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AGCAS SW Regional Training Group ‘Virtual Connections for a Distanced Region’: Using social media and technology for our service and our students #agcasSWtraining

Social Media - overview for careers services

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Slides developed and delivered by me for the AGCAS SW Training session on 19 March 2012

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Page 1: Social Media - overview for careers services

AGCAS SW Regional Training Group

‘Virtual Connections for a Distanced Region’:Using social media and technology for our service and our

students

#agcasSWtraining

Page 2: Social Media - overview for careers services

Social Media: What is it and how could we use it?

• An map of what’s out there• Tools, Nets and Platforms• For our clients and for ourselves• What’s next?

Page 3: Social Media - overview for careers services

What is it?

• Social media is about enabling conversations• It’s about sharing information for discussion• We don’t control the conversation…

…but we can provide influence, context, venue• It’s a place for more than just self-promotion• It’s a place to for engagement

Page 5: Social Media - overview for careers services

Social Tools, Networks and Platforms

Tools do a specific job, with shareable resultsSocial networks are where the people are...

... who are already sharing

Platforms aggregate and market what’s going on:Showcase a range of toolsForm a hub that can be shared across networks

Page 6: Social Media - overview for careers services

For our clients

1) For information gathering2) To control digital footprint3) For active self-marketing4) To connect and network

Page 7: Social Media - overview for careers services

For our clients

Page 8: Social Media - overview for careers services

For us as services

1) For information gathering2) To control digital footprint3) For active self-marketing4) To connect and network

Page 9: Social Media - overview for careers services

Tools and Resources

• Sharing useful resources• Using www.agcasSWtraining.wordpress.com• Using the LinkedIn group ‘ICT in Careers’ for

discussion/questions• Tweeting for quick queries!• Feedback