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Business Case for Sustainability Meet customer needs (and win business!) Save more than you spend Employee driven programme Brand enhancement Sustainable business
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Steve Malkin, CEO, Planet First
The Business Case for Sustainability
@ThePlanetMark
www.planetfirst.co.uk@ThePlanetMark
www.planetfirst.co.uk@ThePlanetMark
Business Case for Sustainability
Meet customer needs (and win business!)
Save more than you spend
Employee driven programme
Brand enhancement
Sustainable business
www.planetfirst.co.uk@ThePlanetMark
Selection of customers and partners
www.planetfirst.co.uk@ThePlanetMark
Sustainability: Risk and Opportunity
What if...
www.planetfirst.co.uk@ThePlanetMark
Sustainability business drivers•75% of CEOs agree that satisfying societal needs and
protecting the interests of future generations are important
•84% of consumers believe that business can pursue its self-interest while doing good work for society
•49% of CEOs agree that sustainability is a competitive advantage
www.planetfirst.co.uk@ThePlanetMark
www.planetfirst.co.uk@ThePlanetMark
www.planetfirst.co.uk@ThePlanetMark
Levis 511 Commuter range designed to encourage cycling. A strap allows easy transportation of your security lock; nano-coating on the jeans repels rain, crotch support makes them last longer; and reflective strips make you safer. As a behaviour cycling is as a green as it gets, so anything that enables it is a sustainability winner.
www.planetfirst.co.uk@ThePlanetMark
Walmart has created a dedicated green products and services Pinterest page to reflect the work it has done in making its supply chain and some products more sustainable.
www.planetfirst.co.uk@ThePlanetMark
www.planetfirst.co.uk@ThePlanetMark
Measure
Engage
The Planet Mark Sustainability Certification
www.planetfirst.co.uk@ThePlanetMark
1. Carbon footprint
2. Set targets
3. Ongoing monitoring &
reporting
Process: Measure
Simple, fast and accessible
www.planetfirst.co.uk@ThePlanetMark
Employees, suppliers and customers
Certificate & Report
Digital assets
Improvement Programme
‘Green Teams’ & Personal Sustainability Survey
Posters
Process: Engage & Communicate
www.planetfirst.co.uk@ThePlanetMark
Business resilience
Reduction 2,391 tCO₂e
1
www.planetfirst.co.uk@ThePlanetMark
Meeting customer needs2
www.planetfirst.co.uk@ThePlanetMark
Stand M1765
3 Business development
www.planetfirst.co.uk@ThePlanetMark
Total carbon footprint by source 2010 – 2012
58% CO2e
Cost saving & efficiency4
www.planetfirst.co.uk@ThePlanetMark
Employee relations5
www.planetfirst.co.uk@ThePlanetMark
Verification6
www.planetfirst.co.uk@ThePlanetMark
Stand P1250
Sustainable services7
www.planetfirst.co.uk@ThePlanetMark
Business Case for Sustainability
Meet customer needs (and win business!)
Save more than you spend
Employee driven programme
Brand enhancement
Sustainable business
www.planetfirst.co.uk@ThePlanetMark
People make it happen
Steve Malkin, Planet First
Stand N1600
