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PwC’s NextGen:A global generational study
Martin Groom PwC Director of Learning and Talent
May 2015
www.pwc.co.uk
PwC
The largest, most comprehensive global generational study ever conducted into the attitudes of “Millennial” employees
• Youngest generation of professionals leaving PwC in growing numbers after just a few years
• Significant majority appeared to lack interest in a traditional professional services career path
• Intense work commitment early on in exchange for significant reward and opportunity later
• Needed to clarify this ‘shift in culture
• Partnered with University of Southern California and London Business School
2
May 2015
1000 Millennials and
45 leaders
participated in an online ‘jam’ hosted on social media
44,000web based
surveys completed
anonymously
18 global
territories participated
300interviews
and 30 focus groups
conducted
PwC
Millennials at PwC
• At PwC, Millennials a majority of employees; two out of three of PwC people are in their 20s and early 30s
• Most are unmarried (75%)
• And without kids (92%)
• For 3 out of 4 of them, PwC is their first job out of college
• By 2016, almost 80% of our workforce will be comprised of Millennials
3
May 2015
PwC
Key findings
4
May 2015
1. Many Millennial employees are
unconvinced that excessive work demands
are worth the sacrifices to their personal life
2. Millennial employees are not alone in wanting
greater flexibility at work
3. Millennials say that creating a strong cohesive, team oriented culture at work and providing
opportunities for interesting work are important to their workplace
happiness, even more so than their non-Millennial counterparts
PwC
Key findings
5
May 2015
4. Many - but not all –stereotypes about
Millennials are untrue 5. Millennial attitudes are not totally universal,
although there is significant commonality between the USA/Canada and Western
Europe
6. While the same basic drivers of retention exist for both Millennials and
non-Millennials, their relative importance varies, with Millennials placing a greater
emphasis on being supported and appreciated
PwC
Retention
6
May 2015
Environment and practices
drive the emotional connection
Emotional connection
drives retention
• Thriving
• Commitment to PWC
• Job Satisfaction
Retention
• Balance and workload
• Engaging work, development and
opportunities
• People and teams
• Competitive pay and job opportunities
PwC
What PwC has done
Global turnover rate in the PwC network of firms continues to decline while people engagement around the globe is increasing
7
May 2015
PwC
What you can do
8
May 2015
1. Create a flexible work culture
2. Fully leverage technology 3. Increase
transparency around compensation
4. Build a sense of community
5. Consider opportunities for Millennials as a contingent workforce
6. Invest time, resources and energy to listen
7. One size does not fit all
Thank you
This publication has been prepared for general guidance on matters of interest only, and does
not constitute professional advice. You should not act upon the information contained in this
publication without obtaining specific professional advice. No representation or warranty
(express or implied) is given as to the accuracy or completeness of the information contained
in this publication, and, to the extent permitted by law, PricewaterhouseCoopers LLP, its
members, employees and agents do not accept or assume any liability, responsibility or duty of
care for any consequences of you or anyone else acting, or refraining to act, in reliance on the
information contained in this publication or for any decision based on it.
© 2015 PricewaterhouseCoopers LLP. All rights reserved. In this document, "PwC" refers to
the UK member firm, and may sometimes refer to the PwC network. Each member firm is a
separate legal entity. Please see www.pwc.com/structure for further details.