pro-grammingSI658 Winter 2015

1. Programming Setup2. Programming Work

1. Programming setup

Architectural programming is the thorough and systematic evaluation

of the interrelated values, goals, facts, and needs of a client’s organization, facilityusers, and the surrounding community.

A well-conceived program leads to

high-quality design.Robert Hershberger, Ph.D FAIA

http://library.iasummit.org/podcasts/more-than-a-metaphor-making-places-with-information/

Thorough & Systematic Interrelatedness Evaluation

Thorough & Systematic Interrelatedness Evaluation

WHY

programming analysis synthesis specification

architecting

in-struct-ing

WHEN HOWWHAT

designing

WHYarchiteprogramming

WHAT

WHYarchiteprogramming

WHAT

Stakeholder Interviews

As-is Mapping

Baseline KPIs

Intention Model

Project Scope & Goals

Background Research

Program Brief

To-be Mapping

As a professional, you are obliged to translate the program of a client into that of the spaces of the institution this building is to serve.You might say it is a space order,or a space-realm of this activity of mankind which is your professional responsibility.An architect should not take the programand simply give it to the clientas though he were filling a doctor prescription.

Louis KahnWhite Light, Black Shadow Louis I Kahn Conversations with Students, Architecture at Rice (26);Princeton Architectural Press1998

COMPLEX

SIMPLE

SIMPLE COMPLEX

Goals

Goals

Means Means

Robert VenturiComplexity and Contradiction in Architecture Museum of Modern Art Papers on Architecture (1);Museum of Modern Art, New York 1966

Philip JohnsonThe Glass House New Caanan, CT 1949

Philip JohnsonWiley HouseNew Caanan, CT 1952

FIRMNESS

Robert Venturi, Denise Scott Brown and Steven Izenour Learning from Las Vegas The MIT Press, Massachusetts Institute of Technology, Cambridge MA 1972

COMMODITY

DELIGHT

+ =F C D

Vitruvian Balance

Walter Gropius’ International Style Modernism

+F C D

Venturi Scott Brown Mannerism

( ) +

Vitruvius PolioThe Ten Books on Architecture Morris Hicky Morgan, Ed Harvard University Press Cambridge MA 1914

2. Programming work

1. Venturi Diagram2. Vitruvian Diagram3. Bubble Diagram

Activity Part 1: As-Is iTunes

Activity Part 2: To Be iTunes*

* at least one group has already renamed the product

1. Venturi Diagram2. Vitruvian Diagram3. Bubble Diagram

12

3

4

5 6

7

8

1. Leather2. Shoes3. Belts4. Wallets5. Travel Bags6. Briefcases7. Shoe Care8. Socks9. Swims10.Outerwear

109

http://content.allenedmonds.com/catalogs/2015_ae_spring_catalog_retail.pdf

Simpler Bubble Diagram

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