Audience Questionnaire Analysis (Music video)

Why was it an important task for your research and planning?

It was important to give us an outside opinion on what our video and digipak should look like, as we as a group have a lot of clashing ideas and it was good to take a step back and look at what our target audience wants.

How did you create the questionnaire and how did you make it available to your target audience

to answer?

• We used Google Docs to create the questionnaires, which we then got the link for and gave out to our target audience and a few others to give us variety so they could answer.

DEMOGRAPHICS QUESTIONS

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How do you think these answers will affect the rest of the questionnaire responses?

• With these results of similar ages, majority students who are White British, I would expect very generic and stereotypical results like a colour scheme of red, black, pink and white, with them wanting to see more informal writing and more shots of people rather than instruments.

LAYOUT/DESIGN QUESTIONS

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Were these results conclusive?

I believe the results we got were conclusive as there was always a most popular response for each question. Even with some questions where there were two popular answers out of many choices, with a lot of these we can incorporate the two responses.

How will these results now affect the production of your music video, digipak and magazine

poster?

We will definitely listen to these results and base the production of our work on the responses we have been given.However, a lot of the responses we anticipated as the questionnaires were done by people our age, social class and mostly our gender and ethnicity. This means that a lot of the answers we got we were going to do anyway as we would have filled in the questionnaire similarly.