KYLE COOPER

About Kyle CooperKyle Cooper is very talented and famous title designer who has directed over 150 film title sequence and have all been extremely successful and award winning. He is apart of two well recognized film design companies, Imaginary Forces and Prologue Films. Cooper was born July 1962 and studied graphic design at Yale University and earned a M.F.A (master of fine arts). After this time he worked a creative director at an advertising agency in New York and Los Angeles. Cooper is well known for his outstanding title sequence for the master piece, Se7en, which inspired many other younger designers. This gives a small insight of how good Cooper really is. He always wanted to raise the bar in creativity and felt that by creating the title sequence for Se7en, it certainly done this. In 2003 Cooper then found the creative agency called Prologue, which was based in Malibu, yet moved to offices in L.A in 2008. His worked is sometimes compared to Saul Bass work. Here are some examples of his most famous and respected film title sequences:-Seven (1995) -Godzilla-Flubber (1997) -The Incredible Hulk-The Mummy (1999) -Twister-Spider-Man (2002)

Se7en (1995)

SE7EN is an American thriller film which was directed by David Fincher, which stars, Brad Pitt, Morgan Freeman and Gwyneth Paltrow. Kyle Cooper’s title designs for this film, are said to have “almost single-handedly revitalizing the main-title sequence as an art form”. Se7en is based on a murderer who corresponds to the seven deadly sins: Gluttony, envy, lust, pride, sloth, greed and wrath. This film is said to be one of Coopers best title sequence.

Flubber (1997)

The Mummy

Twister

The Incredible Hulk

Analysis of Spider Man http://www.youtube.com/watch?v=1f5ykkGJvMU

SPIDER-MAN- Before the title sequence begins, there is a clip shown which is very well known to any audience, which MARVEL entertainment, which is known for its comic books. This automatically shows the genre to the film, which is mainly an action film but features a comic book genre. As the title sequence begins, it shows the company that produced the film, which is marvel enterprise production, yet the way the words appear is in a very interesting. You can see this as the words appear on top of the spider web that slowly comes into the first shot. This is a very good first shot to use as it automatically shows the title sequence is strictly based on spider and shows his web, which will excite the audience. It then goes to show the name of the film which is printed in silver/strong font which can relate back to it being the web and the fact the text is glowing can suggest power or importance of Spider-Man. When it changed to each clip, the movement of the text showing up and the changing of the clip, is very smooth and as if its swooping, just like the movements of spider-man, so this could make the audience feel like they’re in spider-mans position. Also, in the next shot, a different color is introduced into the sequence, which is red. This could connote a lot of things, such as, love, the color of his costume, action/death etc.

I chose this shot importantly as it’s a very intense shot as you can see spider-mans arm, which shows him clenching his fist and rounded muscles. This could show that spider-man is very strong and powerful, and also that he is willing to fight. The next shot shows a point of view shot of spider-man’s hand, which shows him breaking through his web, which could connote to the fact that he struggles to fight to be spider-man, so this could be that he is trying to break free out of something, maybe breaking free of being spider-man. The next clip shows a shot of his suit which shows clearly to the audience that this is what appears on his skin, when he has to become spider-man (his suit). It then shows a short shot of the green goblin, which to the audience, they don’t know what it is, yet it clearly shows that it could be a villain, and he is coloured green, which could relate to jealously and envy, which could mean that he has rivalry with spider-man. The next and final shot i added is a clear interesting shot of tall buildings, which could show the setting it is in, which to me is New York City, and the tall buildings shows how spider-man travels round the city.

Analysis of TWISTER

TWISTER-This title sequence is very different to the spider-man one, as it is much simpler and shorter in time, yet still just as effective. It begins shows a thick mist of smoke/dust and the popular ‘Warner Brothers pictures’ symbol appears, which automatically shows the audience the company of the film and this being so popular can intrigue the audience straight away. The rest of the clips are similar, showing this thick dust throughout, which straight away shows the audience that we are ‘inside’ the twister itself. Text then slowly appears into the twirl, the text being very graphic and bold and each letter sweeping in and out of the eye of the storm. This could be trying to be showing how strong the current of the storm is and is chucking everything about, even the title of the film, which is very effective. Also, the sound within the sequence is a very eary, as it starts off quite calm and then you can hear sudden crashes and thundering which is showing the storm is bruing and happening. This cautious soundtrack creates a lot of tension within the sequence. It then shows the title of the film clearly in normal print and then quickly disappears.

http://www.youtube.com/watch?v=Y6kE0FccYkM

What Kyle Cooper thinks..