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Become a partner of a kickoff party and media launch for Hillsides Foster Soles, an online auction of celebrity autographed events that benefit foster care kids. More than 500,000 kids are in foster care nationwide, and 34,000 children receive child welfare services in Los Angeles. This event garners much media attention, broadcast, print and digital alike. Find out how your company can become part of this worthwhile event! 323-254-2274 ext. 274
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Celebrity Auction and
Kickoff Party
Hosted by
Dr. Drew Pinsky “Celebrity Rehab with Dr. Drew,” HLN and
“Lifechangers”
Presentation for consideration of
Presenting Sponsor
What is Foster Soles?
• Online auction of celebrity autographed shoes, clothes, jerseys, handbags and other accessories
• Held during Foster Care Awareness Month in May, the online auction raises money for
foster care kids who need us
(More than 500,000 children are in foster care nationwide)
• The Celebrity and Foster Soles Kickoff Party to launch the auction will be held at Bar Celona in Pasadena on April 25, 2012.
• Online auction will run through mid-May.
What is Foster Soles?
Elton John, Sugar Ray Leonard and Janet Jackson are among more than 200 celebrities that Support Hillsides Foster Soles
Celebrities Step Up & Donate Autographed Items
for Foster Care Children
Media Support
Extra, ABC’s On the Red Carpet, new stations KCBS, KCAL, KTLA, KABC, FOX, My13, TMZ.com, CocoPerez.com, IMBD.com, TV.com, to name a few
Hillsides, a Los Angeles foster care children’s charity with 99
years of creating safe places, has garnered exceptional support
from media.
Online Coverage
Thousands of online outlets,
generating more than
300,000 hits to
auction site and millions
of impressions
Hillsides has garnered exceptional online support.
• Featured on Radaronline.com (2,042,970)
• Featured on TMZ.com (245,749)
• Featured on IMDB-Internet Movie Database (710,951)
• Featured on Coco Perez Blog (Perez Hilton’s new fashion blog; named #1 web celebrity for 2007 by Forbes Magazine)
• Featured on TV.com (3,496,520)
• Featured on The Miami Herald (162,260)
• Featured on MSN Entertainment (68,053)
(Partial list)
Online Coverage
Awards
Hillsides Foster Soles 2009 was awarded national winner of the PR News Non-
Profit PR Awards in “Event PR,” a finalist in “PR on a Shoestring.”
Awarded in Best of Pasadena, from Pasadena Magazine.
Hillsides has garnered event awards
Benefits for Presenting Sponsor
• Logo on step and repeat
• Logo on Hillsides Foster Soles website
• Logo on Foster Soles auction pages (last year we had a total of 120
pages)
• Logo on event invitation and save the date postcard
• Logo on on-site event signage that includes wall posters, welcome sign,
VIP room, and auction displays (more than 100)
• Logo on event keepsake
• Logo on Facebook Event Page
• Name inclusion on spoken program at event
• Name inclusion in marketing materials
• Name inclusion in press releases
• Name inclusion on tweets (60)
• Name inclusion on MySpace (60)
• Name inclusion on LinkedIn (60)
• Name inclusion on blog: www.hillsideschildren.blogspot.com
• Celebrity/VIP goodie bag inclusion opportunity
• 8 tickets to Foster Soles event
• Entrance to VIP Room with complimentary signature cocktail and hors
d’oeuvres
• Opportunity to mingle with celebrities in the VIP room
• Acknowledgment of your contribution mentioned in Hillsides’ email
newsletter, Outreach newsletter and Annual Report
$10,000 Limited to 1
Presenting sponsor will
share messaging
space in VIP
Room and on
media backdrop with Hillsides and Bar
Celona.
Benefits for Presenting Sponsor
$10,000 Limited to 1
Visual examples of logo
placement for
messaging space on
welcome sign,
interview backdrop,
invitation with Hillsides
and Bar Celona.
Additional signage
included. (see benefits on
previous page)
Benefits for Kickoff/Auction Sponsor
•Logo on auction displays
•Logo on Foster Soles auction pages
•Logo on auction displays (more than 100) at on-site event
•Name inclusion on press releases
•Name inclusion on marketing materials
•Celebrity/VIP goodie bag inclusion opportunity
•4 tickets to Foster Soles event
•Entrance to VIP Room with complimentary signature cocktail and hors d’oeuvres
•Opportunity to mingle with celebrities in the VIP room
•Acknowledgment of your contribution mentioned in Hillsides’ email newsletter, Outreach newsletter and Annual Report
$5,000 Limited to 3
Auction sponsor
logo will be prominently
featured on each
auction display at
kickoff party and
webpage
Benefits for Auction Sponsor
$2,500 Limited to 2
Online sponsor logo will be prominently
featured on each
auction webpage
•Logo on Foster Soles online auction pages
•Featured prominently on Hillsides Foster Soles web page
•Name inclusion on press releases
•Name inclusion on marketing materials
•Celebrity/VIP goodie bag inclusion opportunity
•2 tickets to Foster Soles event
•Entrance to VIP Room with complimentary signature cocktail and hors d’oeuvres
•Opportunity to mingle with celebrities in the VIP room
•Acknowledgment of your contribution mentioned in Hillsides’ email newsletter, Outreach newsletter and Annual Report
$5,00
Be a part of Hillsides Foster
Soles and the Kickoff Party
Hosted by
Dr. Drew Pinsky “Celebrity Rehab with Dr. Drew,” HLN and
“Lifechangers”
Contact: Marisol Barrios at 323-254-2274 ext. 274 or
310-713-8567 or email: [email protected]
To learn more: www.Hillsides.org