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R A D I O 2 M O R O

Radio 2Moro - Sawt El Ghad 1620 AM is the No.1 Arabic Radio station in Australia with 80% listenership (NWC & Associates, 2004)

Radio 2Moro is a twin Radio station to Sawt El Ghad-Lebanon (No.1 FM Radio station in the Middle East),and a sister company to World Media International, the distributor of the most popular Arabic ,Greek & Italian Pay-TV channels in Australia

Radio 2Moro is ͚ TOP4 of the dial broadcasting since December 2002 24hours a day 7 days a week Sydney Wide, Australia Wide and World Wide.

O U R R E A C H

‘adio 2Moro͛s Broadcasting method and coverage includes:

Traditional Broadcast on 1620AMSydney Wide Reach

Satellite Radio broadcast on Intelsat 19Australia Wide Reach

Online Simulcast via Worldwide Reach

Mobile App. SimulcastiOs | iGhad App.Google Play | Sawtelghad/Radio 2Moro App.Worldwide Reach

NON ENGLISH SPEAKING HOUSEHOLDS

Although English is Australia's nati onal language, the cultural diversity within the populati on has resulted in almost 400 languages being spoken in the community with the 4 most spoken Languages being Italian, Greek, Cantonese and Arabic (ABS, 2012).

W H Y A R A B I C

Speaking Arabic at home Number % change from previous year

1996 161,9662001 209,372 +29.2%2006 243,662 +16.4%

ABS Census, 2012

3%

97%

Did you know that Radio 2Moro reaches over 80% of the Arabic Speaking households in Sydney alone and 110,000 Arabic speaking listeners Australia Wide per week (WMI, 2012)?

M A R K E T P E N E T R A T I O N

Distribution of Radio 2Moro's Listeners Among Australian States

Sydney Other States

O U R S H O W S

Radio 2Moro broadcasts quality radio programming that range from the light entertainment realm to the heavy social, economic and political arenas on both local and International levels

Radio 2Moro provides customized music and news programs to suit the needs and tastes of the local Australian Arabic community while keeping them connected to their homeland and informed on all its latest updates.

O U R S H O W S

Suzan Hourany kicks the day on 2Moro airwaves in ͚SEBHIYYEH4 - a unique breakfast show highlighting the latest of current affairs, and hosting local and international celebrities, public figures, community faces and guests. | Mon to Fri 7:30 AM – 11 AM

BIKHSOUS HAL SHI is 2Moro͛s star show. Produced and co-hosted by the controversial Raja Bader and Rudolph Hilal, this show critically and humorously overviews the Arabic celebrity world extracting its ills and futility live on radio. Mon-Fri 11AM – 1PM

Radio 2Moro 1620AM offers extensive news coverage on threelevels: Middle Eastern, Australian as well as Global.

MTV News | Mon – Fri 630AM Sat & Sun 12Noon & 4PM

El Ghad News | Mon – Fri 7:45AM, 8:45AM, 9:45AM, 10:45AM & 12:45PM

O U R S H O W S

Sa7 El Nom is Sawt El Ghad4s Afternoon Drive show with the celebrity host Viny Roumy. Viny offers wake up calls for your loved ones and is ďy far Beirut͛s faǀorite morning voice.

SA7 El Nom | Mon – Fri 1:30 PM –3PM

O U R S H O W S

Shoǁtiŵe is the ͚laugh it out͛ segŵeŶt on 2Moro airwaves co-presented by the awesome twosome comedians Fady Charbel & Carine Rizkallah. Broadcasted liǀe froŵ Beirut, IT4S SHOWTIME bridges the gaps between Beirut and SydŶey ǁith a loud laugh. IT4S SHOWTIME presents daily live debates around the MAN Vs WOMAN marital and relationship battles. With exaggeration, wit and audacity the duo have accumulated a solid audience that will not tune out for anything.

IT4S SHOWYTIME also dediĐated a health segment by radio host Marie Joe Gerges who interviews health professionals on a daily basis with daily topics.

Showtime | Mon – Fri 3PM – 4:30PM

O U R S H O W S

OLT 20 is the Official Lebanese Top 20 radio show hosted by John Saad and compiled by Ipsos. The Official Lebanese Top 20 is the first 100% accurate Airplay Chart which singles out the 20 most played songs in Lebanon. OLT is broadcastedsimultaneously on TV, radio, billboards, magazines and online or on the move via its mobile app: OLT20.

OLT 20| Sun 6 PM

HANIN is Radio 2Moro͛s Dr. Love show withGeorgeDagher.Launchedsince2007,in remains ti ll date a highlighted show on the of

stunningReading cheering

success andimpressivepoetryand messages of

the sad and reviving ageless

rati ngs.lovers, ballads,

George is today an icon of romance on ArabicRadio | Wed 8PM – 10PM & Sun 11:30PM

If you ever wondered what it ͛s like to have VIP access to celebrity homes and shows, backstage exclusives, one on one interviews and celebrity scoops then this is your chance to live it for 1 hour a week with Robert Franjieh in DAYF EDDAYF | Sat 10AM – 11AM

O U R S H O W S

A D V E R T I S I N G

Radio 2Moro͛s listenership diversity is reflected in the variety of its programs that delve to the depth in all areas of social interest.

R A D I O 2 M O R O

Radio 2Moro is Australia͛s first and only AM broadcast radio network to reach Australia͛s Arabic speaking people while they are on the go!

Radio 2Moro engulfs in its reach both the younger and older Arabic generations and caters for all their listening trends, genres, and preferences

Radio 2Moro is the Arabic leader in new releases broadcasting them exclusively across the Middle East and Australia

Radio 2Moro broadcasts quality radio programming that range from the light entertainment realm to the heavy social, economic and political arenas on both local and International levels

Radio 2Moro provides customized music and news programs to suit the needs and tastes of the local Australian Arabic community while keeping them connected to their homeland and informed on all its latest updates.

P R O D U C T I O N

Radio 2Moro introduced big changes to the quality of ad recording, editing, scripts and ideas in the Arabic Market. 2Moro͛s listeners tune in to listen to our creative, funky or classical ads and provide immediate feedback to our production crew

Radio 2Moro has achieved huge success stories in small to corporate business advertising, event promotional, and community educational campaign.

Radio 2Moro is a great branding medium as well as an excellent retail medium that gives your company the advantage over your competitors

Radio 2Moro͛s productions range from budget in- house advertisements and live reads to extravagant celebrity endorsements, jingles and documentaries produced in Beirut.

Radio 2Moro offers advertisers a wide array of advertising options on the widest advertising platforms reaching the Arabic Market in Australia.

R A D I O 2 M O R O

M E D I A A F F I L I A T I O N S

Radio 2Moro is a sister company to World Media International – My Sat the provider of the most popular Arabic ,Greek & Italian Pay-TV channels in Australia including : MTV, ART Movies, ART Varieties, ART Hikayat, Al Jadeed, MBC, Al Hayat, Future TV, ON TV, OTV ,BBC Arabic, Alarabiya, Be In Sport, Arabica, Syria TV, Syria Drama, Cima, Nour Sat, Iqraa, Antenna Pacific, Greek Cinema, RAI Italia, RAI World Premium, Mediaset Italia & RAI News with over 120,000 viewer across Australia through Intelsat 19 satellite in addition to thousands of viewers daily accessing MTV, ART Variety & Al Arabiya through OPTUS PAY TV. World Media International (WMI) is a leader in the foreign language pay TV market operating since 1994 and broadcasting via Australia͛s major platforms: OPTUS, FOXTEL & MYSAT.

C O N C L U S I O N

A D V E R T I S E O N R A D I O 2 M O R O T O D A Y T O :

Reach 110,000 listeners per week

Penetrate the Sydney Arabic Market via its widest platform

Reach you target audience wherever they may be

Maximize your brand, product or service awareness in a niche market

Exploit the growing segments that mainstream media may miss

Be different from your competitor

Increase your sales amongst a community that has strong buying powers

Maximize your profits by advertising withAustralia͛s premier Arabic Service provider

Benefit from cross promotional opportunities via 3 major media categories: Radio, Television and Internet.

R a d i o 2 M o r o – S a w t E l G h a d 1 6 2 0 A M

S u i t e 1 B , 9 B u r w o o d R d . B u r w o o d N S W 2 1 3 4

Ph. l + 61 2 9747 1017 Facsimile l + 61 2 9747 1022w w w . s a w t e l g h a d . c o m . a u