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[email protected] | @michuk WHO IS KILLING THE MOVIE BUSINESS?

Who Is Killing The Movie Business? [Aula Polska, November 2013]

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Hollywood is dead. Directors or leading cinema exhibitors, television networks and Netflix are only arguing who's responsible for its imminent demise. A small company from Torun, Poland, is also among suspects...

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Page 1: Who Is Killing The Movie Business? [Aula Polska, November 2013]

[email protected] | @michuk

WHO IS KILLINGTHE MOVIE BUSINESS?

Page 2: Who Is Killing The Movie Business? [Aula Polska, November 2013]

“I’m concerned that as theater owners try to strangle innovation and distribution,

not only are they going to kill theaters, they might kill

movies” – Ted Sarandos (Chief Content Officer, Netflix)

Page 3: Who Is Killing The Movie Business? [Aula Polska, November 2013]

“Subscription movie services and cheap rentals killed the

DVD business, and now Sarandos wants to kill the

cinema as well.” – John Fithian (National Association of

Theatre Owners, President/CEO)

Page 4: Who Is Killing The Movie Business? [Aula Polska, November 2013]

CINEMAS WANT WIDE WINDOWS

[email protected] | @michuk

Page 5: Who Is Killing The Movie Business? [Aula Polska, November 2013]

NETFLIX WANTS SMALLER WINDOWS

[email protected] | @michuk

Page 6: Who Is Killing The Movie Business? [Aula Polska, November 2013]

...OR NO WINDOWS AT ALL

[email protected] | @michuk

Page 7: Who Is Killing The Movie Business? [Aula Polska, November 2013]

GIVE THE P E O P L E WHAT THEY WANTvs

WHAT THE I N D U S T R Y WANTS

Page 8: Who Is Killing The Movie Business? [Aula Polska, November 2013]

[email protected] | @michuk

Flat attendenceLack of AwarenessGrowing ContentCrowded Market

Less TimeIncreased Pricing

Page 9: Who Is Killing The Movie Business? [Aula Polska, November 2013]

[email protected] | @michuk

Flat attendenceLack of AwarenessGrowing ContentCrowded Market

Less TimeIncreased Pricing

Page 10: Who Is Killing The Movie Business? [Aula Polska, November 2013]

[email protected] | @michuk

“I'm really excited when I get an email

from my cinema exhibitor”

– said no one, ever.

Page 11: Who Is Killing The Movie Business? [Aula Polska, November 2013]

PERSONALIZATION

[email protected] | @michuk

Page 12: Who Is Killing The Movie Business? [Aula Polska, November 2013]

PERSONALIZATION WORKS

[email protected] | @michuk

80% of Netflix revenue comes from personalization.

Page 13: Who Is Killing The Movie Business? [Aula Polska, November 2013]

STREAMING BUILDS AUDIENCE

[email protected] | @michuk

Page 14: Who Is Killing The Movie Business? [Aula Polska, November 2013]

STREAMING BUILDS AUDIENCE

[email protected] | @michuk

“Subscription VoD services have helped Breaking Bad immensely. We might even have been cancelled if Netflix

hadn’t existed” – Vince Gilligan.

Page 15: Who Is Killing The Movie Business? [Aula Polska, November 2013]

CONTENT IS KING

[email protected] | @michuk

Page 16: Who Is Killing The Movie Business? [Aula Polska, November 2013]

[email protected] | @michuk

WHO IS KILLINGTHE MOVIE BUSINESS?

Page 17: Who Is Killing The Movie Business? [Aula Polska, November 2013]

RIP: HARRY COHN

[email protected] | @michuk

Page 18: Who Is Killing The Movie Business? [Aula Polska, November 2013]

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RIP: HARRY COHN

[email protected] | @michuk

“Give the people what they want and they will show up” – Billy Wilder

Page 19: Who Is Killing The Movie Business? [Aula Polska, November 2013]

[email protected] | @michuk

ANY QUESTIONS?

Page 20: Who Is Killing The Movie Business? [Aula Polska, November 2013]

[email protected] | @michuk

SOURCES● http://allthingsd.com/20131028/netflix­flirts­with­a­new­idea­big­movies­at­your­house­the­same­day­theyre­in­theaters/● http://www.deadline.com/2013/10/theater­owners­to­netflix­youre­the­one­trying­to­kill­cinema/● http://www.filmschoolrejects.com/opinions/movie­theaters­need­to­stop­caring­about­exclusive­content.php ● http://www.broadcastnow.co.uk/news/international/netflix­effect­helps­breaking­bad­double­viewers/5059185.article● http://www.economist.com/blogs/economist­explains/2013/08/economist­explains­17● http://m.theatlantic.com/entertainment/archive/2013/09/netflix­and­on­demand­arent­killing­water­cooler­tv­theyre­saving­it/280113/● http://wallstcheatsheet.com/stocks/is­netflix­slowly­killing­pay­tv.html/● http://qz.com/134132/moguls­plan­to­kill­netflix­unite­cable­companies­to­build­a­competitor/● http://www.tomsguide.com/us/netflix­comcast­deal­roku­apple­tv,news­17715.html● http://torrentfreak.com/piracy­isnt­hurting­the­entertainment­industry­121003/