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Institution logos Music soundtrack (fades in) Shot fades out Composition: centre Time: few seconds each
The use of the institution logos ensure the spectator about the quality of the film, while these institutions focus mainly in the romantic comedy genre.
From the director of
“ MEAN GIRLS“
Inter title Music: soundtrack (fade in) Editing: fades in and out Composition: centre
The use of a famous romantic comedy film reassures the spectator once again about the quality of the film.
Sound: Dialogue and film played in the TV.
Camera: Medium long shot. Setting: house living room sitting on a
sofa.The couple is spending the evening in watching a horror film. The spectator gets to see their relationship from the proxemics and their body language as well as their dialogue.
Establishing shot Editing: fades in from black screen Sound: soundtrack and school bell rings
at the end of the scene Zoom in to the school after the bell
This introduces the audience to one of the settings of the trailer. It also connotes the young age of the protagonists.
First friend group Medium shot Sound: soundtrack fading out
& dialogueThe audience member is being introduced now to the guys’ friendship group they are able to identify some characteristics of the protagonist and his way around people.
When two teenagers
Inter title Soundtrack fades back in Composition: centre Sound: heartbeat
fall in love… This is the beginning of a short equilibrium created by the inter titles of the teaser trailer. A cream background and fuchsia writing is been used in order to reinforce the romantic genre.
Medium shot: zooms into her face Heart beat gets louder while this is
happeningThe next scene introduces the spectator to the second friend group of the female protagonist. Again they are able to identify some of her characteristics about her personality and also with the zoom in get to realise how her boyfriend looks at her.
and everything seems to be perfect
Inter title Heart beat suddenly stops Sound rack fades back in Composition: centre
This inter title still reinforces the equilibrium but starts to make the audience think and creates enigmas of why it seem to be perfect and it is not perfect.
Long shot Soundtrack Dialogue Composition: centre Setting: park
The couple is having a walk in the park. Proxemics, facial expressions and body language are used in order to connote their relationship. Dialogue is also important while it gives some information about the story.
but perfect doesnot last forever…
Inter titleThe disruption of the equilibrium is been reinforced from the inter title.
Camera: Medium close up Sound: Dialogue
Dialogue is used in order to create meaning for the spectator, show the story and in the same time emphasise the reason of the disruption. The argument between mother and son is used in order to build up tension.
Music: changes to a sad sound Diegetic: cry Close up of her face, zooms in
The female protagonist is been seen to cry in the company of her two best friends, the camera zooms in to her face in order to focus to her facial expressions connoting the pain of her break up with her boyfriend.
Sound: diegetic sound of loud party music.
Setting: house (party) Lighting: dark, a few lights around
The party is going to have a variety of shots in order to reflect to the senses that are been created in an atmosphere like that. A lot of noise and people dancing are going to make the party realistic and in the end the camera is going to zoom in the two characters and a possible false hero.
February 2013
“Heart Beat”The Heartbeat of your life
Heart beat comes back in at the end while the soundtrack fades out.
The title is being shown in the end of the trailer; this is done in order to make the audience member weal to learn it. The release date has been purposely put in February due to the fact that is tis an important month for couples; especially 14th of February, this way we have the chance to target the secondary target audience which is men. The subheading which fades in in the end gives a taste of the plot to the spectator.