What makes a good blog post?

1. This is interesting

2. These are interesting

3. This photo/video/audio is interesting

4. A useful list

5. The ‘Top Ten’5. A Top Ten

Roughnotes andideas…

6. Blog as scrapbook6. Blog as scrapbook

Behind thescenes…

The piecethat didn’tmake thecut (but is still quite

good…)

7. Involve your readers7. Involve your readers

8. Kick start a debate

Ask aquestion…

Engage in a spat…*

*Health warning: may get you involved in endless arguments, legal disputes etc

If all else fails, write about theMiddle East…

9. General concluding thoughts

• What is the purpose of your blog?• Who is your audience?• How much time do you have?• Establish a posting schedule • Find a blogging voice• You can’t beat original content• Remember: security, privacy,

copyright, contempt, defamation.