Second draft of Digipak

Second draft of DigipakInformation about artist. This information is ‘H DOT is a nineteen year old rap prodigy from London. Since the age of fifteen he has been creating his unique version of hip hop music. He fuses elements of rock, reggae, pop and soul to create his distinctive music. His self-proclaimed ‘conscious rap’ contains lyrics about political, social and personal issues.’

CD holder Poster

Picture of artistBack coverFront cover

My analysis of second draftThere is some information about the artist for the audience. This will give them more information about the artist increasing his awareness amongst the hip hop community. Also it will give established fans more information about him and will make fans feel as if they are closer to him.

The same font is used through out the CD Digipak. This create continuity and makes the design come together.

All panels contain some information or artwork. This makes sure there is no blank panels on the Digipak which would make it look unattractive and boring. There is even artwork behind the CD holder.

The black and white colour scheme is used through out the Digipak. This makes all the panels flow together and form connections between each other.

Audience analysis of second draft

They liked that the same colour scheme and font was used through out the Digipak design as it made the design flow together well.

They liked that the front cover and the art work on the CD holder both had London landmarks on them. They liked this as it creates continuity as the idea of having London landmarks on the front cover is continued on the art work on the CD holder.

They thought that the information about what tracks are on the album was useful and essential.

They said that I need to come up with a design for my poster.

They said I could use a better picture of my artist which is more professional looking.