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Band seeks 'white knight' brand partner for single release

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Page 1: Band seeks 'white knight' brand partner for single release

 

FOR  IMMEDIATE  RELEASE  

Indie  rock-­‐group  Blackchords  are  looking  for  a  ‘White  Knight’  partner  to  sponsor  the  release  of  their  new  single  ‘Pretty  Little  Thing’  taken  from  their  debut  self-­‐titled  album.  The  hotly  tipped  Australian  four-­‐piece  who  recently  played  showcase  gigs  at  The  Great  Escape,  Brighton  and  Liverpool  Sound  City  have  teamed  up  with  music  technology  company  MusicPin  to  allow  fans  to  download  the  single  and  second  track  ‘No  Complaints’  for  free.    Fans  attending  Blackchords  shows  both  in  the  UK  and  Australia  will  be  given  a  wristband  with  a  unique  code  directing  them  to  www.Blackchords.com  to  enter  their  details  in  return  for  a  link  to  download  two  tracks.  A  MusicPin  Widget  will  also  be  placed  on  the  Blackchords  Facebook  page  allowing  fans  to  request  a  code  to  download  the  single.    Brands  benefits:  All  visitors  to  the  bands  website  or  Facebook  page  will  see  a  message  from  Blackchords  thanking  the  brand  partner  for  their  support  in  making  the  single  free.  There  are  also  opportunities  to  include  a  link  to  the  partners  website  and  include  brand  messages  and  promotions  in  future  fan  mailings.  

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Notes  for  Editors:  About  Blackchords  www.blackchords.com    Despite  only  a  brief  first  visit  to  the  UK  in  2009  the  band  quickly  made  waves,  with  the  video  for  debut  single  ‘At  World’s  End’  play-­‐listed  on  MTV2  and  NME  Radar  TV  while  Kerrang!  Radio’s  Alex  Baker  made  them  his  featured  artist  of  the  week  proclaiming  “LOVE,  LOVE,  LOVE  Blackchords!”  The  plaudits  continued  with  both  Record  Of  The  Day  and  Q  Online  making  At  World’s  End  track  of  the  day.  "You'll  be  won  over  after  one  listen.  Imagine  Interpol  with  their  top  button  undone."  (Q  Online).  

About  MusicPin  

MusicPin  is  solely  a  direct  marketing  entity  that  offers  promotional  tools  with  unique  and  guaranteed  methods  of  linking  performing  artists,  labels,  publishers  and  content  carriers  to  their  specific  targeted  markets  through  its  one-­‐of-­‐a-­‐kind  deluxe  MusicPin  download  cards  and  online  media  platform.  http://www.music-­‐pin.com/  

Contact:    

UK:  Mark  Knight  [email protected]    +44  (0)  7733  260083  

AUSTRALIA:  Chrissie  Vincent  [email protected]  +61  418  598  929