media Toolkit

Page 3: Day of the seafarer toolkit for 2014 campaign

Seafarers brought me…MY BED, SOFA AND CAR!

#thankyouseafarers

Page 4: Day of the seafarer toolkit for 2014 campaign

Download our stickers

Page 5: Day of the seafarer toolkit for 2014 campaign

http://dayoftheseafarer2014.imo.org

Write on our virtual wall

Page 6: Day of the seafarer toolkit for 2014 campaign

What is Day of the Seafarer?

• An official United Nations international observance day

• Every year on 25 June

• Organized by the International Maritime Organization

• Reaches millions of people worldwide

IntroBackgroundAimsWhyHow

Page 7: Day of the seafarer toolkit for 2014 campaign

Aims of Day of the Seafarer 2014: Seafarers brought me…

• Celebrate seafarers around the world

• Engage seafarers themselves to tell us about (and share photos of) their life at sea

• Engage the public to tell us what seafarers have brought to them, and to thank seafarers for doing so

IntroBackgroundAimsWhyHow

Page 8: Day of the seafarer toolkit for 2014 campaign

Why you should be involved

Each of us, as consumers and citizens, has a responsibility to thank the world’s largest unseen workforce and give them a voice.

“Seafarers Brought Me” highlights the often “invisible” role that seafarers play in our lives every day, whilst delivering more than 90% of the world’s goods.

IntroBackgroundAimsWhyHow

Page 9: Day of the seafarer toolkit for 2014 campaign

How you can be involved

This year’s campaign calls on participants (the general public, organizations, Governments, etc.) to complete the sentence “Seafarers brought me……” with a word naming an object or something specific of your choosing – and if possible, add a photo, video, and/or written message, accompanied with the simple message: “Thank you, seafarers”.

IntroBackgroundAimsWhyHow

Page 10: Day of the seafarer toolkit for 2014 campaign

Share your “Seafarers brought me…”messages:

Our Virtual wall:

http://dayoftheseafarer2014.imo.org

IntroBackgroundAimsWhyHowResources

Our video animation:

https://vimeo.com/97514307

Logo and badges:(in 6 different languages)

http://www.imo.org/About/Events/dayoftheseafarer/Pages/Day-of-the-Seafarer-2014.aspx

Page 11: Day of the seafarer toolkit for 2014 campaign

Share your “Seafarers brought me…”messages:

Our social media channels are:

https://twitter.com/IMOHQ

https://www.facebook.com/IMOHQ

http://www.flickr.com/photos/imo-un/collections/

http://www.youtube.com/user/IMOHQ

IntroBackgroundAimsWhyHowResources

Page 12: Day of the seafarer toolkit for 2014 campaign

Thank you for your support!

CONTACT: Karine [email protected]