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Social Media is YOU. Indonesian social media fest at 22-24 Sept 2011, @fXsudirman Jakarta. In collaboration of @salingsilang & @dailysocial
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WHY SOCIAL MEDIA?
We don’t have a choice
on whether we DO
social media, the
question is how well we
DO it.
” Erik Qualman, an American author of
Socialnomics: How Social Media Transforms the
Way We Live and Do Business.
78% of people trust the
recommendations of other
consumers; while only 14% of
people trust advertisements.
Nielsen: “Trust In Advertising” report.
Social media is only going to
become persuasive and as such
become a critical factor in the
success or failure of any
business.
Brian Solis, Social Media Manifesto ”
Social media is not a
fad. It’s a fundamental
shift in the way we
communicate.
Overview of
SocMed Fest 2011
Social media Fest is the
first and the biggest Social
media event that completely
combines every element of
Social Media in Indonesia
e x P =
e = elements of Social Media P = Power of Social Media
“Celebritweet”
“Brands”
“Social Media Users”
“Communities”
“Startups” “Agencies”
Elements of Social Media
“The power of SocMed”
Not only peoples come to the event, but
also discussions that happened in social
media
What is the theme of the event?
“Social Media Is You”
22-24 September 2011
When?
Three days is (definitely)
fun-guarantee for Social Media
users, as well as community
and start-ups.
Why?
Why?
The time is fitted with the completion of the Eid
holiday. The event would be great for Social
Media users to meet after as it would be on
cultural celebration event, Halal Bihalal.
It also part of consideration to held
Social Media Fest. annually, after the
completion of the Eid holiday.
Where? FX Jakarta, Jl. Jend.
Sudirman, Pintu Satu
Senayan, Jakarta
The event grew not only in terms of the number of
exhibiting communities, start-ups, and visitors present but
also in physical size.
“ For the first time, a festival hold on a
whole building of commercial area such
as mall ”
in which specially designed to accommodate the
overwhelming demand for the full-package show that
quickly become the Social Media users party to be at.
Who will be participate on the event?
Social Media users
Community in which using
Social Media as part of
their activity
Public figure that actively
put a high role in Social
Media platform
Start-ups with Social
Media feature
Brand or commercial
business that popped in
Social Media for
campaign.
“socmed showcases”
SocMed based startups & apps
SocMed communities
“socmed performances”
How ?
Socmed Fest Website
Platform for article, photo and videos
Available nationwide (personal, community, start-ups)
fX as a venue for stage and meetup
Facilitate activities (sharing, talkshows and entertainment)
Interactive activities for Social Media users
Programs?
More cool programs!
Quizzes and games
• Competition and games for visitors and participants
Meet ups
• Sessions of selected community, startups and influential peoples to interact with followers and visitors about their activities in designated meet up area of fX tenants
Entertainments
• Special performances from entertainers and/or public figures
Yes, we’re not done yet, post event…
• Share, monitor and responding event reviews through social media and mainstream mass media
Campaign review
• Publish and share behind the scene video and event highlight via social media
Share the videos
• Follow up lists of communities and fX tenants to generate the activity via social media better than before
Follow up
Contacts SocMed Fest 2011
Rahmat Harlyadi [email protected]
(p):+62857-15326032
(b): 25EE54FC
Syarief Hidayatullah [email protected]
(p):+62 8788 030 8666
