P R E PA R I N G C O M M U N I C AT I O N S C I E N C E S S T U D E N T S T O C O M P E T E I N T H E D I G I TA L E C O N O M Y

B Y: S P O M E N KA B O G D A N I Ć & V E D R A N A V O J K O V I Ć E S TAT I E V

Z A G R E B , J U N E 2 0 1 4

Words are Crucial

Who are these people?

Who are these people?

Domagoj Morić

PR AssociateForum for

Freedom in Education

Lamija Alečković

Executive Producer News AlJazeera

Balkans

Igor Duić

Executive Editor HRT

(Croatian Radio Television)

What?

Four semesters of undergraduate study programme in Communication Sciences:

English for Journalists

Writing in English

English Language: Journalistic Translation

Modern English and the Media

Who, where and when?

Instructors: Spomenka Bogdanić and Vedrana Vojković Estatiev

Communication Sciences Department of the Croatian Studies Centre of the University of Zagreb

Programme was introduced in 1999 (currently includes offline and blended learning component)

Why?

How?

KEY – exposure to authentic materialsThe Guardian The New York TimesTED (Technology, Entertainment, Design) videos

Which aspects?

English for Journalists• Presenting skills• Job interviews• Differences in communication styles

Writing in English• Vocabulary building• Cohesion at sentence and paragraph level• Punctuation

Forum

Glossary

Writing sample

Second-year Communication Sciences student

Thank you for your attention!