Repeal Day Conference

Tampa Bay’s Premier Cocktail Event

2 0 1 6Sponsorship Deck

UPdated 10/12/16

Repeal Day Conference 2016

USBG Tampa Bay, the little chapter who thinks big, is back at it!

What once was a small gathering for a group of like minded cocktail enthusiasts and bartenders is now the premier annual cocktail event for industry professionals and cocktail enthusiasts alike. Since our inaugural year in 2011, we’ve grown to annually reach over 700 people and raised more than $72,000 for local and national charities.

We are inviting everyone to join us on this year’s journey, as we bring together leaders of our industry, with new seminars, networking opportunities and FUN!

We hope to see you in Tampa, December 1st - 5th, 2016 for the 3rd Annual Repeal Day Conference & Gala

Repeal Day Conference 2016

Formerly Because of Ezra, funds crucial research and clinical trials to beat neuroblastoma childhood cancer by changing the treatment paradigm, making a difference in kids’ survival today

Located within the Southern Food and Beverage Museum in New Orleans, MOTAC is a non-profit museum dedicated to raising awareness and respect for the American cocktail and its rich culinary historyNot-for-profit organization dedicated to preserving the 99-yr old Cuban Club, a historic events venue in the heart of Ybor City, and restoring it to its “original” luster. By hosting your next event at The Cuban Club you are helping support the building, investing in Tampa History and keeping it alive for generations to come.

Charities

Our mission is to enrich the career advancement of our members through peer-to-peer learning, expert instruction, service projects, and competition. Our focus is to elevate the cocktail experience for Tampa Bay.

Repeal Day Conference 2016Team

Ingrid Shawn RodriguezConference Chair

Lan BradeenSpeaker & VIP Coordinator

Erin DaveyVolunteer/Visiting Chapter

Coordinator Star Hodgson

Batch Master Tamara RoseJuicing Team LeadJeffrey KnottPrep Team Lead

Heather HeidemannEntertainment & Decorations

Coordinator

Brad CoburnGala Chair

Mark SchettlerGala Executor

Adrian LangfordPop-up Party Coordinator

Justin GrayDinner Coordinator

Richard ThomsenPop-up Bar Coordinator

Johnny CianiLocal Partnership Coordinator

Sean O’ConnorHotel Execution Coordinator

Repeal Day Conference 2016Participants - Bartenders and

ConsumersEvery year USBGTB hosts bartenders from around the world to visit Tampa Bay, learn at seminars given by industry leaders, and help our Repeal Day Gala vision come to life. These bartenders are the best of the best in their respective communities, with many returning year after year. This year we will be hosting over 60 bartenders all week long.

Since 2011, our gala has nearly doubled in size every year. Last year our gala served over 700 people from Tampa Bay and surrounding areas. This year we hope to reach 800!

Markets Reached:Orlando Pensacola Miami ChicagoJacksonville Gainesville New Orleans SeattleNew York City Birmingham Reno

Boston Pittsburgh St. Louis Connecticut AtlantaCleveland Charleston Oklahoma City Dallas

Detroit San Francisco San Diego Tucson Kentucky

Las Vegas West Palm Bch

Repeal Day Conference 2016Sponsorship and BenefitsSponsor Credentials**

● Guaranteed seating in seminars sponsored by your brand

● Guaranteed tickets to events sponsored by your brand

● Discount code for all eventsBrand Recognition

● Brand logo prominently displayed on www.repealdayparty.com on your specific event and sponsor page with links (if applicable)

● Event included in the Official Repeal Day Conference Schedule

● On -site Signage● Inclusion in Official Repeal Day Conference

Program● Access to credential media list to promote

your event● Ability to hire Official Repeal Day

photographer specifically for your event● Signature events to be spotlighted in Repeal

Day Conference Weekly Mention● Included in Repeal Day Conference Brands list

at Retail Sales Partner Locations**Allocation based on event sponsored

Media & Social Networking● Events documented and shared through all

social media channels● Seminars uploaded to USBGTB YouTube

Channel● Event integration with Eventbrite, Instagram,

Facebook, Twitter● Dedicated Team assigned to your event to

assist with Activation● On-site staffing

Support● Inclusion of Brand item in Bartender Welcome

Bags ● Tax-Deductible Sponsorship (provided upon

request)● Retail partner component to assist with

depletionFuture Events

● Top 10 sponsors will be able to sponsor a 2017 USBG Tampa Bay General Meeting at no cost

● Top 10 sponsors will receive first right of refusal to participate in Summer Bash: Bartender Field Day 2017

Returning Sponsors● Pre event one week drink feature at USBG TB

Member bars

Repeal Day Conference 2016Most Valuable Bartenders

To show our gratitude to the volunteers who showed extraordinary diligence, commitment, and dedication to helping our USBGTB RDC 2014 committee, we have created the MVB (MOST VALUABLE BARTENDER) program. These volunteers were selected for going over and above what was required of them and stepping up when needed. Selection is made by a vote of the 2015 RDC Committee; for 2016, we have selected 43 people. Look for the announcement in late July 2016. The MVB’s will receive special, exclusive programming and personalize gifts to show our appreciation for all their continued work and dedication.

Repeal Day Conference 2016Morning Wake-up Bars

Friday through Sunday

Wake up those sleepy eyes with morning cocktails, coffee, and special treats! Open to all Repeal Day Conference hotel guests

Repeal Day Conference 2016Educational Seminars

Thursday and Friday

Educational Seminars are the backbone of our event! Our greatest advantage is none of our seminars overlap. Guests are able to attend all seminars and meet

all speakers.

Repeal Day Conference 2016Crafted Dinners

Thursday and Friday Evenings 7pm - 10pm

Work with local chefs and bartenders to create an unforgettable culinary experience. Our attendees and local area consumers will dine nightly at Tampa Bay’s hottest restaurants.

Repeal Day Conference 2016Friday Night Visiting Bar Pop-up

PartyFriday Late Night - starts at 10pm

Unable to visit New York, San Francisco, Las Vegas, or even St. Augustine any time soon…NO PROBLEM, we will bring the bars to you!

Complete with their actual bartenders and actual drinks being served.Visit 10 of the best bars in the World without leaving Tampa Bay!

Repeal Day Conference 20166th Annual Repeal Day Gala

Saturday starts at 7pm for VIP entrance

Tampa’s Grandest Gala! Come dressed in your 1930’s best for an evening of cocktails, entertainment and nostalgia.

We anticipate over 800 guests this year, so purchase your tickets early

THEME: FAMOUS BARS during PROHIBITION

Repeal Day Conference 2016New Events for 2016

MORNING WORKOUT - Friday & Saturday, one per day - before you start your grueling day, why not take in a quick morning workout? Whether it is running around the park, pilates, yoga or mediation, take a moment to re-energize!

HAPPY HOUR RECEPTION - Thursday afternoon - kick off the Repeal Day Weekend with light cocktails and camaraderie. Swap stories with visiting bartenders and then get whisked into the night for dinner and revelry!

THURSDAY NIGHT BAR HOP - Local are bars have been taken over by our sponsors for an after dinner bar hop to showcase our bartenders and spirits excellence! SUNDAY FUNDAY - After a busy Saturday let’s relax! Depending on the weather, this could be a pool party or a good ol’ Goat Roast; let’s get everyone out and enjoying Tampa Bay!

MONDAY BARTENDER SOIREE - it is now OFFICIALLY Repeal Day and what better way to spend it then drinking cocktails amongst contemporaries. This USBG Member Only party will be our final THANK YOU to all our members for an exceptional 2016!

Repeal Day Conference 2016What’s Next?

No matter how big or how small your brand is, we have an opportunity for you!

Sponsorships start as low as $250 and package deals are available.

Events can be:

RDC Hosted - Event is curated by the Repeal Day Committee. We handle logistics, guest speakers, cocktail creation. Examples: Seminars, Happy Hour, MVB Dinner, or Annual Gala

Brand Hosted - Brand is responsible for activation, logistics, and cocktail selection. Examples: Crafted Dinners, Morning Workouts, Thursday Night Bar Hop, Sunday Funday, or Monday Night Bartender Soiree

If you already have an idea for an event please send us an email at usbgtampabay@gmail.com and take a moment to review the next few pricing and add-on pages

Repeal Day Conference 2016Pricing - Seminars

(if you are interested participating in Gala, please see GALA ADD-ON Pricing on the last page)

Dates of Sponsorship: Thursday December 1st (2pm) or Friday December 2 (3pm)NOTE: If you would like to create your own cocktails, all recipes must be approved by our cocktail team. Recipes must be submitted by October 21, 2016. Brand will be responsible for supplying ingredients/additional spirits to create their approved recipes. If a recipe is not submitted on time, or if you choose not to supply your own recipe, the cocktail team will create your cocktails and the ingredient/additional spirits cost is included in the pricing below.

Sponsors still needed for 2 seminars

Exposure: 60+ local and national bartenders, influencers and local area cocktail enthusiasts; no overlapping event.

45 minute Seminar: $1500 (1 Available Thurs, 1 Friday )Includes room rental/AV costs, GlasswareDesignated Execution Team, 4 Seminar Wristbands8 VIP Gala Wristbands*Brand supplies up to 6 bottles of spirit needed for cocktails

Repeal Day Conference 2016Pricing - Lunch

(if you are interested participating in Gala, please see GALA ADD-ON Pricing on the last page)

Dates of Sponsorship: Friday - Saturday, December 2 - 3, 2016 Time: see belowNOTE: If you would like to create your own cocktails, all recipes must be approved by our cocktail team. Recipes must be submitted by October 21, 2016. Brand will be responsible for supplying ingredients/additional spirits to create their approved recipes. If a recipe is not submitted on time, or if you choose not to supply your own recipe, the cocktail team will create your cocktails and the ingredient/additional spirits cost is included in the pricing below.

Location: Friday - 12:00 - 1:00pm On-site, St. Petersburg Bayfront Hilton Saturday - The Cuban Club, Tampa, FL

Reach: 60+ local and national bartenders, influencers and local area cocktail enthusiasts.

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Friday: $4500 (1 Available) 12:30-1:30pmIncludes room rental/AV costs/Food CostGlassware, Designated Execution Team10 Lunch Wristbands, 10 VIP Gala WristbandsSaturday during Gala Prep: $1000 (1 Available)Glassware, Designated Execution Team4 VIP Gala Wristbands*Brand supplies up to 6 bottles of spirit needed for cocktails

Both Days $5000 (1 Available)

Repeal Day Conference 2016Pricing - Dinners

(if you are interested participating in Gala, please see GALA ADD-ON Pricing on the last page)

Dates of Sponsorship: Thursday or Friday, December 1 or 2, 2016 Time: 7-10pm

Thursday - Off Premise Dinner for 40+ Visiting Chapter Members and Volunteers; availability to do a tasting/seminar during the event. Location chosen by brand/USBGTB; Menu/Drinks chosen by joint agreement between Brand, Bar and Location.

Friday - Off Premise Dinner for 75+ Visiting Chapter Members, Volunteers, VIP’s and committee members; availability to do a tasting/seminar during the event. Location chosen by brand/USBGTB; Menu/Drinks chosen by joint agreement between Brand, Bar and Location.

Dinner - Thursday $3500Includes room rental/AV costs/Food Cost Glassware 10 Dinner Wristbands, 8 VIP Gala Wristbands

Dinner - Friday $6000Includes room rental/AV costs/Food Cost Glassware 10 Dinner Wristbands, 10 VIP Gala Wristbands

Repeal Day Conference 2016Pricing - Friday Visiting Bar Pop-up

(if you are interested participating in Gala, please see GALA ADD-ON Pricing on the last page)

Dates of Sponsorship: Friday, December 2, 2016 Time: 10pm - until

Visiting Location Responsibilities: Visiting location to find a brand to sponsor their pop-up. Works directly with Brand to determine cocktails. Will be listed on marketing material as a supporting sponsor. Supplies any decor, menus, and giveaways. Visiting location is responsible for the travel costs of at least one currently working bartender.

EVENT LOCATION: TBD

USBGTB will provide a hotel room for the visiting bartender for Friday night; Location is responsible for any other nights (*will recieve USBGTB discounted rate). If Guest bartender would like to attend the conference, they will be given an ALL ACCESS PASS for all events, except MVB Dinner.

Reach: 60+ local and national bartenders, influencers and local area cocktail enthusiasts, no overlapping events.

.Friday Evening $1000 (3 left )10 Pop-up party wristbands2 VIP Gala Wristbands for Brand, 2 VIP Gala Wristbands for Location

Repeal Day Conference 2016Pricing - Morning Work-out

(if you are interested participating in Gala, please see GALA ADD-ON Pricing on the last page)

Dates of Sponsorship: Friday- Saturday, December 2-3, 2016 Time: TBD

Brand Responsibilities: Brand notifies USBG of what type of work-out event they would like to have. Work-out event is added to official RDC schedule of events. Brand is responsible for all contact, if necessary, with location, vendors, independent contractors, etc. Brand determines if cocktails will be served.

Both/Collaborative: Event must be free of charge to all RDC participants (they will have a wristband). Brand/Location/Vendor to determine if event is open to the consumer and what costs will be to consumers. Brand/Location pays for any guest bartender fees.

LOCATION: to be determined by the activity.

Reach: 10-20 local and national bartenders, influencers and local area cocktail enthusiasts.

.Friday or Saturday Morning $500 (2 available )2 VIP Gala Wristbands for Brand, 2 VIP Gala Wristbands for Location

Repeal Day Conference 2016Pricing- Other Sponsorships

(Not included in GALA ADD-ON Pricing for Sponsors)

Print sponsor - $250 (5 available)Name on all marketing/print materials, Social Media Blast1 VIP Gala Admission Tickets

Leadership Planning Dinner: $750 Wednesday EveningName on all marketing/print materials, Social Media Blast2 VIP Gala Admission Tickets

Gala Thank You Gift Sponsor: $1000Thursday and FridayName on all marketing/print materials, Social Media Blast4 VIP Gala Admission Tickets

Gala Photographer Sponsor: $1250 (2 available)Name on all marketing/print materialsCredits on all official pictures4 VIP Gala Admission Tickets

Seminar Break-out Sponsor: $500 (3 available)Thursday and FridayName on all marketing/print materials, Social Media Blast2 VIP Gala Admission Tickets

*If you are interested in IN-KIND sponsorship, please send an email to usbgtampabay@gmail.com to

discuss the opportunities available

Hotel Room Sponsor: $250 (10 available)All week; ability to place POS & Literature in Welcome BagName on all marketing/print materials, Social Media Blast1 VIP Gala Admission Tickets

Repeal Day Conference 2016Pricing- Gala

Dates of Sponsorship: Saturday, December 3, 2016 Time: 8:00pm –NOTE: If you would like to create your own cocktails, all recipes must be approved by our cocktail team. Recipes must be submitted by October 21, 2016. Brand will be responsible for supplying ingredients/additional spirits to create their approved recipes. If a recipe is not submitted on time, or if you choose not to supply your own recipe, the cocktail team will create your cocktails and the ingredient/additional spirits cost is included in the pricing below.

Reach: 750+ local and national bartenders, influencers and local area cocktail enthusiasts.

Silver Sponsor: $1615 Gala Only/$950 Add-on (2 left)includes up to 2 drinks at a bar - not exclusiveCan be split between multiple brandsBrand supplies 12 bottles of each spirit usedGlassware will be provided4 VIP Gala Admission Tickets

Bronze Sponsor: $800 Gala Only/$500 Add-on (1 left)includes up to 1 drinks at a bar - not exclusiveBrand supplies 12 bottles of spiritGlassware will be provided6 VIP Gala Admission Tickets