Just wondering, but have you noticed pop

cultures Obsession with

the Environment lately?

Yeah,

I thought so…

But does that really

have an affect does

on us?

The Answer..

YES!

Pop culture has been greatly influencing the masses through its readily available forms of mass media for generations.

Yes its true todays, pop culture has been taken over by the GREEN revolution.

But Pop culture is nothing more that a form of MASS MEDIA.

And pop culture affects more than your Little

sister..

Pop Culture filters into..

Schools Politic

s

Religious groups

So, simply put, Mass Media (pop culture) is

EVERYWHERE.

As communication students, we couldn’t happier about that. Mass Media is our bread and butter.

The fact that pop culture today is giving us a healthier planet and life style is just an added plus!

But just as pop culture can be used for good..

It can just as easily be used for evil..

Criticisms of the green revolution and pop culture

Green Revolution is unsustainable

New ideals will be the end low income farmers

activist groups against non-environmentalists causing problems

Do they really care about the environment? Or is it just a moral tool used to gain media and political support

Is the green revolution really going to make any difference in the end.

When it comes to pop culture this too shall pass..

So yes, we are all on the green revolution pop culture band wagon.. But to be honest..

Is that really such a bad thing?

WebsitesFlicker

Photo credits

All personal pictures, except Obama.http://www.flickr.com/photos/sangroncito/2745073112/

Information

James C. Giesen, M. H. (2010). The New Environmental Politics and Its Antecedents: Lessons from the Early Twentieth Century South . The Historian, Vol. 72.

Aseem Prakash, M. P. (2007). Collective Action through Voluntary Environmental Programs: A Club Theory Perspective . Policy Studies Journal, Vol. 35.

Mark Meister, P. M. (2002). Enviropop: Studies in Environmental Rhetoric and Popular Culture. Westport: Praeger.

Jamison, A. (2001 ). The Making of Green Knowledge: Environmental Politics and Cultural Transformation . Cambridge: Cambridge University Press.