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By Megan Kavanagh Research of the market place

Research of the market place

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Page 1: Research of the market place

By Megan Kavanagh

Research of the market place

Page 2: Research of the market place

Kerrang!

The magazine is on sale once a week on Wednesday.

-The price of  Kerrang's magazines are £2.20

-The target audience is mainly male and is the age range of 15-25.

-The issue sizes ranges 50 -60 pages.

-The regular content involves feedback, news, gig guide, live reviews, posters, album reviews and the ultimate rock star test.

-The feature articles involve exclusive interviews with bands such as 30 Seconds to Mars and All Time Low, in the section features.

http://magazines.bauermediaadvertising.com/magazines/detail/kerrang

http://www.bauermedia.co.uk/uploads/Kerrang!-FEB2013a.pdf

Page 3: Research of the market place

NME (New Musical Express)

-The magazine is on sale once a week on a Wednesday.

-The price of NME's magazines are £2.40

-The target audience is mainly male and the medium age is 25.

-The issue sizes ranges 150 – 160 pages.

-The regular content involves sections such as News, Radar, Reviews and Live!

-The feature articles involve exclusive interviews with bands such as the Kings of Leon and Lil Wayne, in the section features. 

http://www.ipcadvertising.com/resource/g9fgogb7yus90vpvbnh0ef7m.pdf

http://1.bp.blogspot.com/_Hoznh5VzS7o/TQnvgvxW4WI/AAAAAAAAAH0/O87sGDSn-Nw/s1600/nme-contents.jpg

Page 4: Research of the market place

Q magazine.

The magazine is on sale once a month.

-The price of  Q magazines are £3.90

-The target audience is mainly male and is the age range of 15-30.

-The issue sizes ranges 50 -60 pages.

-The regular content involves an Access all areas, Soapbox, New to Q, Cash for questions, My record collection, Q hero, A round with…, Q 50, Q quiz, Latestrequests and The Q review.

-The feature articles involve exclusive interviews with artists such as the Gorillaz and Mika, in the section         features.

http://magazines.bauermediaadvertising.com/magazines/detail/Qhttp://beharallpoppy000022405.files.wordpress.com/2013/10/q-media-pack.pdf

Page 5: Research of the market place

Alternative Press

-The magazine is on sale monthly.

-The price of  AP's magazines are £2.20

-The target audience is mainly male and of the age range of 15-30.

-The issue sizes ranges from around 198 – 220 pages.

http://en.wikipedia.org/wiki/Alternative_Press#Todayhttp://www.altpress.com/media_kit/

Page 6: Research of the market place

-The magazine is on sale monthly.

-The price of AU’s magazines are £2.20

-The target audience is alternative music lovers and is the age range of 15-25.

-The issue sizes ranges 50 -60 pages.

-The regular content involves sections called Upfront, Rewind and Subbacultcha which include photos and reviews of gigs.

-The feature articles involve exclusive interviews and reviews of bands such as Biffy Clyro.

http://en.wikipedia.org/wiki/Alternative_Ulster

AU (Alternative Ulster)

Page 7: Research of the market place

Rock Sound

-The magazine is on sale monthly.

-The price of Rock Sound’s magazines is £3.99

-The target audience is mainly male with an age range of 15 – 24.

-The issue sizes ranges around 120 pages.

-The regular content involves sections called regulars, exposure, and reviews.

-The feature articles involve exclusive interviews with bands such as Tokyo Dragons, The Explosion and Towers of London.

http://en.wikipedia.org/wiki/Rock_Sound

http://www.magazinesubscriptions.co.uk/entertainment-magazines/music/rock-sound?gclid=COii_taD0boCFceWtAodZEEAIw

Page 8: Research of the market place

Mojo

-The magazine is on sale monthly.

-The price of Mojo magazines is £4.50

-The target audience is music lovers who are mainly male and around 37.

-The issue sizes ranges around 120 pages.

-The regular content involves a cover story of a different artist each month such as Paul Weller.

-The feature articles involve five thorough interviews and reviews with different bands/artists such as Florence Welch and Rocket Juice & The Moon. 

http://www.bauermedia.co.uk/uploads/Mojo-MediaPack-2011.pdf

http://magazines.bauermediaadvertising.com/magazines/detail/mojo