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Digital Media Guide 2016

EngineeringShared.com Mediakit 2016

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Page 1: EngineeringShared.com Mediakit 2016

Digital Media Guide2016

Page 2: EngineeringShared.com Mediakit 2016

Impertion Ltd www.engineeringshared.com 2

Rapid Growth Engineering Community

Mechanical

Electrical

Design

Civil / Structural

Maintenance

Page 3: EngineeringShared.com Mediakit 2016

Impertion Ltd www.engineeringshared.com 3

Shared Content

“Insider”Workplace Intelligenc

e

Webinars

Job Vacancie

s

Research

CredPoints

Research

Free CAD Models

Apps

Groups

Free Templates

Videos

Page 4: EngineeringShared.com Mediakit 2016

Impertion Ltd www.engineeringshared.com 4

Why Are We Growing So Quickly?- Engineers are rapidly adopting EngineeringShared.com

because…

More than just editorial Dynamic, interactive peer-to-peer sharing by Members that are engaged Editorial alone is being seen by many Engineers as too “old school”

Social Media 3.0 – we’re breaking the mould! We go beyond LinkedIn, Facebook, Twitter, etc Sharing of valuable free engineering tools, templates, apps and research Plus…Groups, Q&A, Answer scoring, How-to Videos, Webinars Insider – what’s it like to work as an Engineer at Company X?

Page 5: EngineeringShared.com Mediakit 2016

Impertion Ltd www.engineeringshared.com 5

Members by Profession

Mechanical; 3134

Electrical; 2987

Civil; 2765

Design; 3417

Maintenance; 2245

Other; 987

EngineeringShared.comMembers by Profession

Profession Mechanical ElectricalCivil Design Maintenance Other

Page 6: EngineeringShared.com Mediakit 2016

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Members by Industry

Oil & Gas

Const

ructio

n

Chem

icals

Autom

ation

Energ

y & Utilit

ies

Aeros

pace

Transport

/ Auto

motive

Manufa

cturin

gOthe

r0

500

1000

1500

2000

2500

EngineeringShared.com Members By Industry

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Members by Seniority

VP/ C Level13%

Director22%

Manager34%

Engineer19%

Student7%

Other5%

EngineeringShared.comMembers by Seniority

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Members by Region

North America22%

South America8%

Europe31%

Middle East13%

Asia-Pac16%

Russia6%

China4%

Breakdown by Region

Page 9: EngineeringShared.com Mediakit 2016

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Engaging Our Members – Why? IDG research shows that B2B technology decision-makers download an

average of 7 informational assets as they look through their purchasing options.

Forrester Research confirms that “Getting the right prospects to view their content is the marketer’s greatest challenge.”

According to CEB research 57% of a B2B purchase decision is complete before a customer even calls a supplier.

86 percent of respondents from a study by Research+Data Insights found that word of mouth from peers was the most influential factor in narrowing their options for potential vendors.

According to the DemandGen report, 83 percent of B2B buyers say they have turned to white papers for research. Other popular forms of content assessed by researchers included webinars, blog posts, and videos.

Webinars and online events are continuing to grow in prominence. According to research by Globalspec seven out of 10 engineers attended at least one event and 32 percent went to four or more events.

Page 10: EngineeringShared.com Mediakit 2016

Impertion Ltd www.engineeringshared.com 10

Engaging Our Members - Marketing

Banner / Newsletter Ads

White Paper / Video Downloads

Webinars

Free trial products / demo’s

• Awareness

• Interest

• Evaluation

• Trial

• Purchase

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Sample Packages – Guaranteed Results. White Paper / Video Downloads

€95 per download Minimum package €2,375 (25 Downloads)

Webinar Registrations €130 per Registrant Minimum package €1,950 (15 Registrants)

Free Trial / Product Demo €130 per booking Minimum package €1,950 (15 Bookings)

Newsletter / Banner Advertising Newsletter Ad - €350 per newsletter Banner Ad (Inner Page) - €350 per month

Struggling to develop “killer content”? Talk to us. We can help you develop high impact content that drives engagement.

Page 12: EngineeringShared.com Mediakit 2016

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Premium Sponsorship Packages

Gold Sponsor 15% Discount Maximum of 5 Gold Sponsors €20,000 per year “Own” a sector Customised programme to suit

your needs

Platinum Sponsor 25% Discount Maximum of 1 Platinum

Sponsor €40,000 per year Branding on Home Page “Own” 3 Sectors Customised programme to suit

your needs

Page 13: EngineeringShared.com Mediakit 2016

Thank YouWe Look Forward To Engaging Your Brand With Our

Members!

[email protected]