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แนวทางการพัฒนาเว็บ 2.0
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Web 2.0 : How to…
บุ�ญเลิ�ศ อรุ�ณพิ�บุ�ลิย์�นั�กวิ�ชาการุ
ศ�นัย์�บุรุ�การุควิามรุ� �ทางวิ�ทย์าศาสตรุ�แลิะเทคโนัโลิย์� ส านั�กงานัพิ�ฒนัาวิ�ทย์าศาสตรุ�แลิะเทคโนัโลิย์�แห่#งชาต� (สวิทช.)
http://stks.or.th, [email protected]
บุ�ญเลิ�ศ อรุ�ณพิ�บุ�ลิย์�NECTEC (2537 –
2551)เจ้�าห่นั�าท�%รุะบุบุคอมพิ�วิเตอรุ�วิ�ทย์ากรุห่�วิห่นั�างานับุรุ�การุวิ�ชาการุห่�วิห่นั�างานัสนั�บุสนั�นัทาง
เทคนั�คห่�วิห่นั�างานัพิ�ฒนัาส&%อสารุะ
ดิ�จ้�ท�ลินั�กวิ�ชาการุ
สวิทช. (2551 – ปั)จ้จ้�บุ�นั)นั�กวิ�ชาการุห่�วิห่นั�าโครุงการุพิ�ฒนัาแลิะ
บุรุ�การุส&%อสารุะดิ�จ้�ท�ลิ
04/10/2023
© Shantanu Adhicary, Final Year Industrial Engg. | 2008-2009 | With Inputs from: Narayanan Hariharan: Director- The Mantra and Marta Kagan: Social Evangelist and Online Marketing Pro 3
WEB 2.0
AJAXFOLKSONOMY
PARTICIPATION
BLOGS
RSSDESIGN
USABILITY
Audio
Video
XML
SEO
SEM
Social Media
Podcasting
CSS
WIKI
The Long Tail
SHARING
Joy of Use
Pay per Click
Web 2.0 meansWeb 2.0 is a set of philosophies and practices
that provide Web users with a deep and rich experience.
Web 2.0 is a new collection of applications and technologies that make it easier for people to find information and connect with one another online.
Web 2.0 is a piece of jargon.Nothing more than a marketing slogan.and you …..
Info. of Web 2.0Originated in 2004Tim O'Reilly, founder and CEO of O'Reilly MediaThe use of "2.0" implied an improvement, or a new
generation of Web sitesO'Reilly's philosophy of Web 2.0 included these
ideas:Using the Web as an applications platform
Web as a platform Democratizing the Web
Tag, WikiEmploying new methods to distribute information
RSS, Blog, Twitter
The characteristics of Web 2.0 Using the Web as a Platform
Google is a multi-platform service. You can access Google on a PC or Mac (using a Web browser) or on a mobile device like a cell phone.
The ability for visitors to make changes to Web pagesAmazon allows visitors to post product reviews. Using
an online form, a visitor can add information to Amazon's pages that future visitors will be able to read.
Using Web pages to link people to other usersSocial networking sites like Facebook and MySpace are
popular in part because they make it easy for users to find each other and keep in touch.
The characteristics of Web 2.0 Fast and efficient ways to share content
YouTube is the perfect example. A YouTube member can create a video and upload it to the site for others to watch in less than an hour.
New ways to get information: Today, Internet surfers can subscribe to a Web page's
Really Simple Syndication (RSS) feeds and receive notifications of that Web page's updates as long as they maintain an Internet connection.
Expanding access to the Internet beyond the computerMany people access the Internet through devices like cell
phones or video game consoles; before long, some experts expect that consumers will access the Internet through television sets and other devices.
SOURCE: UNIVERSAL MCCANN COMPARATIVE STUDY ON SOCIAL MEDIA TRENDS APRIL 2008
Welcome to the future.
Web 2.0 ToolsAdvanced searchBlogs/Micro-BloggingBusiness
Management Systems (ERP, Accounting, etc.)
CalendarsChat / Instant
MessagingCloud Computing
Collective Intelligence Networks
Customer Relationship Management (CRM)
CrowdsourcingDiscussion BoardsDistributed
Knowledge Management
Web 2.0 ToolsForums / Message
BoardsFTP / Document
UploadsGlobal Virtual
OfficesInteractive Company
Web SiteMash-ups
Online CollaborationOnline CommunitiesPeer-to-Peer
NetworkingPhoto / Video Viewing
/ Sharing SitesPodcastsDistance
Communication Tools
Web 2.0 ToolsPrivate Gated and
Vetted Online Communities
Proprietary PanelsRatings / ReviewsRemote Work SitesRich Internet
ApplicationsRSS Feeds
Social Bookmarking. Social Business
SoftwareSocial ComputingSocial MediaSocial NetworkingSocial TaggingSocialcasting
Web 2.0 ToolsSpecial Interest
Groups (SIG’s)Surveys / PollsTelecommuting or
Telework CentersVirtual Offices &
Information Workspaces
Web ServicesWeb-Based Video
Teleconferencing
Webinars / WebcastsWidgetsWikisWork-from-Home
Tools
Web 2.0 Objectives
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Web 2.0 Objectives
BetterCommunication
& Services
Collaboration
Participate
SharingPublishing
Learning
How to….
พิ�ฒนัาท�*งรุะบุบุ
พิ�ฒนัา/ปัรุ�บุปัรุ�งบุางส#วินั
เลิ&อกใช� Online Services
• พิ�ฒนัาเอง• outsources• บุรุ�การุใดิ ???
• “ใจ้ พิรุ�อม”ห่รุ&อย์�ง ?
• ท าไดิ�ท�นัท�• ขอแค# “ใจ้”
Kn
ow
led
ge,
Infr
ast
ruct
ure
, S
ecu
rity
Social networking sitesAlibabaAlignSpaceBadooBahuBeboBig TentBlackPlanetClassmatesCyworldDel.icio.usDiggdol2dayFacebookFlickr
FriendFeedFriendsterGoogle DocsGrandCentralHi5Hulu Jaiku JiveLinkedInLiveJournal]MeetupMultiplyMySpaceNetlog
Social networking sitesAlibabaAlignSpaceBadooBahuBeboBig TentBlackPlanetClassmatesCyworldDel.icio.usDiggdol2dayFacebookFlickr
FriendFeedFriendsterGoogle DocsGrandCentralHi5Hulu Jaiku JiveLinkedInLiveJournal]MeetupMultiplyMySpaceNetlog
Social networking sites Nexopia Ning Open Diary Orkut Plaxo Reddit Reunion Second Life SharePoint Silverlight Skyrock SlideShare Software AG Sonico Squidoo
StumbleUpon Tagged Technorati Twitter Utterli Vidipedia WebEx Wikipedia Windows Live Spaces WordPress Xanga Xiaonei XING Yahoo Buzz YouTube
Web 2.0 Tools
Blog
•http://wordpress.org
•http://knowledgevolution.org/
Wiki
•http://www.wikimatrix.org
CMS
•http://www.cmsmatrix.org
OSS & FreewareOpenOffice.orgIZarc, 7-zipPDF CreatorCamStudioLexiTronXnView, IrfanViewFileZilla, WinSCPFreeMindAudacity
JoomlaDrupalOpenBiblio, KohaGreenstoneDSpaceFirefox + ZoteroLearnSquare,
MoodleWordpressWiki Tools
PodcastingPOD (Personal on demand) + Broadcasting
iPOD + Broadcastingสถานั�วิ�ทย์�ออนัไลินั� ท าไดิ�ง#าย์ๆ ไม#ง�อใครุ
Resources http://computer.howstuffworks.com/web-301.htm http://www.zoomerang.com/Survey/survey.zgi?p=WEB2297Y8A5HS9 http://www.suite101.com/view_image.cfm/432391