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This presentation was given by Colin Grussing, Founder of 52Businesses, and Gerard Ramos, Founder & CEO of Revelry Labs. Please find out more at http://52businesses.com and http://www.revelry.co.
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5 DAYS AND $50
Colin Grussing @ColinGrussing
Gerard Ramos @gerardramos
ONE PAGE SALE
Go ‘head and whup ‘em out!
Hi Everyone, Y’all are the first to hear about my new product - http://phoneballs.com! Go scoop one up for yourself or a gift for a friend .. Use NUTLUVA for the coupon code to get $5 off. Hope ya like em and spread the word! We literally just launched the site today, so please let me know if you run into any bugs. Cheers, - G
IDEAS ARE WORTHLESS
TALK IS CHEAP
Internet stalk your competition.
Keyword Planner http://adwords.google.com/keywordplanner
Time: 2 hours Cost: $0 Total: 2 Hours -‐ $0
Time: 1 hour Cost: $0.99 Total: 3 Hours -‐ $0.99
LeanDomainSearch.com
Find a domain you like then search google for “cheap domains.” 1an1 and Godaddy are currently offering $0.99 domains for the first year.
domai.nr
Time: 2 hours Cost: $5.00 Total: 5 Hours -‐ $5.99
Time: 4 hours Cost: $0 Total: 7 Hours -‐ $5.99
PICK YOUR PLATFORM
Time: 4 hours Cost: $0 Total: 7 Hours -‐ $5.99
Time: 1 Day Cost: $0 Total: 1 day 3 Hours -‐ $5.99
Free 14 day trial
Time: 4 hours Cost: $0 Total: 7 Hours -‐ $5.99
Time: 4 hours Cost: $0 Total: 7 Hours -‐ $5.99
Time: 2 Hours Cost: $10 Total: 9 Hours -‐ $15.99
Time: 8 Hours Cost: $0 Total: 17 Hours -‐ $15.99
“If you can’t state your posiHon in eight words, you don’t have a posiHon. ” -‐ Seth Godin
“Facts are irrelevant. What maOers is what the consumer believes.”
“So the writer who breeds more words than he needs, is making a chore for the reader who reads.”
-‐ Dr. Seuss
Time: 8 Hours Cost: $0 Total: 17 Hours -‐ $15.99
Time: 8 hours Cost: $0 Total: 3 Hours -‐ $0.99 Time: 8 Hours Cost: $0 Total: 25 Hours -‐ $15.99
Time: 8 Hours Cost: $0 Total: 25 Hours -‐ $15.99
Time: 8 Hours Cost: $0 Total: 25 Hours -‐ $15.99
Total: 3 Hours -‐ $0.99
Bloggers Friends
Forums
Content
GET THE WORD OUT.
BLOGGER OUTREACH
Build relaHonships early Write guest posts ParHcipate in comment threads Find people that write arHcles related to your industry. HARO
Time: 8 Hours Cost: $0 Total: 33 Hours -‐ $15.99
Time: 1 hour Cost: $0.99 Total: 3 Hours -‐ $0.99
Hey man, Checkout this new thing I’m launching. hOp://someawesomeurl.com Let me know what you think. If you dig it, It would be awesome if you could help me get the word out on TwiOer and Facebook. Hope all is well! Cheers,
ASK FRIENDS FOR HELP
Time: 1 Hour Cost: $0 Total: 34 Hours -‐ $15.99
Get Involved in Forums
Time: 8 Hours Cost: $0 Total: 42 Hours -‐ $15.99
CONTENT IS QUEEN
Highly Targeted Ads
Time: 2 Hours Cost: $25 Total: 44 Hours -‐ $40.99
Long Tail Keywords for AdWords, Bing Ads and Yahoo AdManager
Time: 2 Hours Cost: $25 Total: 44 Hours -‐ $40.99
ANALYZE
Time: 2 Hours Cost: $0 Total: 46 Hours -‐ $40.99
AOV - Average order value CLV - Customer lifetime value CPA - Cost per acquisition / action CPC - Cost per click CPL - Cost per lead CPM - Cost per thousand CR - Conversion rate CRO - Conversion rate optimization CTR - Click-through rate ECPM - Effective CPM EPC - Earnings per click EPM - Earnings per thousand
KPI - Key performance indicator LTV - Lifetime value PPC - Pay per click PPL - Pay per lead PPV - Pay per view PR - PageRank PV – Pageviews SEM - Search engine marketing SEO - Search engine optimization SERP - Search engine results page SMM - Social media marketing SMO - Social media optimization
Online Marketing Acronyms
Time: 2 Hours Cost: $0 Total: 48 Hours -‐ $40.99
Time: 2 Hours Cost: $0 Total: 50 Hours -‐ $40.99
The Right Table helps founders tell the best story they can tell while connecHng them with people, informaHon & ideas they never would have encountered otherwise. Launching in New Orleans this summer.
OnePageSale.com
Questions?
Gerard Ramos @gerardramos
Colin Grussing @colingrussing
