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How effective is the combination of your main product and ancillary texts?

With my main product in comparison to other media texts there are several similarities. One of which is noticeably the colour scheme. I have kept the colours very simple throughout the music video and with my ancillary texts. With Palace’s actual recent EP we can see they have used the white font which I have similarly used in my digipak for Palace, the letter spacing has also been used as it is used with all of Palace’s work. The colourswe can see are very bland and the picture is very blurred, I have taken this into account and I have used an image which I took of Palace and have used this as the back cover of my digipak.

Similar green tones have been used along with the white font. I have also continued the white font on to the front cover of my digipak and poster, along with very simple images. A lot of the time we see that inide bands do not often use their faces on the front of their digipak covers and normally use abstract artwork such as Grizzly Bear – Horn of Plenty and The Antlers – In The Attic Of The Universe.

However I have challenged this idea and used an image of the band on the front cover to show the band in action. I think it works well as we can see all band members and they aren’t looking at the camera and it gives off a casual feel. I think this casual feel is important when dealing with the indie genre and this image does it justice.

We can also see that with Grizzly Bear that white font is an occurring colour to use with indie albums, I think the white adds simplicity to the arty backgrounds. We can also see that the backgrounds are the most important when it comes to the digipakas it shows creativity. The writing is the least important as we see with various covers, I had took this into account and placed my cover name and band in small and white font in the top left hand corner. We can also see a common similarity between my artwork and that of Grizzly Bear’s as there is the same film grain filter effect on both.

The way my performers are dressed throughout my music video are similar to the ways typical indie bands dress. We can see here with the music video Pumped Up Kicks by Foster the people we can see that Mark Foster is dressed with a simple white t shirt on, and the image above that show the full band dressed very casually. In the typical indie music video the stars are not dressed head to toe in big jewellery like R&B music videos and artists such as Kanye West and Nicki Minaj.

We can see with several indie artists such as Foster the People, Arctic Monkeys and Cage the Elephant that their clothing is not one of the most important aspects to their music videos and draw little attention to their costume.

After looking at my video you can see that there a similarities with the colour scheme and the subtle colours throughout which are then repeated with my poster and digipak as I have used the same font with both.

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G324 Advanced Portfolio

Evaluation Questions