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The Wolf of Wall Street

Wolf of Wall Street poster analysis

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Page 1: Wolf of Wall Street poster analysis

The Wolf of Wall Street

Page 2: Wolf of Wall Street poster analysis

Layout

It’s got a simple yellowish gold

themed color scheme and uses

simple font, this also relates to

some of the people in the

background are also wearing

yellow this connotes to the idea

of wealth as we associate the

color of gold with wealth

The main title stands out

because it’s in a box it’s also the

biggest font size on the poster

This is most likely the feature

poster because the image

tells us less of the story than

the other poster. I think that

this layout it very interesting

because it links the text

with the image through the

use of the shoe

overlapping into the text

box, here the same color

scheme of gold and black

is used and the name of

the movie is also featured

in the biggest font size

Page 3: Wolf of Wall Street poster analysis

Use of Photography

In the main poster we can see that

Leonardo DiCaprio is the main character

because he is in focus, this also means

that this 1 photography rather than a

combination of few images. Despite of

the busy background which has a lot of

things happening we notice the main

character first because this is a

Biography of Jordan Belfort a character

that DiCaprio is playing.

The lighting used is bright as the

photography is set in a office, it doesn’t

use natural light.

Page 4: Wolf of Wall Street poster analysis

Use of Photography part 2

Unlike in the first poster here we are

shown 2 main characters who are

Leonardo DiCaprio and Jonah Hill,

there is less information being told in

this apart from the fact that they live a

luxurious lifestyle. This is seen through

the use of white Gucci shoes, gold

watches and designer sun glasses

which are connotations of luxurious

and expensive lifestyle.

A difference between these two

posters is that this one is set outside

and you can see natural sunlight

beaming through in the edge of the

poster

Page 5: Wolf of Wall Street poster analysis

How are the stars and directors used?

In both posters we can see the name of the director being mentioned in

the same sized fonts. It’s included because Martin Scorsese is one of the

worlds best directors and people who do know him will now that all of his

films are made to high standard. Some of his other famous work include

“Goodfellas” (1990) “Shutter Island” (2010) “The Departed” (2006)

We also see the names of Leonardo DiCaprio in both of the posters and

Jonah Hill in the second poster because they are A class actors and most

likely people would have heard of them.

Page 6: Wolf of Wall Street poster analysis

Genre of the film

We can see that the film is based

on the character of Leonardo

DiCaprio because he is in focus,

which suggests it’s a film about him

being the lead character in a office

typed job with some comedy

involved due to the things which

are happening in the background

Although this isn’t very clear from

the image it self however on the

bottom there is a text which states

“based on the book by Jordan

Belfort” which is an indication that

this is biography.

Page 7: Wolf of Wall Street poster analysis

Target Audience

The PG rating for this film is 18.

This can be seen in the first

poster with some mildly

explicit scenes going on in

the background of the office