Results

Mariya Ahmed Questionnaire results Monday, 04 November 2013

The reason why I asked my target audience this question is because I wanted to get an idea of how much my target audience spend on reading magazines in a month so it can help me decide how often I should publish my magazine. I think I should publish my magazine every week as 40% of my respondents read up to 3 or 4 magazines in a month, which would also help increase my revenue costs.

The reason why I asked this question is so it can help me come up with a reasonable and affordable price for my magazine. The majority of my respondents feel that £0.50p - £1.50 is a reasonable price for a magazine so I have decided the price of my magazine will be between that, as it will increase the likelihood of them actually purchasing my magazine, which is why I have decided to price my magazine at £1.50.

1


I wanted to ask this question so I can decide whether my magazine should feature a competition or not. 60% of my respondents said they participate in competitions, which made me come up to a conclusion to feature a competition or some sort of quiz in my magazine. On my front page I will include that there is a competition inside the magazine so more people would purchase it as it creates a sense of excitement.

According to my results, 60% of my respondent s wants magazines to be available on the Internet as it will be more accessible and it would be free. However, the other 40% do not agree with this and they say they would rather buy the magazine because a magazine being available on the Internet doesn’t follow the codes and conventions of a magazine.

2


According to my results, 55% of my respondents have passion about opera music, which made me come to a conclusion that in my magazine I will feature some opera musicians so it can appeal to more of my respondents. It was really important for me to know what type of music my respondents liked the most so I can feature more information on that type in my magazine so it’s more appealing to my target audience and then I will have a better chance of them buying the magazine. I will also feature Chamber and Orchestral music in my magazine so it can appeal to all my target readers, so all the classical musician lovers can purchase my magazine.

Looking at my results, my respondents feel that the title and images is something, which attracts them to a magazine, which is why I’m going to pay more attention in achieving that. Both of the results were equal as they were 30% each, I’m going to make my masthead big and bold with bright colours such as red so it can stand out and I will make my images inviting. I’m going to use a medium close up on the front cover of my magazine so I’m following the codes and conventions and the eye contact of the image will be towards the reader, as then the reader will feel as if they are engaging with them.

3


The colours which my respondents associate with the Classical genre are pink and black as the vote were the same 60%, this has made me decide that on my front cover there will be a medium close up on someone in a pink dress with maybe black text. However, the red and white have also got the same votes which made me come to a conclusion that on my contents page I will have an image of someone in a red dress, with maybe a white background. I’m going to follow the advice of my respondent’s o it can appeal to them more and then I will have a better chance of them purchasing my magazine.

I wanted to ask this question to my respondents, as I wanted to know whether they think the content or the images are important of a magazine. According to my results 50% of my respondents feel that both the content and images are equally important, so I decided that I’m going to pay equal attention on the content and the images of my magazine.

4


This question seems a bit odd but the reason why I asked this question is because I wanted to know how many of my respondents are up to date with the social networking sites. By looking at my results, 45% of my respondents use YouTube and 25% of them use Facebook, because I know some of my respondents use these sites, I’m going to advertise my magazine on these sites so my magazine can become popular and more people will purchase it.

I asked an open question to my respondents, as I wanted their opinion on what they didn’t like about the classical magazines they have read previously. According to my results, my respondents have equally voted that the most things that they dislike about a classical magazine they have read previously is that there are less images, too much text which makes it look boring and not many bright colours are used. When I make my magazine I am going to be more aware about these things because I want it to appeal to my target readers so I’m going to follow the feedback I have gotten from them.

5


This question seems a bit odd but the reason why I asked this question is because I wanted to know how many of my respondents are up to date with the social networking sites. By looking at my results, 45% of my respondents use YouTube and 25% of them use Facebook, because I know some of my respondents use these sites, I’m going to advertise my magazine on these sites so my magazine can become popular and more people will purchase it.

I asked an open question to my respondents, as I wanted their opinion on what they didn’t like about the classical magazines they have read previously. According to my results, my respondents have equally voted that the most things that they dislike about a classical magazine they have read previously is that there are less images, too much text which makes it look boring and not many bright colours are used. When I make my magazine I am going to be more aware about these things because I want it to appeal to my target readers so I’m going to follow the feedback I have gotten from them.

5

Education

Results